Soflan commercial roundup: commercials for Lion’s fabric softener featuring charming, approachable storytelling.
Lion’s Soflan fabric softener, sold since 1976, has recently featured many commercials highlighting its antibacterial and deodorizing power.
Another hallmark is the frequent use of popular actors and actresses, creating friendly, memorable ads.
In this article, we’ll showcase Soflan commercials—both old and new—all at once.
We’ll also touch on the cast and the background music, so please take your time and enjoy.
- Soflan’s commercial song. A popular jingle.
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- Lion commercials: from oral care products to household goods.
- Summary of SoftBank commercials: The humorous ads, such as the Shirato Family series, are especially appealing.
- From Refreshing Tunes to Moving Songs: A Compilation of Detergent and Fabric Softener Commercial Tracks
- A Shiseido commercial. A recommended ad featuring a lineup of popular actresses.
- A compilation of detergent and fabric softener commercials, ranging from relatable to humorous presentations.
- A roundup of Kao commercials featuring a wide range of everyday products. The star-studded cast is also a hot topic!
- P&G commercials: A compilation of ads for detergents, fabric softeners, deodorizers, and more.
- Lion’s commercial song. A popular jingle.
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- SoftBank’s commercial songs: from timeless classics to buzzworthy hits, all introduced at once!
- Febreze commercials: A roundup of memorable ads where you can really feel the deodorizing effect
Compilation of Soflan commercials: Lions fabric softener ads featuring charming, friendly storytelling (1–10)
Lion Soflan Aroma RichKo Shibasaki
In a commercial aired in 2016, actress Kou Shibasaki appears.
The music is an original song for the commercial, sung by Kyoko Ohno—who performs as kyokoono and is the vocalist for the band waffles.
In addition to Soflan, Kyoko Ohno has sung many other commercial songs, including for Benesse and Lipovitan D.
Lion Soflan: ‘The Secret Is the Aroma Veil’
This is the 2014 commercial titled “The Secret Is Aroma Veil.” It features actress Kou Shibasaki.
The CM song is sung by Kaori Takeda, who is in high demand in the commercial jingle world.
In addition to Soflan, she has also sung for Benesse, Kanebo KATE, and Kanebo SALA.
Lion SoflanMasaki Aiba
In a commercial that aired in the winter of 2017, Masaki Aiba from Arashi sings Soflan’s original lyrics to the melody of the children’s song “Yuki.” His husky yet gentle singing voice is captivating.
The contrast between his white sweater and dark green apron is adorable.
Soflan commercial roundup: LION’s fabric softener ads (11–20) featuring charming, relatable storytelling
Lion Soflan S
It’s a nursery rhyme-style song based on rock ’n’ roll from a commercial that aired in the 1980s and was loved by children at the time.
Isn’t it likely the commercial was made with the idea that a child would beg their mother, saying, “Mom, my sweater keeps crackling, so buy Soflan”?
Lion Soflan S “Suyasuya Taiso” Version
It feels like children were the target audience for this TV commercial that aired in the 1980s.
It’s a comical, fun commercial to watch.
The final line, “Makes anything you wear soft,” was the Soflan S tagline at the time.
Lion Soflan Aroma RichKo Shibasaki
In a commercial aired in 2016, actress Kou Shibasaki appears.
The music is an original song for the commercial, featuring the familiar Soflan melody sung by vocalist Wazumi.
Lion SoflanMasaki Aiba
In a commercial that aired in 2017, Masaki Aiba from Arashi appears.
His green apron is cute and refreshing, making him a perfect fit as the image character for a fabric softener.
In the ad, Aiba performs something like a cross between singing and speaking—a kind of rap.