RAG MusicCM
Lovely commercial jingle

Collection of Docomo commercials. Ads announcing the latest models and great-value plans.

You often see commercials for Docomo, one of the major mobile carriers, when watching TV or online videos, right?

These ads cover a wide range of content: of course they introduce the latest devices and announce great rate plans and promotions, but they also feature initiatives like the Docomo Future Project that the company is working on.

In this article, we’ll present a roundup of Docomo’s commercials along with the video clips.

In addition to popular actors, another appeal of Docomo’s commercials is that idols and musical artists sometimes appear as well.

We’ll also introduce the cast and the background music, so be sure to check it out.

Docomo commercial roundup: announcement commercials for the latest models and great-value plans (1–10)

docomo Docomo Future Museum ‘Butterfly Dress’ Version

An original song by Little Glee Monster! NTT DOCOMO’s new TV commercial uses the new track “DIVA”: the new TVC “docomo Future Museum” — “Butterfly Dress” version.

This dramatic portrayal of a girl drawing on an iPad is a commercial for the DoCoMo Mirai Museum.

It effectively conveys how having an iPad enables easy yet professional creative work.

The bright, upbeat song playing in the background is Little Glee Monster’s “DIVA.” The track is said to be themed around a bright future, and that concept comes through in both the tone and the lyrics.

docomo “Smart Parent-Child Game Run” / “Ticket Gate Dash” / “Smart Treadmill Run” / “Smart Commemorative Photo Run”

Titled “Family Smart Race,” this series of commercials from Docomo showcases the convenience of smart devices like tablets, smartwatches, and wireless earbuds.

In each ad, the Suzuki family—adept at using smart devices—competes against the Sato family, who only have a smartphone.

The Suzukis win every match, but the Satos still look like they’re having fun, which is quite heartwarming.

The background music is an arrangement of ‘Infernal Galop’ (commonly known as ‘Offenbach’s Can-Can’), a staple at school sports days.

DOCOMO ‘In the Crimson Sky’ VersionMitsuki Takahata

Mitsuki Takahata docomo New CM “In the Crimson Sky” Edition

Among the commercials Mitsuki Takahata has appeared in, this one was particularly talked about.

In it, she passionately belts out X JAPAN’s “Kurenai,” which surely surprised many people with its unexpected twist.

Her powerful singing may have overshadowed the product to the point that some don’t even remember what the ad was for, but it was actually a DOCOMO commercial for the iPhone X.

Takahata was singing to showcase the newly added Memoji feature.

It was a memorable ad that stuck with many viewers thanks to its humor and element of surprise.

Docomo commercial roundup: announcement ads for the latest models and great-value plans (11–20)

NTT Docomo iPhone 14 and Docomo Youth Discount: ‘Unwavering Youth’ Edition

NTT docomo iPhone 14 Commercial: 'Unshakable Youth' 30-Second Version

This commercial introduces the Action mode featured on the iPhone 14, with a theme centered on students’ youth.

It opens with footage shot while running using an iPhone 14, highlighting how Action mode keeps the video completely steady.

Playing on the idea of zero shake, the tagline “Youth, don’t waver” appears, making your heart swell.

The background music is “Eien no Blue,” a perfect match for the CM’s sense of speed.

Released by Hitsujibungaku in 2023, the song’s lyrics compellingly portray the struggles of adolescence.

Be sure to listen while following along with the lyric sheet.

docomo #Youth Time Trip Vaundy × docomo Youth Support Movie

#Youth Time Trip | Vaundy × DOCOMO Youth Support Movie

Among NTT Docomo’s commercials, the Youth Support Movie series is especially popular.

In the version released in the summer of 2023, each person answers the question, “What did you leave undone in your high school life during the COVID-19 pandemic?” by naming something they wanted to do but couldn’t—and then they go and do it.

The smiles of the young people featured are dazzling, and every scene in the ad radiates pure youth.

It’s a commercial that warms your heart just by watching it.

The BGM features singer-songwriter Vaundy’s “mabataki.” The lyrics, which calmly speak of a world full of compassion, are striking and deeply moving.

NTT DOCOMO ahamo × Galaxy Z Flip5 “ahamo Showtime” VersionNana Mori, Fuju Kamio

NTT Docomo Galaxy Z Flip5 Commercial “ahamo Showtime” 15 seconds

The NTT Docomo commercial “ahamo Showtime,” featuring Nana Mori and Fuju Kamio.

In it, various products are introduced one after another, accompanied by YOASOBI’s “Sangenshoku.” The exhilarating sound and rhyming lyrics are addictive.

The lyrics also have a wonderful narrative quality, starting from a long-awaited reunion and depicting the time until they part ways again.

It really sparks the imagination about the protagonists’ past and what happens to them afterward.

NTT DOCOMO yama × DOCOMO Collaboration Movie “Graduation Hope Ceremony”yama

yama flies around the streets of Tokyo!? Newly written song “Kodama” and collaboration movie released! [“Sotsugyo Kiboshiki” | yama × docomo Collaboration Movie]

NTT Docomo’s “Graduation of Hopes” was released as a collaborative movie between Docomo and yama, crafted to feel like a music video for one of yama’s songs.

It gathers things users “wish would disappear from society,” presenting them within the film as Graduation Hope Certificates.

The background music is a newly produced track titled “Kodama.” Like the collaborative movie, the song was created based on user input, carrying an encouraging message about facing oneself.

It’s a supportive anthem that will likely serve as a source of strength.