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[Nippon Life Commercials] Popular and All-Time Commercial Compilation [2026]

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

Nippon Life’s commercials have lately featured many popular actresses and actors, with drama-like storylines that have become very popular.

In this article, we’ll showcase a selection of Nippon Life’s most popular commercials, including those starring these well-known actors!

We’ve picked a wide range—from the commercials you’ve been curious about after seeing them on TV recently to the moving ads that used to be on all the time—so please take your time and enjoy.

[Nippon Life Insurance Commercials] Popular and Historical CM Compilation [2026] (51–60)

Nippon Life Nissay Mirai Factory ‘Hopes for 2020: Thoughts for My Father (Kenzo Shirai)’ Edition

Commercial: Nippon Life Insurance “Feelings for 2020 – Feelings for My Father (Kenzo Shirai)” Kenzo Shirai

This is a commercial featuring gymnast Kenzo Shirai.

The message to his father is truly moving.

Yuzu’s “Kakeru,” released in 2015 as a digital-only single, is used as the CM song.

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Nippon Life Corporate: Nissay Future-Nurturing Forest Project — “Nissay’s Forest Creation” Edition

Nice CM: Nippon Life, “Nissay Forest Creation” edition

This is a commercial stating that they engage in tree-planting activities as part of their social contribution.

For an insurance company, where a sense of security and trust is extremely important, activities like these may also be very significant.

The simple instrumental BGM also conveys a feeling of reassurance.

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Nippon Life Corporate ‘Tetsuya Matsumoto – Big Article’ Edition

CM Tetsuya Matsumoto Nippon Life “Big Article” Version

This is a commercial that shines a spotlight on Tetsuya Matsumoto, a professional baseball player who rose from a developmental roster spot to the first team and made his mark.

You can really feel his mother’s feelings for him, and even though the commercial is short, it’s a tearjerker.

Also, Yuzu’s song is wonderful—it really tugs at the heartstrings.

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Nippon Life: ‘125 Years of Unchanging Commitment’

Nippon Life - 125 Years of Commitment - 120-second commercial

This is the 2014 Nippon Life Insurance commercial, “125 Years of Unchanging Commitment.” It traces Japan’s history and transformations from 125 years ago to the present.

The Yurigaoka Children’s Choir’s “Song of Life” evokes a sense of nostalgia and reminds us of feelings we hold dear.

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[Nippon Life CM] Popular and Past Commercials Summary [2026] (61–70)

Nippon Life “Everyone’s Letters Project” VersionRikako Yagi

Rikako Yagi Nippon Life “Everyone’s Letter Project” TV Commercial

This commercial, featuring actress Rikako Yagi and a cute calico cat, is the “Everyone’s Letters Project” edition.

It depicts the scene of checking heartfelt letters sent by everyone and sending them out.

In this project, you input images and words into a generator to turn them into a letter and convey your feelings to someone important.

The commercial conveys how wonderful the initiative is.

It has a bright feel and leaves you warm and relaxed.

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Nippon Life ‘Life Train: Promise’ EditionPierre Taki

Moving commercial by Nippon Life: Life Train 'Promise' featuring Pierre Taki

A man in a tuxedo rides a train, gazing out at the scenery with an anxious look.

On the verge of getting married, he seems worried about whether he can make his fiancée happy, just as her father did while raising her on his own.

But when the conductor asks, “Would you like to change your destination?”, the man snaps to attention, makes up his mind, and promises her father that he will definitely make her happy.

It feels like an emotional scene from a movie that almost brings you to tears, yet you don’t realize it’s an insurance commercial until the very end—that’s what makes it so clever (lol).

It’s a wonderfully memorable ad.

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Nippon Life “Miu Hirano: Keep Returning the Shots” (version)Miu Hirano

[Nissay (Nippon Life)] Table Tennis Edition 30-second Commercial

This is a commercial featuring table tennis player Miu Hirano.

The ping-pong table turns into a screen, projecting scenes from her journey so far.

While Miu Hirano is known for her many remarkable achievements, this CM reveals that she has also faced numerous hardships.

Her strength comes not only from her skill at table tennis, but from her unwavering effort to keep moving forward.

The ad is simple—just Hirano relentlessly returning the ball—but that simplicity is precisely what makes it so moving.

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In conclusion

Nippon Life’s commercials were known for their friendly, drama-style storytelling and those touching spots that really move you, weren’t they? They also often featured athletes, and some ads got you fired up by bringing back memories of big games. Among insurance companies, the cast and storylines frequently became talking points, so take your time and rewatch the commercials introduced in this article!