Catchy Showa-era commercial jingles. Introducing famous songs recently featured in commercials, too!
From the Showa era to the present day, countless commercials have aired, and among them are many catchy jingle songs that you just can’t get out of your head.
In this article, we’ll introduce not only original CM songs that were frequently heard back then, but also classic Showa-era hits that have been featured in commercials over the years.
We’ve selected tracks not only from Showa-era commercials, but also songs that were newly used in ads during the Heisei and Reiwa periods.
For those who remember the time, it’s nostalgic; for younger listeners, it feels fresh.
We’ve put together a playlist you can enjoy, so please have a great time exploring it.
- Commercial songs from the 70s. Nostalgic TV commercial jingles.
- [Nostalgic Commercials] A compilation of commercials that aired in the Showa era
- A must-see for people in their 30s and 40s! A roundup of nostalgic 1990s commercial jingles
- 80s commercial songs. A roundup of Japanese songs from the 80s that have been used in commercials.
- Catchy commercial jingles. A roundup of those songs grabbing attention in ads!
- Heartwarming nostalgic commercial jingles: a special collection of timeless hits that take you back.
- [I want to hear it again!] Songs from Suntory commercials. Popular commercial jingles
- Western songs from the 90s featured in commercials. A roundup of CM songs.
- Nostalgic commercials from the 2000s: revisiting ads that left a lasting impression
- [Classic Hits of the 70s] A Compilation of Western Songs Used in Commercials
- [From timeless classics to the latest hits] A roundup of catchy commercial songs
- Funny commercial song. Popular funny commercial songs.
- Classic enka songs featured in commercials, along with original CM tracks, introduced together!
Catchy Showa-era commercial jingles: introducing classic hits recently featured in ads (51–60)
youthMorita Kōichi to Toppugyaran

Koichi Morita and Top Gallant’s “Seishun Jidai” (Youthful Days) was released in 1976 and gained popularity for its skillful portrayal of the feelings of youth.
The group also performed the song on the NHK New Year’s Eve music show Kōhaku Uta Gassen, and it continues to be remembered as one of their signature tracks.
The sound has the light touch of group sounds, and the overlap between this buoyant feel and the youthful lyrics vividly evokes a fulfilling youth.
The song was also used in a Sumitomo Trust commercial, which gives the impression of aligning with the idea of building toward the future.
Dance, fish.Yamashita Tatsuro

This commercial conveys the excitement of traveling and spending time in Okinawa through images of Yuriko Ishida enjoying the Okinawan sea.
With sunny skies, crystal-clear water, and her radiant smile layered over it all, it vividly and refreshingly portrays the fun of leisure and sports.
The song that further highlights the gentle exhilaration expressed in these visuals is Tatsuro Yamashita’s “Odoroyo, Fish” (“Let’s Dance, Fish”).
Its light rhythm paired with a soft, memorable melody, and the buoyant layering of sounds, all effectively communicate a sense of joy.
Original song
This commercial promotes the appeal of House Foods’ Kukure Curry set to a light, lively tune.
The phrase “Osechi is great, but curry is, too” drew particular attention, highlighting the deliciousness and convenience you can enjoy even during the New Year holiday.
The comical shot of a jubako box filled with Kukure Curry conveys a sense of approachable, smile-inducing flavor.
The original song used in the ad is bright and catchy to match the commercial’s mood, and many people probably still find it stuck in their heads today.
Original song
This commercial introduces Marudai Foods’ signature product, their hamburger steak, and conveys a sense of hearty satisfaction and nutrition.
It features a unique, fairy-tale-like world where a giant and children connect through hamburger steaks, with a cheerful song playing in the background that drew a lot of attention.
The giant’s phrase wishing for the children’s growth, “Grow big,” carries both strength and warmth.
The scat singing “Hiri-hiri-fure, Hiri-ho” is especially memorable—many people probably find themselves humming along without thinking.
Ngoma PartyWatanabe Sadao

This is a commercial where a construction worker, who happens to spot Sadao Watanabe riding a Yamaha Towny, can’t help but feel envious.
The way he observes every little detail with envy, and the confident way Watanabe responds, clearly conveys that this is a bike everyone admires.
The music used is Sadao Watanabe’s “Ngoma Party.” Its light, wind-instrument-infused sound is striking, and it perfectly evokes a refreshing, summery atmosphere.
With its structure that lets various instruments take turns in solo spots, the track exudes a joyful vibe.


