Moving songs featured in commercials: timeless masterpieces that move the heart
Have you ever been watching TV and found yourself unexpectedly captivated by a commercial jingle? You might forget the product, but that melody just won’t leave your head.
Many of you have probably had that experience.
In this article, we’ll introduce plenty of moving CM songs just like that! From tear-jerking masterpieces to nostalgic tunes that bring back memories of days gone by, you’re sure to find tracks that stay with you.
Take your time and give them a listen!
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- [Tearjerker] The emotional song from the popular commercial. A collection of memorable, popular melodies.
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- Tearjerker: Moving and Heartwarming Masterpieces of Commercial Jingles and Songs
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Moving songs featured in commercials: heart-stirring masterpieces (21–30)
1000 daysnozomi
The song used in MATCH’s commercial, which portrays the irreplaceable time spent with friends after club activities, is “1000 Days” by singer-songwriter Noashi.
It’s a graduation song themed around roughly 1,000 days—three years—of high school life.
It captures both the feeling that 1,000 days aren’t enough for youth and the magnitude of the memories built up over those 1,000 days.
It also depicts the conflict of stepping into adulthood, making it a track that will especially resonate with high school students on the verge of graduation.
Be sure to listen while reflecting on your own high school days.
I want to be with you, not with a bouquetayaka
The song chosen for the Marimo Holdings commercial in which Ayaka herself appears is “Hanataba Janaku Kimi to Iitai” (“Not a Bouquet, I Want to Be With You”).
It’s a track that broadly sings about love.
The lyrics, which express the desire to be with someone important, leave room for each listener’s own interpretation, allowing them to overlay their personal experiences as they listen.
Her rich, resonant voice is also a key factor in moving listeners, creating the feeling that the words are being delivered straight to the heart.
When it overlaps with your own experiences, it’s sure to stir your emotions—a standout ballad, without a doubt.
Moving songs featured in commercials: masterpieces that touch the heart (31–40)
IMrs. GREEN APPLE
On a cold winter night illuminated by dazzling lights, there’s a warm-hearted commercial where Ren Meguro brings Kirin Afternoon Tea to Mrs.
GREEN APPLE as they perform on the street.
The song they’re playing in the video is “Watashi.” It’s a gentle, piano-driven ballad whose sound gradually expands as the track progresses, conveying a swell of emotion.
The lyrics depict a winter heartbreak and the accompanying bittersweet feelings, yet the warmth of the sound also evokes a forward-looking sentiment—cherishing the memories while moving on.
A Cheer Song Dedicated to YouHIPPY
HIPPY’s “A Cheer Song Dedicated to You” was released in 2017 and became a hit some time later, thanks in part to word of mouth on social media.
It opens with a gentle atmosphere created by piano tones, then gradually builds in power through the arrangement and vocals, giving courage to listeners.
As the title suggests, the lyrics come across as a straightforward cheer song, delivering a moving message that affirms the hard work one has put in and reminds you of the presence of your companions.
As a commercial song, it was used in ads for the Tokyo 2025 World Athletics Championships, sponsored by Morinaga Confectionery, depicting spectators singing the song to cheer on the athletes.
coloring; color scheme; hues; decoration; embellishment; added flair (figurative)ikimonogakari
This song features a characteristically Ikimonogakari, familiar and beautiful melody and Kiyoe Yoshioka’s clear, expansive vocals.
The lyrics sing about nurturing connections between people and cherishing the colors that arise from them.
The bright, positive words are striking and match well with the relaxed, ballad-like arrangement.
Listening to it gives you a reassuring feeling, as if you’re being gently encouraged from behind.
The song is used in Odakyu Electric Railway’s commercial, “Connected, Expanding Days.”
Letter ~Dear Fifteen-Year-Old Me~Ikeda Eraiza
Angela Aki’s “Tegami ~Haikei Juugo no Kimi e~” was chosen for a commercial that portrays a feeling many people share: liking to be alone but disliking loneliness.
In the CM, Elaiza Ikeda is shown performing the song with just her voice and a guitar in front of a train station, and the vocals you hear are actually by Ikeda herself.
The lyrics depict an exchange of letters between your 15-year-old self and your grown-up self.
The way the adult self offers advice to the troubled 15-year-old is sure to resonate as a message to many teenagers.
It’s one of those essential ballads that every teen should absolutely hear.
Imai Miki
This commercial portrays a day in the life of Yuriko Yoshitaka.
In a calm voice, she talks about getting up properly every morning, finishing work, coming home in the cold, and still doing the laundry—and how she wants to be praised for that.
The direction leaves a strong impression that it’s thanks to the scent of New Beads that she’s able to keep going.
The BGM is one of Miki Imai’s signature songs, “PIECE OF MY WISH.” Released in 1991, it reached No.
1 on the Oricon charts.
It’s a gentle yet powerful encouragement ballad about facing your weakened self, accepting it, and moving forward.