Kanebo’s commercial song. A popular jingle
You often see commercials for Kanebo, a major cosmetics manufacturer, when you’re watching TV, right?
In particular, the KATE commercials often feature popular actresses and artists, so I think they’re ads that really catch your eye.
The music used in Kanebo’s commercials frequently ties in with songs by popular artists or their covers.
In this article, we’ll introduce all the commercial tracks that have been used in Kanebo’s ads so far.
If there’s a song you heard in a commercial that caught your attention, be sure to give it a proper listen.
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Kanebo CM songs: Popular commercial songs (21–30)
Joy, anger, sorrow, and pleasure, plus loveKimura Kaera
The sharp guitar sound from the intro is striking.
This 2011 single, her first after giving birth, is a rock tune that, true to its title, impressively lays out an aggressive message about various emotions—joy, anger, and more—and about love.
Rather than a “quiet” love song, it’s one of “motion,” expressing Kaela Kimura’s unique vision of love in a cool way.
I’m in awe of the boldness of putting a poppy title up front while pursuing something like the vital force at the root of affection and of the full range of human emotions.
be aliveKoyanagi Yuki
It was released in 2000 as Yuki Koyanagi’s fifth single.
The song was issued as the lead single from the album “EXPANSION” and was used in Kanebo’s “T’estimo” commercial.
It became her first single to reach No.
1 on the Oricon chart, and it won the Grand Prix at the 33rd Japan Cable Radio Awards.
Vision of DesireKaori Takeda
It’s a translucent, electric dance music track.
This song was featured in the commercial for KATE’s “SSL Pencil.” It’s sung by Kaori Takeda, a singer from Sendai, Miyagi Prefecture.
The piece was written specifically for this commercial.
The title, taken literally, means “Vision of Desire.” Cosmetics can indeed have that side—letting you present yourself exactly as you wish.
You can feel that pursuit, that striving, in the tone of the music as well.
It’s a track that sharpens your mood.
If it’s a lie, be gentle.Anri
It was released in 1991 as Anri’s 26th single.
It was a re-cut single from her 15th album, “NEUTRAL,” and was used as the 1991 Kanebo Cosmetics autumn image song.
Anri also served as the first image character for T’ESTIMO, a point makeup brand that became a major hit.
Liberated zoneShimatani Hitomi
It was released in 2000 as Hitomi Shimatani’s second single.
The song, issued as her first single marking a shift to pop music, was featured in a Kanebo “REVUE” commercial.
It’s a medium-tempo tune that infuses passion into a sense of wistfulness.
SOUL LOVEGLAY
It was released in 1998 as GLAY’s 14th single.
The song was used for Kanebo’s “Bronze Love ’98 Summer” campaign, and, released simultaneously with “Yuuwaku” (“Temptation”), the two singles achieved the remarkable feat of monopolizing the top two spots for two consecutive weeks.
The lyrics and music were written by TAKURO, and it is said the song was completed in ten minutes.
Kimi-iro NoteNovelbright
Kimi-iro Note, a collaboration with KATE’s Red Nude Rouge.
It’s a motivational song by the rock band Novelbright, known for hits like Walking with you and Tsukimisou.
The track is included on their 2020 indie-released album WONDERLAND.
With the fresh, signature Novelbright melody and Yudai Takenaka’s gentle vocals, it feels soothing.
It offers encouragement when you can’t take the first step or open up.
Just as we can be changed by the people and music we love, its tender sound carries you into a new world!
