[From timeless classics to the latest hits] A roundup of catchy commercial songs
When you watch TV or video sites, you come across all kinds of commercials, and sometimes a jingle you happen to hear just sticks in your head, right?
For example, many classic commercial songs that have been airing for years are incredibly catchy and memorable.
Also, tie-in songs by trending artists can leave a strong impression even within the short span of a commercial.
In this article, we’ll introduce a bunch of those earworm-worthy CM songs all at once!
You might find a track you haven’t heard on air much lately but have been wanting to hear again, or discover the latest song you were curious about and wondering who it’s by!
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[From classic hits to the latest tracks] A roundup of catchy commercial songs (1171–1180)
You haven’t given up yet, have you?Toukyou Sukapara Daisu Ookesutora
This is a commercial for MARO17, a men’s anti-aging care brand.
In the 2024 “You haven’t given up yet, have you?” version, an original animated video is featured, and there’s even a full version that runs about two and a half minutes.
The background music uses an original song by Tokyo Ska Paradise Orchestra titled “You Haven’t Given Up Yet, Have You?”, and both the visuals and the music are incredibly cool.
It’s one of those commercials that, when it comes on screen, makes you stop what you’re doing and watch, don’t you think?
All mothersMatsuzaki Shigeru
The commercial “All Daughters” for the game Uma Musume: Pretty Derby.
The CM song is a parody of the children’s song ‘All the Horses,’ sung by Shigeru Matsuzaki.
The sight of the uniquely individual Uma Musume running along the beach, combined with Matsuzaki’s vocals, gives the commercial a distinctly summery feel!
buoyant feelingsMatsuura Aya
This commercial for Nestlé’s “Nescafé Excella,” with Aya Matsuura’s striking vocals, seems to embody the brand concept of “A spring in your step.” It also drew major attention because it marked Aya Matsuura’s first commercial appearance in about 11 years.
The refreshing visuals, with her bathed in light, also feel like they convey the product’s refreshing quality.
The original song sung by Aya Matsuura, “Hazumu Kimochi” (A Bouncy Feeling), is another highlight.
The song further emphasizes the image of a bright, uplifting taste that encourages a positive mindset and aims to support the fun of everyday life.
Original songYanagita Shusaku
In the Nivea commercial, known for its skincare products, scenes show people applying Nivea cream to the skin of loved ones—friends, family, and partners.
It’s a heartwarming presentation that conveys the commercial’s title and theme, “I want to protect you forever.” The BGM features an original song with vocals by Shusaku Yanagida from the band Kami wa Saikoro wo Furanai.
His smoky voice resonates warmly.
It’s a lovely track that focuses on the commercial’s message of “wanting to protect.”
[From timeless classics to the latest hits] A roundup of catchy commercial jingles (1181–1190)
DiamondsShibasaki Kou
This commercial depicts beautiful hair swaying in the wind thanks to Kao’s “Segreta.” Set against grand natural scenery, Ko Shibasaki powerfully performs a cover of “Diamonds,” and her radiant expression further accentuates the beauty of her hair.
The gradual sunset is another key highlight, suggesting that the beauty endures over time.
Original songShibata Satoko
A commercial depicting the deep love from parent to child: Saitama Prefectural Credit Union’s “Being close enough to say, ‘You know…’” edition.
In it, an original song by Satoko Shibata gives voice to the characters’ feelings.
After watching the commercial, you’ll surely want to hear more.
mermaidSuiyōbi no Campanella
This is a commercial inspired by Coca-Cola’s music event “Coke STUDIO.” Featuring Wednesday Campanella—an artist also performing at Coke STUDIO—singing “Mermaid,” it evokes the mysterious atmosphere surrounding the event.
The song depicts a mermaid princess longing to attend a festival on land, enhancing the sense of excitement leading up to the event.