Compilation of Daihatsu commercials: the cast and BGM are captivating too!
Daihatsu offers a wide lineup of vehicles, including kei cars, compact cars, and crossover SUVs.
One hallmark of the brand is its many commercials that resonate with younger audiences.
They often feature songs by trending domestic artists or covers of classic hits, so the CM songs frequently draw attention.
In this article, we’ll introduce Daihatsu’s commercials, touching on both the cast and the background music.
If there’s a commercial you saw somewhere and were curious about, be sure to check out this article.
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Daihatsu commercials roundup: cast and background music are captivating too! (1–10)
Daihatsu Atrai ‘Declaration’ Version / ‘Realization’ Version
In Daihatsu’s mini van Atrai commercial, “Declaration,” the focus is on enjoying the Atrai as a space for hobbies.
When you think of a kei van, its appeal is often the large cargo capacity, and many people may have a strong image of it as a work vehicle.
However, this commercial showcases examples of using it as a hobby space—like outfitting it for car camping or setting up a desk to use a computer.
It’s a commercial that highlights the appeal of the new kei van, and some viewers may have found themselves glued to the screen.
The BGM is a track by TENDRE, the solo project of Taro Kawahara, a multi-instrumentalist, and it’s included on his first major album, “IMAGINE.” The scatting-like opening and brass sounds are striking, conveying a message of moving forward just as you are.
With its stylish, pleasant vibe as background music, it’s the kind of song you’ll want to listen to while driving, camping, and in many other situations!
Daihatsu Taft: “Hearts Take Flight”
The commercial for the Taft, a kei-class SUV that Daihatsu released in 2020, stands out with its poppy, youth-oriented presentation.
In the 2021 Taft commercial titled “Hearts Take Flight,” they featured up-and-coming actor Kosei Yuki, and for the music, they used a song by YOASOBI, a group popular among younger generations.
Although ‘Tracing That Dream’ was released a year before the commercial aired, it drew a lot of attention as a track by a popular unit.
The chorus used in the ad has a catchy, memorable melody, so many viewers were likely intrigued by the song.
Daihatsu Move Canbus “Scenery You Want to Drive Through” Version
“Song of the Ancients” is featured as an insert song in the film Belle, which also made waves for its collaboration with millennium parade on “U.” Sung by Kaho Nakamura, who voices the in-film songstress Belle, it’s a piece that resonates deeply—even in its stripped-down piano-and-vocal version.
It was also used in Daihatsu’s Move Canbus “Scenery I Want to Drive Through” commercial.
Its ethereal melody intertwines with lyrics that convey urgent longing, enveloping you in a sense of brisk momentum and clarity, as if you’re about to take off.
It makes you want to cut straight through vast natural landscapes.
The “power of song” can, at times, change a life.
Just as our predecessors poured their wishes into music, this track, too, embodies the strength of “a future that music guides and opens.”
Daihatsu commercial roundup: the cast and BGM are appealing too! (11–20)
Daihatsu Rocky “Mothership” VersionMasataka Kubota
This commercial depicts Masataka Kubota adventuring through a mysterious world in a Daihatsu Rocky, while also highlighting the exhilaration of driving.
Watching him race through an unknown realm conveys the Rocky’s strength and reassurance in adapting to any environment.
The song that emphasizes the unique worldview and power portrayed in the visuals is Tomoyasu Hotei’s “Freedom In The Dark.” The floating effects on the track and vocals are striking, evoking both the anxiety and excitement of leaping into the unknown.
At the same time, the powerfully resonant guitar tone within that sense of weightlessness seems to express a strong will to keep moving forward.
Daihatsu Tanto: “Sudden Passion! Safety and Peace of Mind” VersionYo Oizumi
In this commercial, Yo Oizumi appears to drivers experiencing Smart Assist installed in Daihatsu’s Tanto, powerfully highlighting the sense of security it provides.
It conveys a strong desire for many people to try out these safety features and for them to become the norm.
The music that further emphasizes the security and fun expressed in the visuals is Tokyo Ska Paradise Orchestra’s “ORIHIME.” With a ska sound that incorporates digital tones, it blends the brightness and playfulness of brass instruments with a soaring feeling that looks toward the future.
Daihatsu Copen “Add a little breathing room to everyday life.”
This commercial gently conveys a sense of calm through scenes of the Daihatsu Copen driving through vast natural landscapes.
With distinctive shots of the scenery and the Copen filmed from a distance, it also expresses the idea that everyday life needs breathing room.
The element that emphasizes the serene atmosphere of these spacious images is the song by Ichiko Aoba.
The light tones of the classical guitar layered with her expansive vocals create a gentle mood that truly soothes the listener’s heart.
Daihatsu ROCKY e-SMART “Cool Drive @ Seaside Town” Version
Amaresora, which was used as the CM song for Rocky’s “Beautiful Drive @ Terraced Rice Fields” commercial.
It’s a track included on singer-songwriter yama’s first album, the meaning of life, released in 2021—yama is also known for songs like “Haru wo Tsugeru.” This song was actually yama’s first as both lyricist and composer.
While yama often evokes a mysterious, lyrical style, Amaresora, though introspective, also feels outward-looking, carrying a gentle sensation like being touched by the wind.
It’s a beautiful number whose sense of speed pairs perfectly with the vocals and the clear, expansive sky.