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Lovely commercial jingle

AC Japan commercials: from humorous presentations to messages that truly resonate.

AC Japan promotes all sorts of matters surrounding our daily lives—raising awareness about manners and traffic rules, and even showcasing local attractions.

You often see AC Japan commercials when watching TV, don’t you?

They range from serious and somber to warm and friendly, and even humorous and entertaining.

In this article, we’ll introduce a comprehensive collection of AC Japan commercials that have aired to date.

Take this opportunity to check out their past commercials as well.

AC Japan commercials: from humorous staging to messages that hit home (21–30)

AC Japan “Even If the Shape of Family Changes”

AC Japan Ashinaga Scholarship Society CM 'Even If the Shape of the Family Changes' 30-second version

This is a commercial that introduces the Ashinaga Foundation through the story of a family whose father suddenly passed away.

The commercial features a mother and her two children.

It shows the family supporting one another: the mother takes on both parental roles by herself, and the eldest son looks after his younger sister, stepping into a father-like role.

The CM clearly conveys that Ashinaga exists to ensure that, even when a family’s structure changes suddenly like in this story, children can still be raised with proper support.

AC Japan “Blank Future” Version

AC JAPAN Intolerant Times: Toward a Society Where Everyone Can Live Easily and Have Hope – TV Commercial “Blank Future” 15 seconds

This commercial opens with a shocking line that says roughly half of existing jobs could soon be handled by AI.

Up to that point, you might expect a dark, unsettling message, but the title of the commercial is “A Blank Future.” In other words, it delivers a hopeful message: as more tasks are entrusted to AI, entirely new kinds of jobs that never existed before will emerge.

It’s a spot that makes the future feel more hopeful and exciting.

AC Japan commercials: from humorous directing to messages that touch the heart (31–40)

AC Japan ‘I Didn’t Even Know There Was Another Life for Me’ Version

AC Japan Plan International CM 'I didn’t even know there could be a different life for me.' 15 seconds

This is a commercial introducing Plan International Japan, an NGO that works to solve situations where girls face discrimination and are deprived of their potential.

It explains that those who are discriminated against often don’t realize they are being discriminated against or that it imposes various limitations on them, and it presents ways to support such individuals.

It’s the kind of commercial that could serve as a catalyst for helping someone in need somewhere in the world.

AC Japan “Notice from Mr. Bone Marrow”

AC JAPAN Japan Marrow Donor Program commercial, 'Announcement from Mr. Bone Marrow.' 15 seconds

In this commercial encouraging donor registration with the bone marrow bank, a catchy presentation featuring a character named “Bone Marrow-kun” is particularly striking.

In the ad, Bone Marrow-kun explains that bone marrow bank donors are required to retire at age 55, and it conveys that, as a result, the number of donors will drop significantly in a few years.

To address this, the commercial highlights that you can register as a donor from age 18, urging younger generations to sign up.

It’s a catchy yet accurate and easy-to-understand ad that effectively communicates its message.

AC Japan “EZ DO Pulse Check” (version)DJ KOO

AC JAPAN Japan Heart Foundation CM 'EZ DO Pulse Check!' 30-second version

DJ KOO is grooving in front of the turntables, dropping beats—but something seems off.

The beats are breaking and not flowing smoothly.

The beat he was playing was a metaphor for a human pulse, and the interruptions represented arrhythmia.

This commercial encourages people to regularly check their pulse to detect such issues early.

Playing on TRF’s hit song “EZ DO DANCE,” the catchy slogan “EZ DO Kenmyaku” (EZ DO Pulse Check) really sticks in your mind.

AC Japan “Oishii ne tte iiau to” VersionNarration: Haruna Ai

AC JAPAN National Children’s Cafeteria Support Center, Musubie — Commercial: “When We Say ‘It’s Delicious’ to Each Other” (30 seconds)

This is a commercial narrated by Ai Haruna that introduces what a “kodomo shokudo” (children’s cafeteria) is.

Despite the name, it explains that anyone—people of all ages and genders—can use it.

You can come by yourself, and it’s fine if you’re a big eater.

Above all, it presents it as a warm place where everyone can enjoy a meal together.

AC Japan “The Rival Is 1964” (version)

Rival, 1964 (National Campaign)

It’s a commercial that features several photos that appear to be from 1964.

It’s filled with images that exude a retro vibe—the kind that makes you think, “Back in those days.” Everyone’s smiling and looks like they’re having a great time, right? If you were born in the Showa era, you’ll probably think, “Oh yeah, I remember things like this!” That’s how lively and full of smiles the footage is.

Did it spark any of your own “So nostalgic!!” moments?