Compilation of Daihatsu commercials: the cast and BGM are captivating too!
Daihatsu offers a wide lineup of vehicles, including kei cars, compact cars, and crossover SUVs.
One hallmark of the brand is its many commercials that resonate with younger audiences.
They often feature songs by trending domestic artists or covers of classic hits, so the CM songs frequently draw attention.
In this article, we’ll introduce Daihatsu’s commercials, touching on both the cast and the background music.
If there’s a commercial you saw somewhere and were curious about, be sure to check out this article.
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Daihatsu commercials roundup: cast and background music are captivating too! (1–10)
Daihatsu Rocky: The Door to Another World
This track that played in Daihatsu’s compact SUV Rocky “Door to Another World” commercial comes from Tomoyasu Hotei’s collaboration album “Soul to Soul”—a cool song featuring GLIM SPANKY, purveyors of bluesy next‑gen rock! The guitar call-and-response between Hotei and GLIM SPANKY’s Kamemoto speaks volumes, and Remi Matsuo’s husky, profound vocals are incredibly cool.
It was reportedly recorded remotely, yet the seamless cohesion and groove never give that away and feel wonderfully tight.
Daihatsu Copen “Add a little breathing room to everyday life.”
This commercial gently conveys a sense of calm through scenes of the Daihatsu Copen driving through vast natural landscapes.
With distinctive shots of the scenery and the Copen filmed from a distance, it also expresses the idea that everyday life needs breathing room.
The element that emphasizes the serene atmosphere of these spacious images is the song by Ichiko Aoba.
The light tones of the classical guitar layered with her expansive vocals create a gentle mood that truly soothes the listener’s heart.
Daihatsu Rocky “Mothership” VersionMasataka Kubota
This commercial depicts Masataka Kubota adventuring through a mysterious world in a Daihatsu Rocky, while also highlighting the exhilaration of driving.
Watching him race through an unknown realm conveys the Rocky’s strength and reassurance in adapting to any environment.
The song that emphasizes the unique worldview and power portrayed in the visuals is Tomoyasu Hotei’s “Freedom In The Dark.” The floating effects on the track and vocals are striking, evoking both the anxiety and excitement of leaping into the unknown.
At the same time, the powerfully resonant guitar tone within that sense of weightlessness seems to express a strong will to keep moving forward.
Daihatsu commercial roundup: the cast and BGM are appealing too! (11–20)
Daihatsu Tanto: “Sudden Passion! Safety and Peace of Mind” VersionYo Oizumi
In this commercial, Yo Oizumi appears to drivers experiencing Smart Assist installed in Daihatsu’s Tanto, powerfully highlighting the sense of security it provides.
It conveys a strong desire for many people to try out these safety features and for them to become the norm.
The music that further emphasizes the security and fun expressed in the visuals is Tokyo Ska Paradise Orchestra’s “ORIHIME.” With a ska sound that incorporates digital tones, it blends the brightness and playfulness of brass instruments with a soaring feeling that looks toward the future.
Daihatsu e-Hiject Cargo “Japan’s Working Electric Vehicle” Edition
This commercial introduces Daihatsu’s e-HIJET Cargo by showing it through the people who love using it.
It conveys that the HIJET’s signature loading capacity is fully realized even as an electric vehicle, offering performance that supports working people.
It also depicts the driving range, communicating that it’s reliable enough for work.
By showing hardworking people smiling, the ad emphasizes comfortable driving and peace of mind.
Daihatsu Taft “TOUGH LIFE” Version
A pleasantly groovy bassline that recalls ’80s disco-pop and softly floating, airy vocals make a strong impression.
It’s the kind of song that makes you want to hop in the car and just keep driving.
DURDN is a project by Baku, a singer-songwriter with Korean roots, and tee tea, a producer duo known for providing songs to Korean idol groups and Nogizaka46, as well as their own unit, Himitsu no Nerine.
With its languid, weightless sound that’s sure to be addictive, it’s truly a perfect number for a drive.
Daihatsu ROCKY e-SMART, “Cool Drive @ Terraced Rice Fields” Edition
It’s a track that expresses Kroi’s unique worldview and a modern, airy sense of floatiness.
While Kroi plays across various genres, this song pushes a bouncy funk rhythm to the forefront.
Within that funk sound, it also weaves in electronic tones, evoking cutting-edge technology and a near-futuristic feel that aligns with the commercial’s concept.
The lyrics don’t carry a heavy message; instead, you’ll want to enjoy the resonance of the words as part of the sound and their harmony with the groove.