Nissin Cup Noodles commercials: A roundup of buzzworthy ads featuring outlandish, over-the-top direction.
Nissin Cup Noodles, a classic product that’s practically synonymous with instant ramen, is something many people have probably tried at least once.
In this article, we’ll be introducing some of those familiar Cup Noodles commercials!
When it comes to Nissin Cup Noodles ads, their defining feature is definitely their over-the-top, outlandish direction.
Sometimes you might even think, “Isn’t this going a bit too far?”—but that bold approach is what makes them so entertaining, and they’ve got lots of fans.
We’ve gathered a bunch of commercials that have aired over the years, so take this opportunity to check them out again.
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Nissin Cup Noodles commercials: A roundup of standout ads featuring outlandish direction that’s become a hot topic (21–30)
Nissin Foods Cup Noodles “Work-From-Home Sea Dance” Version
The song used in the eye-catching “At-Home Sea Dance” commercial is an original track.
It was also used in the 2021 “Squid-Repelling Dance” commercial, so some viewers may have been curious about it.
The commercial features dancer Yuiya Igarashi, known for his fundoshi performances, and actor Arata Sato.
Igarashi’s choreography is sure to stick in your memory.
With its comical lyrics expressing the urge to play at the beach and its intricate rhythms, the song evokes a curious sensation as it suddenly overflows with an “Indian” mood.
Nissin Foods Cup Noodles SURVIVE “First Group Date” Edition
One of the SURVIVE series that aired in 2013, the “First Group Date” episode.
It depicts a scene of gladiatorial combat with wild beasts in the Colosseum, portraying a man attending his first group date as a warrior and the assertive women as wild beasts.
From the inexperienced men’s remarks and the women’s reactions to them, to the heckling from the spectators, it’s a hilarious commercial packed with highlights.
Nissin Cup Noodles commercials: A roundup of the buzzworthy, over-the-top ads (31–40)
Nissin Foods Cup Noodles SURVIVE: Battle with the Real Beasts
The SURVUVE series episode “Battle with the Real-Beast” depicts facing difficulties with a comedic touch.
It plays on the slang riajuu—short for “having a fulfilling real life,” meaning someone with a rich private life—by portraying them as “real beasts.” In the commercial, the real beast is a shark reminiscent of Jaws, depicted as an obnoxious riajuu who flaunts how great their personal life is.
The sharply cynical tone is highly relatable and is sure to make you chuckle.
Nissin Foods Cup Noodles This flavor is one of a kind in the world “Jamiroquai” version
This is a commercial from the parody song CM series “This Flavor Is One of a Kind in the World,” which aired in 2010.
It features a parody of Jamiroquai’s signature 1996 release “Virtual Insanity,” and many people were likely shocked by it at the time.
The commercial also uses footage from the famous music video, and it may have sparked many viewers’ interest in the song.
Nissin Foods Cup Noodles SURVIVE “Globalization” Edition
Depicting a battle between Japanese samurai and a Western army, this is one of the SURVIVE series aired in 2013.
Employees are suddenly told that English will become the company’s official language, leaving them bewildered.
Donning armor and taking up spears, they charge at the Western forces while shouting broken English.
However, their English doesn’t get through, they’re bombarded by cannons, and they struggle mightily.
It’s a memorable commercial portraying people facing adversity, and many viewers likely remember its compelling storyline and striking visuals.
Nissin Foods ‘Cup Noodles You Eat in a Bowl: “Super Convenient”’ (version)
This is a commercial that catchily showcases the situations where the Cup Noodles “bowl-to-eat” series shines.
It opens by voicing a consumer concern—“I never know when I’m supposed to eat Cup Noodles in a bowl”—and then presents specific recommended occasions, such as for breakfast, a snack, or as a soup dish alongside a meal.
It’s very easy to understand, and the appearance of the bowl character also adds a sense of friendliness.
Nissin Foods Cup Noodles “HUNGRY K” VersionKei Nishikori
Airing from December 31, 2017, this commercial features professional tennis player Kei Nishikori during a season when he was plagued by injuries and steadily continued his training.
It portrays him as having a hungrier spirit than any other player as he works toward a comeback.
The music was provided by audioforce from Berlin, a regular in the commercial song scene.