Nissin Cup Noodles commercials: A roundup of buzzworthy ads featuring outlandish, over-the-top direction.
Nissin Cup Noodles, a classic product that’s practically synonymous with instant ramen, is something many people have probably tried at least once.
In this article, we’ll be introducing some of those familiar Cup Noodles commercials!
When it comes to Nissin Cup Noodles ads, their defining feature is definitely their over-the-top, outlandish direction.
Sometimes you might even think, “Isn’t this going a bit too far?”—but that bold approach is what makes them so entertaining, and they’ve got lots of fans.
We’ve gathered a bunch of commercials that have aired over the years, so take this opportunity to check them out again.
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Nissin Cup Noodles commercials. A roundup of the buzzworthy ads with outlandish direction (1–10)
Nissin Foods Cup Noodles “More Toppings” Version
This is a commercial that promotes the fact that Cup Noodles BIG now has more toppings, using a distinctive animation where the ingredients scurry around.
Centered on the mystery meat and imitation crab, many toppings crawl out of the cup, and even their size grows, expressing the extra value with a horror vibe.
The element that gives this comical animation its horror atmosphere is a parody of the song “feels like HEAVEN ~Kitto Kuru Kitto Kuru~.” It’s the well-known theme from the horror film “Ring,” and thanks to the movie’s image, it conjures the fear of an unknown presence drawing near.
The lyrics have been adapted to be about the increase in toppings, but since the melody is unchanged, it still feels tense, doesn’t it?
Nissin Foods Cup Noodles “You Can Keep a Nya-odle” Edition
Did you know there’s a drawing of a cat on the underside of the lid of Nissin Cup Noodles? This commercial announces a campaign where, if you photograph the cat on the underside of the lid with your smartphone, you can keep the cat on your phone.
A parody version of PEOPLE 1’s “Fropnik” is used as the BGM.
It’s a track with an unforgettable, addictive beat once you hear it!
Nissin Foods Cup Noodles: “Cyber and Punk Negi-Shio”
The Cup Noodles commercial “Cyber and Punky Negi Shio” has been drawing in viewers captivated by its deep storyline.
It’s a piece that depicts an epic tale set in the near future.
Driven by an intense rock song, futuristic visuals unfold on screen.
The track is Franz Ferdinand’s “This Fffire.” Its futuristic musicality is truly one of a kind.
If this piques your interest, try looking into the commercial’s detailed worldbuilding as well.
Nissin Cup Noodles commercials. A roundup of standout ads with over-the-top direction that’s creating a buzz (11–20).
Nissin Foods Cup Noodles “Please stay calm and listen” Version
Many of Nissin’s commercials are quite entertaining, and I’m sure some of you are keeping an eye on them.
In this series of commercials, they dub over the opening sequence of the popular game METAL GEAR SOLID V: THE PHANTOM PAIN to introduce the newly released premium Cup Noodles.
It’s an especially fun set of ads for those familiar with the game.
Nissin Foods Cup Noodles “I Want to Eat Delicious Stuff: Kansai” Version
This pixel-art illustration, reminiscent of 1990s video games, is an ad introducing Chili Tomato Noodles.
This particular spot is titled the Kansai Edition, and the characters speaking in the Kansai dialect make a strong impression.
Along with the pixel art, the color palette heightens the visual impact, making it a memorable commercial you won’t forget after seeing it once.
Nissin Foods Cup Noodles “Figure Dance” Versionpistachio
This commercial features a surreal world where figures modeled after the comedy duo Pistachio dance to an original song introducing Cup Noodles Spicy.
It’s striking to see the disbanded Pistachio reunited, and the way it’s presented here makes the laughter slowly bubble up.
The original track’s distinctive rhythm highlights the duo’s trademark facial expressions, making them come across as even more unique.
Nissin Foods World Cup Noodles ‘So What Is It, Really? Laksa’ EditionMAX
This commercial introduces Singapore-style laksa, one of the most popular flavors in the global Cup Noodles lineup.
The CM uses MAX’s song “Tacata’,” swapping the titular word with “laksa” while explaining the dish.
By comparing it to familiar things, the ad conveys what it tastes like, yet never quite tells you exactly what laksa is—which is part of its appeal.
The flashy vibe, with dance by MAX and photo-like composites, makes it a unique spot that straightforwardly communicates the idea of “the unknown.”