A comprehensive introduction to Hyogo Prefecture’s local TV commercials: a collection of ads loved by the community
Have you ever turned on the TV and found a phrase or image that just stuck in your mind? In Hyogo Prefecture, there are many local commercials that residents can’t help but hum along to.
The charm of local commercials lies in the unique atmosphere and familiarity of a place—something you won’t encounter on national broadcasts.
In this article, we’ll be showcasing a wide variety of local commercials from Hyogo.
From nostalgic classics to distinctive ones you may be seeing for the first time, we’ve gathered a broad selection for you to enjoy at your leisure!
- [Kansai Region Local] A compilation of local commercials broadcast in Kansai
- A roundup of local commercials from Osaka Prefecture—all at once. Including those catchy phrases you can’t help but hum.
- A roundup of Kyoto’s local commercials: a special feature of ads you can’t help but keep watching
- [Famous] Compilation of Local Commercials from Across Japan
- A showcase of local commercials from Ishikawa Prefecture: memorable regional ads
- Nara Prefecture local commercial special: introducing memorable advertisements
- Shiga Prefecture Local Commercial Guide: A Collection of Community-Focused Advertisements
- Local commercials from Fukuoka Prefecture. Memorable local ads.
- Yamaguchi Prefecture local commercial. A company ad that has been airing locally for a long time.
- List of local commercials in Okinawa Prefecture. Classic corporate commercials too
- Local commercials from Shizuoka Prefecture: from regional chains to souvenir ads.
- [Mie Prefecture] If you’re a resident, you definitely know these! A nostalgic collection of local commercials
- Local commercials broadcast in Hokkaido
A roundup of Hyogo Prefecture’s local TV commercials. A collection of beloved hometown ads (1–10)
Himeji Central Park
This is a cheerful commercial that conveys the appeal of Himeji Central Park, a theme park that combines a zoo and an amusement park.
It features a small car zipping past animals, effectively highlighting the fun of seeing a wide variety of creatures.
The quick cuts between different scenes convey the park’s spaciousness and suggest the many experiences available.
The lively song is another highlight; paired with event announcements, it creates an uplifting, exciting feel.
Yamasa Kamaboko
This is a commercial that introduces Yamasasa Kamaboko’s shop “Yumesenkan” in Himeji, Hyogo, with a grand atmosphere.
It first shows clear views of the shop and factory exteriors, then takes us inside to highlight the range of products on offer.
By featuring premium items like gift-ready conger eel kamaboko, it conveys that there’s something for a wide audience to enjoy.
The gentle background music and singing also emphasize a friendly, approachable feel.
Harima Shinkin Bank
This is a commercial for Banshu Shinkin Bank, which operates in Hyogo Prefecture.
It features a heartwarming video of children coloring illustrations of cityscapes in Hyogo.
An original song themed around dreams and the future plays in the background, resulting in a commercial filled with hope.
A roundup introduction to Hyogo Prefecture’s local commercials. A collection of beloved local ads (11–20)
Model Tsubame-ya
This commercial, memorable for the phrase “My room is a cockpit,” is for Tsubameya, a model shop that had long been based in the Himeji area.
It has a simple structure—just footage of model trains running with narration added—which is precisely why it makes such a strong impact.
Eastern Harima Prefectural Citizens BureauHaru Konishi, Rinka Takaoka, Honoka Hata
This commercial from the Higashi-Harima Prefectural Citizens Bureau focuses on Higashi-Harima-chan, a member of HYOGO, an idol group themed around Hyogo Prefecture.
Through HYOGO’s portrayal, it self-deprecatingly notes that Higashi-Harima is less flashy compared to Kobe or Himeji, while energetically promoting its charms.
By personifying the region and presenting it as a drama, it’s easier to empathize—and you can’t help but want to cheer it on!
Hanshin Electric Railway
This is a commercial for Hanshin Electric Railway, which connects Osaka and Hyogo.
Along with warm, inviting footage of scenes inside the trains, the CM features an original song by Yukadan that feels calm and comfortable.
It really comes across as a commercial that showcases a rail line supporting the local community.
Awajishima Sumoto Onsen Kaigetsukan
This is a promotional commercial introducing the Awajishima resort hotel, Kaigetsukan.
It aired in the late 1980s and really captures the feel of the era.
With confidence, it showcases an extraordinary, satisfying experience—rooms and baths with ocean views, as well as a bar you can enjoy at night.
In conclusion
Local commercials in Hyogo Prefecture are packed with flavors unique to the area—scenery, dialects, and friendly characters. From ones that spark nostalgia to jingles you can’t help but hum along to, did you find any that caught your eye? We’ll keep adding new commercials to this article, so be sure to check back again.