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[Piano Pieces from Commercials] Introducing Moving Masterpieces That Resonate with the Heart

When watching commercials, you often hear pieces played on the piano, don’t you? Beyond conveying a product’s image, the piano’s tones—played in a way that resonates with viewers’ emotions—somehow become deeply etched in our memories.

In this article, we’ll introduce a selection of heartwarming piano pieces used in commercials that you’ll find yourself humming along to.

From classical masterpieces and film themes to original CM tracks and piano covers of popular J-pop songs, we’ve gathered a wide variety—so try searching for the tune that caught your ear in a commercial.

[Piano Pieces from Commercials] Introducing Moving Masterpieces (11–20)

Otsuka Pharmaceutical Calorie Mate 'Light and Shadow' Version

Let’s go! Smile PrecureNEW!Ikeda Aya

This commercial conveys the brilliance of youth and how CalorieMate supports people’s efforts through scenes of students engaging with art and study.

The distinct directions of each person’s hard work are depicted impressively, evoking the idea that support from others is essential for any kind of effort.

Enhancing the warm, camaraderie-filled atmosphere of the visuals is the track “Let’s go! Smile Precure,” performed on piano by Hayato Sumino.

Thanks to the piano’s gentle timbre, it feels as though the warmth within the original song’s fun is especially emphasized.

Pure Select Mayonnaise: Freshly Picked Edition

Original songTakagi Masakatsu

“Pure Select Mayonnaise” Freshly Harvested Version 30-second TV Commercial, Yuriko Ishida
Original songTakagi Masakatsu

This commercial song, distinguished by its sparkling piano sound, shines like sunlight.

Used in the “Freshly Picked” version of the Pure Select Mayonnaise commercial, it was composed by Masakatsu Takagi, who is also known for scoring the animated film Wolf Children.

Its charm lies in a tone that feels somehow nostalgic yet fresh.

Even on the first listen, a sense of wistfulness begins to bloom in your heart.

It’s a piece that makes you want to visit a place rich in nature, take a deep breath, and spend a long, leisurely day.

Yakult 1000 “Ryoma Sakamoto” Version

Symphony No. 5 “Fate”Ludwig van Beethoven

Yakult Yakult 1000 TV commercial “Ryoma Sakamoto” version, 15 seconds
Symphony No. 5 “Fate”Ludwig van Beethoven

This commercial uses CG to visualize Ryoma Sakamoto and leverages AI to recreate his voice.

Paired with Ryoma’s words about wanting to travel the world and absorb what he sees, the spot culminates in the striking tagline, “For those who keep challenging.” The background music is a remixed version of Beethoven’s iconic Symphony No.

5, “Fate.” It’s a compelling track that revitalizes a classical masterpiece with the tight beat of a drum machine.

Kao Attack ZERO: Spring High School Volleyball 'The Last Match' Version

rainbow

Attack ZERO commercial - Haruko (Spring High) Volleyball
rainbow

This commercial focuses on the players who narrowly lost in their final Haruko high school volleyball tournament.

It highlights the effort they’ve put in and the passion they brought to the competition, poignantly portraying the end of their high school volleyball days and the meaningful first steps that lie ahead.

The moving footage, packed with youthful emotion, features a piano cover of Niji.

Originally released in 1990, this song has long been sung to children as a nursery song.

Its gentle, soothing melody stands out, and the piano-and-strings arrangement elevates the piece to an even more emotional atmosphere.

Kirin Beer Tanrei Green Label GREEN JUKEBOX “Time” Edition

It’s nothing.RADWIMPS

This is the ‘GREEN JUKEBOX: Time’ commercial featuring RADWIMPS’ ‘Nandemonaiya.’ The song was created as one of the theme songs for the 2016 smash-hit anime ‘Your Name.’ While the original has a grand band sound, this version is a piano-and-vocal arrangement.

Its gentle tone quietly sinks into the heart.

Y!mobile: The new story of Love and Y, 'Love Sugar' / Asahi Beer GINON: 'GINON, Getting Rave Reviews'

L-O-V-ENat King Cole

L-O-V-E, one of the signature songs by American jazz pianist and singer Nat King Cole.

If you’re into jazz, you probably know it, and even if you’re not, there’s a good chance you’ve heard it before.

Its charm lies in the way it sings about love with a mellow, silky voice over a sprightly rhythm.

The tune is so pleasing to the ear that you can remember it after just one listen—an appeal that sets it apart from other songs.

It has been featured in commercials such as Y!mobile and Asahi Beer, so you’ve likely heard it somewhere.

[Piano Pieces from Commercials] Introducing Touching Masterpieces (21–30)

docomo Docomo mini “Mozart” version

Piano Sonata No. 11 in A major, K. 331Wolfgang Amadeus Mozart

This commercial is inspired by a painting of the Mozart family, depicting Mozart and his sister playing a piano duet, their father holding a violin, and a portrait of their mother hanging on the wall.

It introduces “Docomo mini,” which allows you to use a smartphone starting from 880 yen the following month by setting the specified payment method and choosing designated internet and electricity services.

The surreal and striking touch is that everyone in the Mozart household has a smartphone.

The background music is a parody of one of Mozart’s signature works, Piano Sonata No.

11 in A major, K.

331.