[Historic Collection] Popular Kirin Beer CM Songs and Commercial Tunes
When it comes to Kirin Beer commercials, the refreshing visuals are truly memorable.And above all, many of you have probably found yourselves wondering, “Who’s singing this song?”In this article, we’ll introduce a wide range of tracks used in Kirin Beer ads.Along with popular songs by Japanese artists, we’ve also picked out many classic Western tunes that will make you think, “This is the quintessential beer commercial song!”If there’s a track you heard in a commercial that piqued your interest, be sure to look for it in the article.
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[Historic Collection] Popular Kirin Beer CM Songs and Commercial Tracks (41–50)
It’s Nothing (Original Acoustic ver.)RADWIMPS
A commercial for Tanrei Green Label that uses RADWIMPS’ “Nandemonaiya” in a special version.
It’s also wonderful that Yojiro Noda himself appears playing the piano.
The ad has a relaxed vibe, and it makes you want to unwind and enjoy both the music and the beer, just like in the footage.
Little Brown Jugtsutsumi shinichi
This commercial features Shinichi Tsutsumi conveying, with a drama-like atmosphere, the situations in which Kirin Ichiban Shibori Draft Beer tastes even better.
It emphasizes the sense of release that comes precisely from the time it takes to finally relax with a beer after the demanding preparations of camping.
The parody of “Little Brown Jug” sung by Shinichi Tsutsumi also directly conveys the overall feeling and fun of the spot.
Set to a buoyant rhythm that evokes the original song’s vibe, the ad straightforwardly depicts how delicious a beer at a campsite can be.
on a bright nightback number
Don’t you somehow feel relieved when a back number commercial plays during the Tanrei Green Label ads? Maybe it’s because the sound matches the feel of “Tanrei” and “Green.” The lyrics say something like, even if you’re different from others, being yourself is wonderful.
I want to keep choosing and drinking the beer I like.
Hanako on a High Pedestal (Acoustic Version)back number
A smash-hit song by back number that also served as the theme for a TV drama.
Much like the image of beer, vocalist Iyori Shimizu’s clear voice feels refreshingly pleasant.
In the commercial, they perform an acoustic version, showcasing a different side from the usual edition’s brisk arrangement.
GoodbyeManako Arata
This commercial portrays Mayu Hotta working hard to prepare for a summer festival and her interactions with the people around her, while also highlighting the refreshing appeal of Hyoketsu.
As she chats with her childhood friend with a smile and the preparations for the food stalls progress enjoyably, it conveys the heat and freshness of summer, along with the mounting excitement as the event approaches.
Further accentuating the cheerful atmosphere of the visuals is the song “Sainara” by Arata Manako.
Its light, acoustic sound—tinged with a sense of busyness—and the brisk, fast-paced vocals amplify the feeling of exhilaration.
La La LoveAnimal Island
Here’s the Smirnoff Ice “With Your Usual Crew and Smirnoff” spot.
When you think of Smirnoff, you can’t help but picture parties, clubs, and live houses—it’s a staple.
This one is packed with that vibe, and as expected, the music is fantastic.
It features a track by the indie pop band Animal Island, which pairs perfectly with the Japanese narration!
SKY HIGHjigsaw
The song playing in Kirin’s “Smooth” commercial series is “SKY HIGH” by Jigsaw, a British band that was active in the ’90s.
Since it’s been used in the commercials for many years, it’s a tune that many people in Japan are probably quite familiar with.
Its piercing freshness makes it a really pleasant number.