Rock commercial songs. Classic and popular commercial jingles.
“That song from the TV—must be rock!” Everyone has a memory like that.
From B’z’s exhilarating, fast-paced melodies and BUMP OF CHICKEN’s heartfelt lyrics to AC/DC’s scorching guitar riffs.
Commercial songs that have colored our lives are packed with gem-like rock music crafted by top-tier artists from Japan and abroad.
In this feature, we’ll introduce a lineup of soul-stirring masterpieces that are etched in our hearts alongside nostalgic commercials.
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Rock commercial songs. Classic and popular commercial songs (41–50)
You, the Sheep, and the BlueRADWIMPS
This commercial is themed “Lipovitan Days,” depicting people who push themselves to go one step further with Lipovitan D.
It showcases various challenges and efforts in work, sports, events, and more, and as everyone’s expressions turn into smiles, it conveys a positive feeling toward the future.
The song that further amplifies the upbeat mood portrayed in the footage is RADWIMPS’ “Kimi to Hitsuji to Ao.” Driven by a light, rhythmic band sound, the track unfolds with increasingly brilliant tones toward the chorus, evoking a bright atmosphere.
The words seem to bounce along with the rhythm, making it a song that radiates a sense of fun.
Rock commercial songs. Masterpieces and popular tracks of commercial songs (51–60)
Battle Without Honor Or HumanityHotei Tomoyasu
This commercial features Masahiro Motoki and Haruna Kawaguchi as agents taking on a special mission.
Their challenge is a mission to “reduce body fat.” The key ingredient drawing attention is quercetin.
The scene where Kawaguchi arrives on a motorcycle and hands quercetin to Motoki is staged like a moment straight out of a movie.
Toward the end, it’s introduced that Iyemon Tokucha Premium contains quercetin, which helps reduce body fat.
Adding to the tense atmosphere of the commercial is Tomoyasu Hotei’s signature track “Battle Without Honor Or Humanity.” The razor-sharp, instantly recognizable guitar riff is super cool and compelling.
20TH CENTURY BOYT-REX
This is a limited TV commercial for the game “Uma Musume Pretty Derby” that aired during the M-1 Grand Prix 2025.
The commercial marks the first reveal of Stay Gold’s in-game implementation.
As the intro of T.
Rex’s “20th Century Boy,” a signature glam rock anthem, kicks in, a cut-in shot of Stay Gold from behind appears, then the visuals transition to the dignified sight of the Uma Musume racing.
One of the unforgettable appeals of “20th Century Boy” is its striking, powerful guitar riff, which amplifies Stay Gold’s special aura and strength.
Theory of the Mindful HeartRADWIMPS
This is the song used in the Universal Music “#Let’s Listen to Playlists” campaign commercial featuring Ren Nagase and Nanoka Hara.
It was selected as one of the representative love songs of the Heisei era; over a gradually intensifying sound, it expresses a range of emotions related to love.
It also conveys how, precisely because love is so strong, those feelings can sometimes act like a poison, affecting the heart and body.
Alongside great affection, sorrow is also sung—capturing, as it is, the raw state of emotions that can’t be neatly gathered into one.
full swingZa Kuromaniyonzu
This commercial highlights how the power of AI is being added to RAKURAKU Cloud, which has long stood by the struggles of people working in companies, and conveys our desire to further enhance their comfort.
By showing a digest of previously aired commercials featuring Kenichi Takito, Natsuko Yokozawa, and Mone Kamishiraishi, it looks back on how various challenges were solved and, with a touch of humor, expresses the intention to leverage those lessons for an even better future.
The song that further accentuates the strong stride toward the future depicted in the visuals is “Full Swing” by The Cro-Magnons.
With a band sound that is both powerful and refreshing, it clearly conveys the spirit of tackling everything with full force.
When it shinesHitsuji Bungaku
It portrays the athletes running the Hakone Ekiden from the sash’s point of view while delivering powerful messages of support.
The key point is that it’s footage unique to the sash’s perspective, and the dynamic movement vividly conveys the athletes’ hard work.
Further highlighting this supportive stance depicted in the video is the song Hikarutoki by Hitsujibungaku.
Its distinctive blend of airy soundscapes and a strong, driving rhythm evokes the image of pushing forward toward one’s ideals.
Recommendation for Adultsdohatsuten
This commercial, which begins with Masato Sakai sprinting in a suit, features a story that makes adults reminisce about their youth.
The place he runs to is McDonald’s, where he orders three Double Cheeseburger sets.
He then heads to the green room of a live music venue.
That day is their first live show after re-forming a band with his friends from school for the first time in 30 years.
As flashbacks show them eating hamburgers back in their student days, the three of them bite into burgers with the same expressions they had back then—such a wonderful sight.
In the latter half of the commercial, we see their performance on stage.
The song they play is Otona no Susume, which also serves as the CM’s background music—an anthem to adulthood that sings about how growing older is neither scary nor bad, and just listening to it gets you more and more fired up.