Ajinomoto’s commercial song. A popular jingle.
Ajinomoto handles a wide range of cooking-related products, starting with seasonings.
They air many commercials featuring delicious-looking dishes, and it’s not uncommon to find your eyes glued to the screen when you’re watching TV.
Interestingly, the music used in Ajinomoto’s commercials has also been getting a lot of attention!
In this article, we’ll introduce all the songs that have been featured in Ajinomoto commercials so far.
From original tracks to tie-in songs, there’s a wide variety—so take this opportunity to give them a listen!
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Ajinomoto commercial jingle. Popular commercial songs (31–40)
Keep Your SmileEngland Dan & John Ford Coley


This commercial shows Paul Newman enjoying a cup of coffee while talking about people who truly suit coffee.
It portrays the idea that becoming someone for whom coffee feels natural is a mark of a first-rate actor, creating a dandy, sophisticated atmosphere.
At the same time, the scenes of him switching out different mustaches as he approaches his coffee add a touch of humor.
The song that further emphasizes the gentle mood of the visuals is “Keep Your Smile” by England Dan and John Ford Coley.
Their two voices blend over a tender, easygoing tempo, beautifully conveying a sense of calm and comfort.
Swordsman’s EntranceJulius Fučík


This commercial promotes Cook Do’s Pork Belly and Daikon as a flavor that even kids will love, portrayed through a family’s experience.
The children, initially skeptical of Yutaka Matsushige’s recommendation to try the pork belly and daikon, take a bite—and their faces instantly light up, clearly conveying how delicious it is.
The music that heightens their sense of delight and makes the joy stand out is “Entry of the Gladiators.” The fact that it’s a march is key—the forward-driving power evokes positive emotions.
I want to hug you.kome kome CLUB

It’s the commercial song for the “Chanto Chanto no Ajinomoto” campaign.
Even around that time, they seemed to be a cheerful, flamboyant band, and beyond the music itself, they were fun showmen.
The song expresses both the anxiety and excitement of love.
Maybe because of Kome Kome Club’s distinct character, they’ve collaborated with various types of companies as well.
DreamsSophie and Peter Johnston

It was used in ‘Salad Sauce Orange.’ It has a refreshing, nostalgic sound that suits a salad dressing.
Since it’s said to be a work from the 1980s, there may have been many gentle songs like this around that time.
Apparently, the album containing this track is the only one that was released.
Funiculi FuniculaFORESTA

It was used as a parody song for “Maxim Triplesso Bottle Coffee.” The original is an Italian song said to have been written for the mountain railway up Mount Vesuvius.
It’s also said to have been sung by the world’s three great tenors.
It’s a lively piece that fills you with energy.
Ajinomoto commercial songs: Popular commercial tunes (41–50)
Let’s go to the forest.Tōkyō Hōsō Gasshōdan

It’s the theme song from Ajinomoto’s gyoza commercial.
Apparently it’s a Polish folk song.
It’s a refreshing song about a young girl and a hunter meeting.
I used to sing it without thinking about the situation, but looking at it again, it’s quite interesting.
It seems like it could be sung lightly in chorus.
Before you become a memorysupittsu

It was used for the “Ajinomoto Gift • Safflower Oil.” Apparently, it was the first song to enter the Oricon chart.
Perhaps it resonated because it faithfully conveyed the lyrics.
It sings of the complex, hard-to-part feelings of two people who are breaking up.
The sound has a nostalgic feel, like something I used to hear a little earlier than this.


