Rock commercial songs. Classic and popular commercial jingles.
“That song from the TV—must be rock!” Everyone has a memory like that.
From B’z’s exhilarating, fast-paced melodies and BUMP OF CHICKEN’s heartfelt lyrics to AC/DC’s scorching guitar riffs.
Commercial songs that have colored our lives are packed with gem-like rock music crafted by top-tier artists from Japan and abroad.
In this feature, we’ll introduce a lineup of soul-stirring masterpieces that are etched in our hearts alongside nostalgic commercials.
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Rock commercial songs. Classic and popular commercial songs (71–80)
From me to youGalileo Galilei
In the Benesse Shinken Seminar university entrance exam commercials, “Basketball” and “Pull-up,” the way students face the exam is depicted through scenes of playing basketball and doing pull-ups.
The catchy line “Your rival is always within yourself” leaves a strong impression, and anyone who has experienced university entrance exams will likely relate.
It’s a passionate commercial with a message that really hits home.
The BGM chosen for this CM is Galileo Galilei’s “From Me to You.” Its lyrics, portraying the struggle of confronting oneself while striving to move forward, are sure to give you a push.
marching bandASIAN KUNG-FU GENERATION
This is an introductory commercial for the Shinken Zemi High School Course featuring Tao Tsuchiya.
Multiple plans are offered to match your target school’s level, making it clear that there’s a roadmap to achieve your goals.
On top of that, the tagline “Everything you need to do is right here” feels very reassuring.
The background music is the high-energy track “Marching Band,” released by ASIAN KUNG-FU GENERATION in 2011.
Its forward-looking message—“Even while carrying all kinds of emotions, light the way to the future and move forward!”—is expressed in Masafumi Gotoh’s own words.
It’s a song that sets listeners’ hearts ablaze.
BYE BYESHISHAMO
This is a commercial introducing the special summer course of Benesse’s Shinken Zemi Junior High School program.
It highlights a short-term intensive curriculum tailored to each student’s weaknesses, emphasizing that they can overcome their weak areas during the summer vacation.
The background music features SHISHAMO’s 2017 release “BYE BYE.” Although the song portrays the feelings of a woman who can’t get over the pain of a past heartbreak, she’s determined to say goodbye to her moping self this summer.
It’s a song that can give courage not only in love but also to anyone who wants to work hard at something this summer.
Rock commercial songs. Classic and popular commercial songs (81–90)
self-proclaimed musicianosage
This is a commercial with a positive vibe that communicates what you can learn at Nihon Kogakuin and how it connects to your future.
It depicts students studying a wide range of fields—film, sports, entertainment, and more—and their smiling dedication conveys a strong sense of fulfillment found here.
The song that further accentuates the cheerful atmosphere of these smile-filled visuals is Osage’s “Self-Proclaimed Musician.” While it’s a straightforward band sound, the rhythm feels gentle, and combined with vocals that carry a hint of languor, it evokes the image of moving forward.
The lyrics, which seem to portray an approach to engaging with music, also convey a positive attitude of progressing in your own way.
Arlessumika
This commercial introduces the idea that you can learn in a way that suits you—not just with traditional textbooks, but also by using tablets and computers, regardless of place or method.
The video begins with a scene of a female student, played by Nanami Taki, sketching a hermit crab by the seaside.
In the next cut, she switches from a sketchbook to a tablet and attends an online class.
The commercial effectively conveys how you can engage with what interests you and progress at your own pace without strain.
The background music features Sumika’s “Arles.” Its fresh, signature melody line and vocals are striking.
At the same time, the lyrics express a strong resolve to keep moving forward while believing in yourself, no matter what others say, making it a song that boosts your motivation when you listen to it.
Sense of Wondersumika
In this TV commercial for Shinken Zemi Elementary Course, it portrays the personal Red Pen Teacher assigned to each student.
A boy comes home from school and happily says, “Mom understands me!” after finding out she prepared his favorite snack.
In the same vein, he cheerfully shares that his homeroom Red Pen Teacher understands him too.
Having a Red Pen Teacher who sincerely keeps track of his study progress is sure to boost his motivation to learn.
The background music features Sumika’s ‘Sense of Wonder,’ giving the commercial a friendly and upbeat vibe.
Sense of Wondersumika
This commercial portrays a male student being impressed by a female classmate’s fulfilling school life.
The girl quickly decides on a club right after enrolling, and she keeps up with her studies during her commute and at home by using her smartphone.
There’s a memorable, comedic moment where the boy says, “You’re really moving ahead!” but she hardly pays him any attention.
It clearly conveys that with Shinken Zemi, you can study efficiently and understand things easily.
The BGM features Sumika’s “Sense of Wonder,” a wonderful cheer song that boosts your motivation to move forward.