[From timeless classics to the latest hits] A roundup of catchy commercial songs
When you watch TV or video sites, you come across all kinds of commercials, and sometimes a jingle you happen to hear just sticks in your head, right?
For example, many classic commercial songs that have been airing for years are incredibly catchy and memorable.
Also, tie-in songs by trending artists can leave a strong impression even within the short span of a commercial.
In this article, we’ll introduce a bunch of those earworm-worthy CM songs all at once!
You might find a track you haven’t heard on air much lately but have been wanting to hear again, or discover the latest song you were curious about and wondering who it’s by!
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[From timeless classics to the latest hits] A roundup of catchy commercial jingles (1181–1190)
the first strong spring windnishina
In radiko’s commercial “Sound connects the past and the future,” singer-songwriter Nishina’s song Haru Ichiban was featured.
Set to a gentle, soothing melody, it portrays scenes that evoke graduation and sings of feelings of love that went unspoken.
For those who’ve had similar experiences, the lyrics will likely resonate deeply, so please listen while reading along with the lyrics.
Stellar Tombstoneyanaginagi×maeda jun
This is a commercial introducing a campaign celebrating the 500th day since the release of the game Heaven Burns Red.
In June, Mari Satsuki and Chizuko Oshima appear in classic wedding attire; not only their expressions but also the movement of their dresses is beautiful.
The game’s boss battle BGM, Hoshi no Bohyo (Gravemarker of the Stars), is used as the CM song.
It’s a track that emphasizes determination to move forward and a sense of momentum.
Strong Wind Slicked-Back (feat. Kaai Yuki)yukopi
This Nissin Cup Noodles commercial—“Summer? Slurp Seafood.”—really sticks in your ears and eyes.
It sets the idea that cup noodles don’t sell well in the summer to a parody of Vocaloid producer Yukopi’s ‘Gale Headwind (Strong Wind All Back).’ If the ad caught your attention, be sure to listen to the original track too!
Beautifulyuzu
This song is the cheer anthem that Yuzu—who have produced numerous hit songs—released in 2023.
Some of you may have heard it in Nippon Life’s commercial supporting the Basketball World Cup held in 2023.
As the title suggests, it declares that “the act of not giving up is beautiful,” and its lyrics about pushing forward together with your teammates are sure to move you.
While the lyrics are warm and uplifting, the track itself incorporates EDM-style synth sounds and builds a high-energy mood—be sure to listen with that contrast in mind.
From the Orange Village to Springririi
Lily’s “From Orange Village to Spring” is a song released in 1976, included as the B-side of “Ie e Oide yo” (“Come Home”).
Set to a gentle sound that evokes elements of country music, it portrays the calm scenery of a village.
The song’s rhythm has a buoyant lightness, and the overall gentle yet cheerful atmosphere conjures a sense of love for one’s hometown.
As a commercial jingle, it’s best known for being used in a Shiseido ad, where the music and visuals together depict the rising excitement as the season turns toward spring.
Guggo!Urufuruzu
The Duskin commercial, now well-known as a series of ads, features Shunsuke Kazama and Yuri playing a married couple.
In the “Mop: New Life and Can’t Help but Mop” version, you can see that their family has grown.
The CM song is Ulfuls’ “Guggo!” Despite its powerful vocals, the song has a soft, heartwarming feel that matches the commercial perfectly.
Toward the lightKaneko Ayano
It’s a commercial that conveys the sense that various constraints are gradually being lifted and that a world full of diverse expressions is beginning to return.
The idea is that by deliberately creating expressions and conveying emotions, people form connections and spark the way to a richer world.
Kaneko Ayano’s “Hikari no Hou e” is used as the BGM; its light, airy feel and bright vocals seem to further enhance the positive impression.
It also feels like a CM that communicates Shiseido’s philosophy of wanting to support rich expressions that clearly convey emotion.