Mobile phone and smartphone commercials. A roundup of commercials for new models and carriers.
Smartphones have now become indispensable in our lives, and we’ve started seeing commercials related to them more and more often.
In addition to manufacturers and carriers producing ads for new models, not only the major carriers but also MVNOs are creating commercials to promote great-value plans and campaigns.
In this article, we’ll showcase a wide range of commercials related to smartphones all at once!
Some of them feature clever and entertaining concepts, while others draw attention for their cast or background music, so keep an eye out for those aspects as you watch.
Commercials for cell phones and smartphones. A roundup of commercials for new models and carriers (1–10)
Samsung Galaxy S26 Ultra “The Devil Wears Prada 2” VersionNEW!Helen J. Shen
This is a collaboration commercial between the movie The Devil Wears Prada 2 and the Galaxy S26 Ultra.
It features Helen J.
Shen using Circle to Search to smartly find information, showing how that convenient feature can be useful.
The shift from a tense expression to a smile also conveys that it’s an easy-to-use and helpful function.
Y!mobile Waimobile Mera Love Story “Trailer” Episode / “Episode 1” / “Episode 2”NEW!
This is a series of Y!mobile commercials titled “Y!mobile Mera Love Story.” It’s a school romantic comedy centered around the protagonist, Tsunagu, featuring unique heroines like his childhood friend Mera and the blonde gal Meri.
A key point is that all the heroines are played by Miichi Mera, which inevitably gives the footage a comical feel.
The heroines’ lines hide the service names, conveying the appeal of the services along the way.
Rakuten Mobile “Rakuten Mobile is a great deal for families!” version
It’s a commercial that tells you family discounts save you money and make household finances easier, but because every family member speaks in this overpowering, tough-guy manner, you can’t help but laugh.
All the voices are dubbed by voice actor Yuki Kaji.
It’s also funny that they’re wearing clothes labeled with their roles, like Dad, Mam, and Ani.
Their faces as they spend the saved money on yakiniku are full of superiority and a sense of release, keeping you laughing right up to the very end.
It’s like listening to a conversation between members of an adventurer party!
Rakuten Mobile “Zuzugyagu Gacha” Version
This commercial promotes the idea that with Rakuten Mobile, data is unlimited and the connection is fast and comfortable to use, all conveyed through a lively song.
Set to the rhythm of Zuzu’s “Zuzu Gag Gacha,” it introduces the appeal of Rakuten Mobile, mixing in gags to convey a sense of ease and fun.
The contrast between the light movements of Thomas Inoue—Zuzu’s original character—and Zuzu’s own comical motions also adds to the humor.
Rakuten Mobile x Samsung Galaxy S26: “The Latest Galaxy at a Great Deal” Edition
This commercial, which plays on the idea of “getting ahead” while showcasing a man performing acrobatic moves that rotate his body in various ways, is visually stunning and captivating.
Mirroring the product’s hallmark of crisp, clear imagery, the use of slow motion is a wonderful touch.
At the end of the spot, it also introduces an easy trade-in program that lets you purchase the product conveniently.
UQ mobile UQUEEN ‘Choir’ VersionHikari Mitsushima, Ryuhei Matsuda
This commercial introduces, with a unique vibe, how UQ mobile is a great deal not only for young people but also for their families.
It features Hikari Mitsushima as UQUEEN leading a choir, during which she and Ryuhei Matsuda, playing a butler, have a conversation about the savings.
The song performed by the choir—and whistled by Matsuda—is “Wakamonotachi” by The Broadside Four.
Evoking the path young people walk and the hope that lies ahead, the song conveys a positive outlook through its gentle yet grand atmosphere.
UQ mobile Moe Pink and Cool Blue: “Wouldn’t UQ be fine?” / “Just keep your eyes on UQ” / “If it were UQ, they wouldn’t make you say that” / “It’s for your sake” / “It’s okay to lean on me” / “Love Begins”
This memorable spot, staged like a scene from a romantic drama, is a commercial where Gachapin and Mukku introduce the value and convenience of UQ mobile.
While Gachapin fires off adorable lines, Mukku delivers suave, flirtatious ones.
Both emphasize that with UQ mobile, you can use a reliable network at a great price.
The striking direction really leaves a strong impression!
