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A roundup of KitKat commercials. The catchy presentation that conveys its deliciousness is the charm!

KitKat, the chocolate confection sold by Nestlé, is a staple in supermarkets and convenience stores, and many people are likely fans.

In KitKat commercials, which highlight the charm of its sweet chocolate and crisp texture, the deliciousness is conveyed fully—and catchily—through clever presentation.

Many ads also feature popular celebrities and singers, making for a lineup of eye-catching commercials.

In this article, we’ll introduce many of these KitKat commercials, so please take your time and enjoy.

KitKat commercial roundup: Captivating presentations that catchy convey the delicious flavor! (21–30)

Nestlé KitKat “RED” version / “Adult Sweetness” version

This commercial refreshingly showcases everyday life with KitKat by your side, highlighting how it supports everyone’s efforts.

The classic red and “Adult Sweetness” varieties make an appearance, and it conveys how people draw strength to keep going not only from the flavor but also from the messages on the packaging.

Further amplifying the positive vibe of the visuals is AI’s song “Lucky I Love You.” Its light, catchy rhythm and the joyfully layered, powerful vocals together evoke a bright, uplifting mood.

Nestlé KitKat “What I Want to Say Now”Shingo Katori

Shingo Katori unveils his art-making for the first time: New Kit Kat TV commercial “What I Want to Say Now”

This commercial, featuring Shingo Katori, announces that KitKat’s outer packaging has been changed to paper.

Katori tapes the empty wrappers together and creates an art piece by drawing on the reverse side.

Each wrapper also bears a message, resulting in a wonderful work that expresses feelings for loved ones.

Not only is the finished piece impressive, but you also can’t take your eyes off Katori as he works intently on creating it.

KitKat: Tell us who you stan!

Nestlé KitKat x JO1 Commercial: “Tell me your favorite!” 15 seconds

This commercial introduces how KitKat comes in a variety of flavors and highlights the fun of choosing according to your preferences.

Members of JO1 appear in groups, dressed in outfits inspired by the packaging, conveying the excitement of having a range of flavor options.

The song that further enhances the vibe of the ad is JO1’s “Run&Go,” included as a B-side on their 2021 single “WANDERING.” The lyrics express a desire to go anywhere together with the wonderful you who is doing what you love and find enjoyable.

Carried by a refreshing melody, the message conveys a feeling of cheering on those who are giving their best.

Nestlé KitKat Whole High-Cacao + “Nibbling with Cacao Nibs” VersionNew York

New York and Gekidan Hitori compete in their love for KitKat / New TV commercial launch event for “KitKat Whole High Cacao+”

It’s a striking commercial featuring the comedy duo New York talking about KitKat Marugoto High Cacao+ while doing yoga.

Shimasa tells Yashiki he’s found a great high-cacao chocolate that even contains cacao nibs, and introduces Marugoto High Cacao+.

But because they’re discussing it while holding yoga poses—and wearing boldly colored outfits—the whole thing has a humorous vibe that’s sure to make you laugh.

Nestlé KitKat Mini Whole Wheat Biscuit in 2021Mugi Kadowaki

[CM] Nestlé KitKat

This commercial features Mugi Kadowaki introducing KitKat Whole Wheat Biscuit In, using her own name “Mugi” (which means wheat) as a keyword.

It especially highlights the crispy, crunchy texture, and many viewers probably felt like trying it after watching.

Seeing Kadowaki excitedly present the product from start to finish is infectious—it really lifts your spirits.