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Memorable Commercials [March 2025]

Editor-in-Chief, RAG MUSICHane Keisuke
Editor-in-chief of RAG MUSIC. JFC-certified fact-checker. After working in a music studio and handling wedding sound, joined the RAG MUSIC editorial team in 2016. Experienced with a variety of instruments: marching band in elementary school, clarinet in junior high school wind ensemble, and drums in a band from high school onward. Drawing on my own musical activities and the experience gained through my work, I produce daily articles, including various song introductions, features on music festivals around the country, and live reports. In music, I enjoy not only rock from Japan and abroad but, lately, a wide range of J-pop as well.

You know how sometimes you come across a commercial on TV that really resonates with you? The most memorable part is often the choice of music.

You find yourself humming along, or the lyrics just hit you in the feels.

In this article, we’ve picked out the most memorable songs from commercials airing in March 2025.

From fresh arrangements of nostalgic classics to original tracks showcasing new talent, you’re sure to discover some catchy, delightful tunes that will stick with you.

Memorable Commercials [March 2025] (71–80)

Uniqlo 2025 AIRism LifeWear “Best Friends” Version

Forgotten Big WaveSazan Ōrusutāzu

Forgotten BIG WAVE [2024 Remaster]

Forgotten Big WaveSazan Ōrusutāzu

This commercial highlights the greatest appeal of UNIQLO’s popular AIRism line—its feel against the skin.

Featuring Haruka Ayase and Yuka Mukai, their smiles and the way they wear AIRism clearly convey its relaxed comfort.

Enhancing that laid-back atmosphere is the song “Wasurerareta Big Wave” by Southern All Stars.

Its gentle sound evokes a calm seaside, while the reflective lyrics also carry a touch of melancholy.

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ABC-MART “SS25 GRADAS Marci” Version

I loveMarushii

Marcy – I Love (Official Music Video)

I loveMarushii

SS25 GRADAS Marcy

This commercial depicts a collaboration between adidas sneakers, GRADAS, and the three-piece rock band, Marcy.

Various people, including the members of Marcy, wear GRADAS, conveying the idea of supporting everyday life from the ground up.

The song that further highlights the commercial’s refreshing vibe is Marcy’s “I Love.” With piano and string tones woven into a clean band sound, it gives an impression of freshness and a sense of hope, as if moving forward.

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Coca-Cola Ayataka “A Sip, A Breather. ‘Work’” Version

Mine or YoursUtada Hikaru

Hikaru Utada 'Mine or Yours' Music Video

Mine or YoursUtada Hikaru

[Ayataka] Hikaru Utada TV commercial “A Sip, A Breath. ‘Work’ version” 15 seconds AYATAKA TVCF

This commercial, which shows Hikaru Utada working on songwriting, is Ayataka’s “A Sip, A Breath.

‘Work’” edition.

It depicts her writing lyrics in a relaxed mood, surrounded by equipment and accompanied by a bottle of Ayataka.

The background music features Mine or Yours, a song written specifically for this ad.

With its laid-back tempo, it’s a track that lets you fully savor Utada’s clear, translucent vocals.

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Curry House CoCo Ichibanya: Let's Go! 'Get Happy at CoCo Ichi' Campaign – 'It’s Starting' Version

Only the graduation photo knowsHinatazaka46

The Only One Who Knows Is the Graduation Photo by Hinatazaka46

Only the graduation photo knowsHinatazaka46

This commercial, which depicts watching a baseball game from the bench, is for Curry House CoCo Ichibanya.

It announces a campaign taking place in March 2025.

Members of Hinatazaka46 appear in it, and their song is used as the BGM.

The track is “Only the Graduation Photos Know,” released in January 2025.

Many people may relate to the lyrics, which look back on a final romance during one’s school days while leafing through graduation photos.

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