Moving songs featured in commercials: timeless masterpieces that move the heart
Have you ever been watching TV and found yourself unexpectedly captivated by a commercial jingle? You might forget the product, but that melody just won’t leave your head.
Many of you have probably had that experience.
In this article, we’ll introduce plenty of moving CM songs just like that! From tear-jerking masterpieces to nostalgic tunes that bring back memories of days gone by, you’re sure to find tracks that stay with you.
Take your time and give them a listen!
- [Touching the Heart] Popular ballads featured in commercials. Timeless classics you’ll want to hear again.
- [Classic and Contemporary Hits] Emotionally Stirring, Heart-Touching Songs
- A catchy tune that sounds familiar
- [Tearjerker] The emotional song from the popular commercial. A collection of memorable, popular melodies.
- [Touches the heart] Bittersweet commercial songs: those famous tracks that make you tear up
- [March 2026] Roundup of the Latest Trending Commercial Songs
- Healing songs played in commercials. Tracks that warm the heart.
- Nostalgic commercials from the 2000s: revisiting ads that left a lasting impression
- [Heartwarming] Moving CM songs. Popular commercial songs
- Tearjerker: Moving and Heartwarming Masterpieces of Commercial Jingles and Songs
- Songs that play during moving scenes. A collection of classic tracks that evoke deep emotion.
- A breakup song featured in a commercial. A poignant masterpiece that resonates with the heart.
- Heartwarming nostalgic commercial jingles: a special collection of timeless hits that take you back.
Moving songs featured in commercials: masterpieces that move the heart (41–50)
Wingsmilet

It’s a song where milet stands before a piano and sings powerfully, evoking the energy of human connection.
Because the sound is simple, her uniquely resonant voice is strongly emphasized, conveying warmth and strength directly.
“Wings,” as mentioned in the title, is a major theme of the lyrics, expressing a positive feeling that even if you can’t take off on your own, supporting each other can make bigger dreams come true.
The overlap between Idemitsu Kosan’s stance—highlighted in the commercial—of valuing resource circulation, and the song’s portrayal of human connection creates an image that teaches the importance of mutual support.
The Last Rose Of Summer

Set against footage of the Southern Alps and the Hakushu Distillery, this is a commercial for Suntory’s Hakushu whisky.
In a calm, measured narration, it introduces the brand’s dedication to whisky-making.
The background music is the Irish folk song “The Last Rose of Summer,” whose gentle, soothing warmth perfectly matches the mood of the commercial.
Let’s go see (someone).UA

Speaking of summer vacation, it’s the perfect time for going home or traveling, and I imagine many people plan trips just to go see someone.
This commercial embodies JR East’s wish to support people who go to meet others.
You can really feel human connections in elements like Kento Kaku’s expression as he gazes out the train window and the joyful faces of those reunited.
The CM song is UA’s “Ai ni Ikou” (“Let’s Go See Each Other”).
Its brilliant sound, incorporating brass instruments, and the resounding vocals vividly evoke the excitement and joy of being able to meet.
mabatakiVaundy


Among NTT Docomo’s commercials, the Youth Support Movie series is especially popular.
In the version released in the summer of 2023, each person answers the question, “What did you leave undone in your high school life during the COVID-19 pandemic?” by naming something they wanted to do but couldn’t—and then they go and do it.
The smiles of the young people featured are dazzling, and every scene in the ad radiates pure youth.
It’s a commercial that warms your heart just by watching it.
The BGM features singer-songwriter Vaundy’s “mabataki.” The lyrics, which calmly speak of a world full of compassion, are striking and deeply moving.
In the Great Sky and on the Vast EarthMatsuyama Chiharu

Set against the majestic nature of Hokkaido, this gem of a masterpiece sings of a powerful way of life.
Its lyrics, which stress the importance of continuing to look forward even while facing the setbacks and hardships everyone experiences at least once, are filled with the unique depth of insight and warmth characteristic of Chiharu Matsuyama.
Especially in moments when your heart feels like it might break, the song embodies the will to seize happiness with your own hands, gently giving listeners a reassuring push forward.
Included on the June 1977 album “Kimi no Tame ni Tsukutta Uta” (A Song Made for You), it was later featured as an insert song in the Fuji TV drama “The Ugly Duckling” and used in a Snow Brand Milk Products commercial.
This is a song to hear when you stand at a crossroads in life or are about to take a new step.
Matsuyama’s clear, pure voice will surely kindle a light of courage and hope in your heart.
The Takano Yuri Beauty Clinic commercial “My Vanilla,” which became a hot topic for featuring Tomoka Kurotani swimming nude in a pool and GACKT gently lifting her up, was both sensual and breathtakingly beautiful—truly striking.
Their utterly unembellished presence didn’t feel lewd at all; instead, I found myself simply captivated by the beauty of their physiques.
It blended perfectly with GACKT’s “Vanilla,” which served as the CM song, its seductive lyrics and Latin-tinged vibe matching the mood flawlessly.
It’s the kind of commercial you can watch over and over again.
No more cryElefanto Kashimashi
The song “No more cry,” released in 2023 to mark the 35th anniversary of their debut.
Before the audio release, it was featured as the background music for a Sekisui Chemical brand commercial, and fans who heard the song must have been even more eager for the official release.
A track where Hiroji Miyamoto’s masculine, powerful vocals shine over a simple band sound.
The sense of being “pushed forward,” conveyed by both the title and the lyrics, is especially appealing, making it a song that will surely become a source of support for many listeners.
The crown of glory shines upon you.Ōmori Motoki (Mrs. GREEN APPLE)

This commercial, produced for the 105th National High School Baseball Championship Memorial Tournament, portrays the drama of a young ballplayer taking on a game.
Because it’s told from the player’s perspective and traces the road leading up to that moment, the emotion of finally standing on the Koshien field comes across vividly.
The song Eikan wa Kimi ni Kagayaku, sung by Motoki Omori of Mrs.
GREEN APPLE, is also moving.
His powerful vocals layered with piano strongly evoke gratitude toward those who offered support and a firm resolve for the game.


