[December 2025] Trending Latest Commercials

NEXCO Central Japan: ‘Memorable Service Area’ Edition

NEXCO Central Japan / 'Memorable Service Area' Edition

This commercial portrays how NEXCO Central Japan supports peace of mind on every drive, beginning with visuals that look back on car-related memories.

The theme here is a memorable service area; each visit reflects how their circumstances have changed, and it expresses their wish to keep feeling happiness at that special place in the future.

The way they talk about their everyday happiness with family conveys a warm atmosphere.

The song featured—“with a little happiness”—further highlights the gentle mood depicted in the footage.

Its arrangement layers a soft piano tone with a clear, transparent vocal, soothing the listener’s heart.

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kappamaki

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Bridgestone: “At the Feet of That Journey” (version)

"At the Foot of That Journey" 30-second ver.

This commercial shows a family’s journey as they grow, while highlighting how Bridgestone has supported them every step of the way.

It transitions from scenes of traveling in the parents’ car to the mother and child riding their own bicycles, conveying that Bridgestone has always been there at every moment.

The slightly downward perspective is also a key element, expressing the brand’s desire to support people’s steps toward the future from the ground up.

Enhancing the warm tone of the visuals is a song by Oh Shu, which celebrates everyday happiness set to an acoustic sound.

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kappamaki

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radiko 15th Anniversary Brand Movie: “Then and Now”Taisei Kido

radiko 15th Anniversary Brand Movie “Then and Now” 30-second Version

This is a commercial celebrating radiko’s 15th anniversary.

After touching on how the devices we use to listen to the radio and the ways we listen have changed, it goes on to say that radio is still a place where you can discover what you love, and that the experiences you get from it haven’t changed.

The message conveyed in this commercial will feel powerful to anyone who loves radio.

It’s a wonderful ad that makes you want to keep listening to the radio.

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Hane Keisuke

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SUBARU ‘SUBARU Track and Field Team: Taking on the New Year Ekiden’

SUBARU Track and Field Team: Taking on the New Year Ekiden

This commercial highlights the SUBARU track and field team as they take on the New Year Ekiden, expressing their spirit of challenge and the exhilarating feeling of charging forward.

As it features SUBARU’s athletics team, it cleverly parallels the athletes with the car itself, further emphasizing their powerful stride.

The scenes of the runners sprinting toward the distant horizon also convey the relentless effort of pushing toward a result.

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kappamaki

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au Starlink Direct: There’s no signal here! “Fishing” Version / “Connect on X” Version / “Hiking” Version / “Emergency” Version / “Camping” Version

au Starlink Direct | There's no signal here! “Fishing” edition

au Starlink Direct | There’s no signal here! “Connect on X” edition

au Starlink Direct | There’s no signal here! “Hiking” version

au Starlink Direct | There’s no signal here! “Emergency” Edition

au Starlink Direct | There's no signal here! “Camping” Edition

Set against backdrops like the sea and mountains, this memorable commercial uses humorous scenes where, whenever someone tries to use their smartphone, they’re told, “There’s no signal here.” But as the narrator says, “My phone connects anywhere as long as it can see the sky,” the ad highlights that communication is possible using Starlink.

It further emphasizes that you can use not only emergency contacts but also your everyday apps, showing that you can use your smartphone as usual even in places where regular signals don’t reach.

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Hane Keisuke

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Aohata 55 Jam “Two Varieties in Harmony with the Season” Edition

Aohata 55 Jam “Two Varieties in Harmony with the Seasons” 30-second version – Aohata Commercial

Aohata 55 Jam is one of the classic strawberry jam products, isn’t it? This commercial tells us that the 55 Jam now comes in two types.

To mark the 55th anniversary, they’ve released a “refreshing spring–summer blend” and a “rich autumn–winter blend” that harmonize with the seasons.

With a calm male narration and vivid strawberry jam spread on delicious-looking toast, the ad evokes a luxurious morning moment.

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sasashina

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Glico GOOD LIFE CIRCLE “Bodies Are Made of Data” Edition

Glico Corporate Advertisement GOOD LIFE CIRCLE “The Body Is Made of Data” (30s)

People walking across a crosswalk, someone eating a hamburger, others enjoying a picnic—this commercial is striking for the way triangular and square patterns appear across everyone’s bodies.

These patterns represent the data that make up each person, and a gentle female narrator explains that by understanding this data correctly, we can create what the body truly needs.

It’s a commercial that aligns with Glico’s corporate philosophy of contributing to mental and physical well-being.

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sasashina

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