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Lovely commercial jingle

You've definitely heard it before! The song from the chocolate commercial

Chocolate confectionery is popular with people of all ages, and when you go to supermarkets or convenience stores, you’ll find a wide variety.

What’s more, each product has lots of TV commercials airing, so you probably see them often.

In this article, we’ll introduce all the songs used in those chocolate commercials at once!

We’ve gathered a wide range—from details about that song you happened to hear in a commercial, to the classic tracks that are synonymous with chocolate CM songs—so be sure to give them a listen.

You’ve definitely heard it before! Chocolate commercial songs (21–30)

Meiji Melody of Meiji #05 “Kocchi no Kento” Version

Chocolate is Meiji.kocchi no kento

It’s a commercial that conveys the product’s history by showing various artists taking turns singing the song.

The performer is Kento Kocchi, who not only sings but also talks about milk chocolate.

The song carried on by these different artists is the familiar commercial jingle “Chocolate wa Meiji.” Its light, bouncing lyrical rhythm is striking, and combined with Kento Kocchi’s cheerful vocals, it gives a distinctly fun impression.

Pocky

cute personUrufuruzu

Ulfuls – Kawaii Hito (Cute Person)
cute personUrufuruzu

It was released in 1997 as Ulfuls’ 15th single.

The music video drew attention for featuring Jo Shishido.

It was also used as the theme song for Glico’s “Pocky Saka Koi Monogatari” commercial, and many people are familiar with the song because the catchy chorus was used in the ad.

Ghana Milk Chocolate

First feelingschay

Singer-songwriter chay’s “Hajimete no Kimochi” was featured in the commercial for Lotte’s Ghana Milk Chocolate.

Released in 2012, the song is her debut single.

Its lyrics, which portray the feeling of first love, are sweet like chocolate and express emotions that resonate with anyone experiencing love.

When you’re in love, just thinking about the person you like makes you feel you can do anything! It’s a track that lets you feel the surge of power that comes from being in love.

The Chocolate

Delicious seasonShiina Ringo

Tokyo Incidents – “Delicious Season” from Bon Voyage
Delicious seasonShiina Ringo

Not only the chocolate but also the packaging is delightful in Meiji’s “THE Chocolate.” The song used in its commercial is Ringo Sheena’s “Oishii Kisetsu” (“Delicious Season”).

This song, which portrays the frustrating feelings of a girl in love, was originally written for actress Chiaki Kuriyama.

It was later self-covered by Tokyo Jihen in live performances and on an album.

For Meiji’s commercial, however, the version sung under Ringo Sheena’s solo name—not Tokyo Jihen—was used.

You can truly feel the aching, chest-tightening emotions of a girl in love through Ringo Sheena’s voice!

KitKat: “It all starts with KitKat. A chance to connect the hearts of a daughter and her mother.”

Start AgainAI

AI「Start Again」 (official video)
Start AgainAI

AI is a singer-songwriter who creates many R&B-style tracks.

Her 2022 release “Start Again” was featured in the KitKat commercial “A chance to connect the hearts of a daughter and mother with KitKat.” The song centers on the theme of living true to oneself, conveying the courage to take on anything with a free spirit.

Her rhythmic vocals, set to a slow tempo, will help lift your spirits.

Carried by an alternative sound with a grand atmosphere, this track delivers a resonant, encouraging message that gives you a gentle push forward.

Morinaga DARS (chocolate)

Sugar losswanuka

Sugar Loss / Wanuka [Music Video]
Sugar losswanuka

Wanakusa’s “Sugar Loss” is a track included on the 2022 album Aonisei.

While it seems to depict feelings at the time of parting, its light, buoyant sound creates a mysterious atmosphere.

The lyrics, which pay close attention to rhyme, are another highlight; by expressing goodbye in a breezy way, they convey a sense of determination to move forward.

As for commercial tie-ins, it was used in a Morinaga DARS commercial—the airy sound and gentle vocals are a perfect match for chocolate.

Meiji THE Chocolate: “#ReceiptSong Born From a Single Receipt”

CAndrop

Your feelings unwind with androp’s sweet vocals / androp MV “Meiji THE Chocolate” PR
CAndrop

Meiji’s “THE Chocolate,” with its stylish packaging, lets you enjoy tasting and comparing a variety of flavors.

androp’s “C,” written for a commercial with Sonoko Inoue not for tasting chocolate but for comparing songs, was created especially for the ad.

Painted with an unshowy, simple, and rustic melody, the song portrays someone indulging in sweet daydreams, pairing their unrequited love with chocolate.

Just as the lyrics suggest—wishing the person would write down their feelings on the chocolate they bought together—because confessing directly is embarrassing, it would be nice if they could just write it somewhere and stick it on… That kind of sentiment is something anyone shy and secretly in love can probably relate to.