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AC Japan commercials: from humorous presentations to messages that truly resonate.

AC Japan promotes all sorts of matters surrounding our daily lives—raising awareness about manners and traffic rules, and even showcasing local attractions.

You often see AC Japan commercials when watching TV, don’t you?

They range from serious and somber to warm and friendly, and even humorous and entertaining.

In this article, we’ll introduce a comprehensive collection of AC Japan commercials that have aired to date.

Take this opportunity to check out their past commercials as well.

AC Japan commercials: from humorous direction to messages that pierce the heart (51–60)

AC Japan “Drunk Driving is a No-No!” (version)Narration: Jiei Kawahira

Drunk driving is a “Hmm-hmm-hmm”! — AC Japan

This commercial, which features Jiei Kawahira as an animated character, was produced in response to the high number of drunk-driving accidents in Okinawa Prefecture.

Aimed at promoting the elimination of drunk driving, it uses Kawahira’s signature catchphrase, “Mumumu!” to create an approachable and friendly tone.

Hane Keisuke
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AC Japan ‘Flood of Complaints! Momotaro’ VersionNarration: Akihiro Miwa

AC Japan 2017 National Campaign CM “Complaints Flooding In! Momotaro”

This commercial depicts a massive backlash sparked by complaints about the story of Momotaro, leading to a flood of heartless slander directed at the old man and the old woman.

Akihiro Miwa’s gentle narration leaves a strong impression, doesn’t it? The CM concludes with the message that just because something is trending or under fire doesn’t mean you can say anything you like, asking viewers to pause and think for a moment.

Hane Keisuke
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AC Japan: “The harm has not been resolved” (version)Narration: Mitsuko Kusabue

AC Japan Radio CM 'The damage has not been resolved'

This is the AC Japan radio commercial “The Harm Has Not Been Resolved.” It raises awareness about an organization called the Nationwide Victim Support Network, and Mitsuko Kusabue’s low voice delivers powerful, highly persuasive impact.

The tagline, “Even if the case is solved, the harm is not,” truly gives you pause.

May it reach those who continue to suffer as victims of crime.

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AC Japan Japan Marrow Donor Program 2018 Support Campaign “There Are People Who Want to Live”Shoko Nakagawa

Bone Marrow Bank Support Message [Shoko Nakagawa] *This video message was recorded in conjunction with the AC Japan 2018 Bone Marrow Bank Support Campaign.

This is a campaign from fiscal year 2018 to support the bone marrow bank.

The celebrity Shoko Nakagawa reportedly lost her father to leukemia, and she herself is registered as a donor with the bone marrow bank.

Her words, “I believe that everyone’s feelings can become someone’s hope to live,” resonate deeply because leukemia isn’t an abstract idea for her—it’s real.

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AC Japan commercials: from humorous direction to heart-piercing messages (61–70)

AC Japan “Let’s Start with ‘After You, Please.’ (Okinawa Regional Campaign)”Katsuhiro Higo (Dachou Club)

ACJAPAN 2023 Okinawa Regional Campaign: “Let’s Start with ‘Go Ahead, Please.’”

This is a commercial featuring Katsuhiro Higo from Okinawa Prefecture that introduces “yuimaaru,” the spirit of mutual assistance.

Accompanied by the phrase “Dōzo, dōzo” (“Please, go ahead”), it depicts people giving up their seats, sharing with others, and supporting one another in daily life.

It’s a heartwarming ad that makes you feel gentle as you watch.

Hane Keisuke
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