Rock commercial songs. Classic and popular commercial jingles.
“That song from the TV—must be rock!” Everyone has a memory like that.
From B’z’s exhilarating, fast-paced melodies and BUMP OF CHICKEN’s heartfelt lyrics to AC/DC’s scorching guitar riffs.
Commercial songs that have colored our lives are packed with gem-like rock music crafted by top-tier artists from Japan and abroad.
In this feature, we’ll introduce a lineup of soul-stirring masterpieces that are etched in our hearts alongside nostalgic commercials.
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Rock CM songs. Classic and popular commercial songs (1–10)
Mela！Ryokushokushakai
Released in 2020, this song was one of the triggers that propelled Ryokuoushoku Shakai to a major breakthrough.
It was featured in a Palty commercial at the time, and then again in a JRA commercial in 2025, showing that it continues to enjoy strong, undiminished support.
Many listeners were likely moved by the lyrics, which depict a protagonist taking a step forward for someone important to them.
Sorrow Beyond the BoogieSazan Ōrusutāzu
In the UNIQLO commercial that showcases multiple items from their bra top lineup, several women—including Haruka Ayase and Yumi Kawai—appear in spring-inspired outfits featuring the bra tops.
The CM features Southern All Stars’ “Kanashimi wa Boogie no Kanata ni.” While the song is included on their 2025 album “THANK YOU SO MUCH,” it was actually a track they performed before their debut.
Despite its relaxed tempo, the performance is packed with groove and is a must-listen.
sundogBLUE ENCOUNT
Through the figure of an instructor at the Boat Racer Training School, this piece depicts the feelings carried by those who take on boat racing.
This time, it portrays a rookie instructor, expressing how professionals are nurtured through support and conviction, while also conveying the power of the races.
The song that further accentuates the strength of these steps toward the future depicted in the footage is BLUE ENCOUNT’s “Gennichi.” It’s a grand track with striking strings, and its subtly wistful mood is deeply moving.
Rock commercial songs. Classic and popular commercial songs (11–20)
WonderONE OK ROCK
Asahi’s commercial leaves a strong impression with shots of beer being powerfully poured from the server and footage of basketball player Rui Hachimura in action.
It strikingly parallels the crisp taste of Super Dry with Hachimura’s dynamic play.
For the BGM, it features ONE OK ROCK’s “Wonder,” a familiar track from Super Dry ads—a big, expansive rock sound that makes you want to say, “This is rock!!”
You, the Sheep, and the BlueRADWIMPS
This commercial is themed “Lipovitan Days,” depicting people who push themselves to go one step further with Lipovitan D.
It showcases various challenges and efforts in work, sports, events, and more, and as everyone’s expressions turn into smiles, it conveys a positive feeling toward the future.
The song that further amplifies the upbeat mood portrayed in the footage is RADWIMPS’ “Kimi to Hitsuji to Ao.” Driven by a light, rhythmic band sound, the track unfolds with increasingly brilliant tones toward the chorus, evoking a bright atmosphere.
The words seem to bounce along with the rhythm, making it a song that radiates a sense of fun.
Tomorrow as wellSHISHAMO
Since its release in 2017, SHISHAMO’s “Ashita mo,” one of the band’s signature songs, has continued to be loved and has been featured in multiple commercials.
In 2017, it was used in a DOCOMO student discount commercial, and in 2025 it was featured again in a Mitsuya Cider commercial.
The Mitsuya Cider ad used a special collaboration version with Erika Ikuta and SHISHAMO, which became a hot topic.
Many people have likely found courage in the lyrics’ message—encouraging us to keep doing our best tomorrow, even with everything that happens in our daily lives.
aruku aroundSakanakushon
One of Sakanaction’s signature songs, “Aruku Around,” was released in 2010.
Many of you may remember the strong impact it had at the time when it was featured in a kissmark commercial.
Set to a catchy, ear-pleasing melody you won’t forget after a single listen, the lyrics express a determination to keep moving forward despite inner conflict.
By the way, the music video was recorded in a single take at Makuhari Messe, and it’s very compelling—be sure to check it out.