Nissin Cup Noodles commercials: A roundup of buzzworthy ads featuring outlandish, over-the-top direction.
Nissin Cup Noodles, a classic product that’s practically synonymous with instant ramen, is something many people have probably tried at least once.
In this article, we’ll be introducing some of those familiar Cup Noodles commercials!
When it comes to Nissin Cup Noodles ads, their defining feature is definitely their over-the-top, outlandish direction.
Sometimes you might even think, “Isn’t this going a bit too far?”—but that bold approach is what makes them so entertaining, and they’ve got lots of fans.
We’ve gathered a bunch of commercials that have aired over the years, so take this opportunity to check them out again.
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Nissin Cup Noodles commercials: A roundup of standout ads featuring outlandish direction that’s become a hot topic (21–30)
Nissin Foods Cup Noodles “Osaka Is Unbelievably Awesome” VersionNaomi Osaka
It’s a comedic piece where players and coaches who lost to Naomi Osaka from Nissin Foods talk—frustration and all—about just how good she is.
Taking a cue from the soccer quote that became a legend, “Osako is unbelievable,” it expresses Osaka’s unexpected prowess with the line “Osaka is unbelievable.” Another highlight is that, for some reason, the defeated player’s voiceover is in Kansai dialect, creating a punchy contrast between facial expressions and words.
The content also showcases the powerful moments of her shots, which seems to heighten anticipation for her results.
Nissin Foods Cup Noodles ‘The New Prince of Tennis: Off to the Grand Slam’ EditionNaomi Osaka
This commercial features Kei Nishikori and Naomi Osaka appearing in the world of the anime The Prince of Tennis, depicting their training as they aim for a Grand Slam.
After overcoming various trials, Nishikori and Osaka each reach their own state of mastery and move closer to their goals—that’s the storyline.
There’s also a comedic touch as onlookers explain that they’ve mastered techniques like “The Pinnacle of Daily Progress” and “Naomi Champion,” though it’s not exactly clear what those are.
Including the scene where the characters and the players shake hands, the spot conveys a distinctly positive atmosphere.
Nissin Foods Cup Noodles “Happy New Year: I Want Money” EditionNaomi Osaka
Kei Nishikori and Naomi Osaka face off in an unexpected game of hanetsuki, trading shots as powerful as in tennis.
It starts with live action and then transitions into animation, where the rally escalates with even more intensity.
Signature, special-move-like shots such as the “Naomi Cannon” and “Air Kei” explode onto the scene, building excitement about how this match will conclude.
The animation’s overall Japanese aesthetic enhances the dynamism of the visuals, making the energy of the footage stand out even more.
Nissin Cup Noodles ‘The Prince of Tennis II: Training Begins’ EditionNaomi Osaka
In this commercial set in the world of the anime The Prince of Tennis, Kei Nishikori and Naomi Osaka appear, and it depicts the beginning of their training as they aim for the Grand Slams.
While the two are relaxing on a ship headed for their destination alongside the characters, Coach Mifune Nyūdō appears and powerfully announces the start of their training.
He presses a switch, the ship transforms, and they head into special training—conveying the sense that the story is just beginning.
Although neither of them speaks, their expressions clearly communicate their confusion, which is a fun touch.
Nissin Foods ‘Cup Noodles You Eat in a Bowl: “Super Convenient”’ (version)
This is a commercial that catchily showcases the situations where the Cup Noodles “bowl-to-eat” series shines.
It opens by voicing a consumer concern—“I never know when I’m supposed to eat Cup Noodles in a bowl”—and then presents specific recommended occasions, such as for breakfast, a snack, or as a soup dish alongside a meal.
It’s very easy to understand, and the appearance of the bowl character also adds a sense of friendliness.
Nissin Foods Cup Noodles “Eat It in Summer: Seafood” Edition
This Nissin Cup Noodles commercial—“Summer? Slurp Seafood.”—really sticks in your ears and eyes.
It sets the idea that cup noodles don’t sell well in the summer to a parody of Vocaloid producer Yukopi’s ‘Gale Headwind (Strong Wind All Back).’ If the ad caught your attention, be sure to listen to the original track too!
Nissin Foods Cup Noodles “Squid-Dodging Dance” Version
The song featured in the “Squid-Repelling Dance” commercial starring actress Sara Minami is seriously addictive, isn’t it? I heard that Yuiya Igarashi, who’s known as a fundoshi dancer and creates original music, did the choreography.
The oriental vibe and high addictiveness make it stick in your head, and the impact is off the charts.
In the “Summer Means Seafood” version that aired in the summer of 2020, he danced together with actor Arata Sato.
I feel like this year’s arrangement is a bit milder compared to 2020.
Apparently, it’s similar to the INDIAN VERSION of ‘PPAP,’ so definitely try enjoying them together.
You might just get a taste of India, for sure.
