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Mobile phone and smartphone commercials. A roundup of commercials for new models and carriers.

Smartphones have now become indispensable in our lives, and we’ve started seeing commercials related to them more and more often.

In addition to manufacturers and carriers producing ads for new models, not only the major carriers but also MVNOs are creating commercials to promote great-value plans and campaigns.

In this article, we’ll showcase a wide range of commercials related to smartphones all at once!

Some of them feature clever and entertaining concepts, while others draw attention for their cast or background music, so keep an eye out for those aspects as you watch.

Mobile phone and smartphone commercials. Compilation of commercials for new models and carriers (71–80)

au Google Pixel New-Life Situations Theater: “Working Adult” Edition / “University Student” EditionFRUITS ZIPPER

This is an au commercial introducing the convenient features of Google Pixel.

Members of FRUITS ZIPPER appear, reenacting relatable scenes from the perspectives of a working professional and a university student.

It shows how they make practical use of the Pixel in those situations.

The commercial specifically highlights the appeal of the Pixel and features their song “Pipopapo,” released in August 2025.

With its cute, upbeat lyrics, it’s a track that lifts your spirits just by listening.

docomo DoCoMo mini “Beethoven” Version

docomo mini “Beethoven” version 15 seconds

This is a commercial introducing Docomo’s pricing plan, Docomo mini.

It emphasizes that by using various bundle discounts, a 4GB plan can be used for as low as 880 yen.

It’s memorable for featuring Beethoven holding a smartphone, and it uses a parody song set to Symphony No.

5 in C minor, Op.

67, commonly known as “Fate,” as the background music.

docomo Docomo mini “Mozart” version

docomo mini “Mozart” 15-second version

This commercial is inspired by a painting of the Mozart family, depicting Mozart and his sister playing a piano duet, their father holding a violin, and a portrait of their mother hanging on the wall.

It introduces “Docomo mini,” which allows you to use a smartphone starting from 880 yen the following month by setting the specified payment method and choosing designated internet and electricity services.

The surreal and striking touch is that everyone in the Mozart household has a smartphone.

The background music is a parody of one of Mozart’s signature works, Piano Sonata No.

11 in A major, K.

331.

Mobile phone and smartphone commercials. A compilation of commercials for new models and carriers (81–90)

Galaxy Note8 ‘TV Commercial’

Galaxy Note8: TV commercial (now on sale)

The song that played in the Galaxy Note8 commercial—which really felt like it could expand what’s possible—is “FREER” by Taichi Mukai, an R&B-based singer-songwriter.

It’s a bonus track from his 2017 album “BLUE.” With a feeling that’s brimming with freedom and Mukai’s vocals, it puts you in a very pleasant mood.

The lyrics were written around the theme of “living freely,” and the track gives off a vibe that makes you feel like you can break through any walls.

It seems the music video was made using the Galaxy Note8’s camera features.

Galaxy S20 | S20+ | S20 Ultra “Capture an irreplaceable moment with Galaxy.”

Galaxy S20 | S20+ | S20 Ultra: Capture irreplaceable moments with Galaxy.

The Galaxy S20 looks set to be a pioneer of the 5G era.

The song has a stylish vibe that fits perfectly with Galaxy’s high-spec, cutting-edge commercials.

It’s “Colors” by Black Pumas, a psychedelic band that debuted in 2019 and was nominated for the Best New Artist Grammy.

Riding on a pleasantly floating sound, Eric’s mood-rich vocals are outstanding.

It’ll definitely get your body swaying.

Listening in Galaxy’s hi-res should boost the mood even more!

Apple iPhone 15 “Debut” Version

Apple iPhone 15 CM “WOW” 30 seconds

This is Apple’s “WOW” commercial that focuses on the iPhone 15’s Dynamic Island, showcasing its new design and functionality.

It’s only 30 seconds long, but it clearly highlights what’s new about the iPhone 15.

The background music used in the commercial is a track titled “WOW,” the same as the CM’s title.

Featuring a South American-flavored beat with cool rap layered on top, the song has a distinctive vibe and quickly drew attention after being featured in the ad.

docomo Xperia “Dual Dance” EditionCanDoo、Hiro

Xperia TV commercial “Dual Dance” 30-second version

This commercial expresses the movement of emotions through Xperia, starting from a powerful street dance performance.

The duo delivering the tightly synchronized dance is CanDoo and HiRo, and the way people around them start moving too conveys a sense of spreading fun.

The dance is set to an original song that clearly communicates strength.

Built on digital beats and light, agile rap, its breezy sense of speed perfectly matches the choreography.