Mobile phone and smartphone commercials. A roundup of commercials for new models and carriers.
Smartphones have now become indispensable in our lives, and we’ve started seeing commercials related to them more and more often.
In addition to manufacturers and carriers producing ads for new models, not only the major carriers but also MVNOs are creating commercials to promote great-value plans and campaigns.
In this article, we’ll showcase a wide range of commercials related to smartphones all at once!
Some of them feature clever and entertaining concepts, while others draw attention for their cast or background music, so keep an eye out for those aspects as you watch.
- Collection of Docomo commercials. Ads announcing the latest models and great-value plans.
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- Compilation of Android smartphone commercials: Pixel, Galaxy, Xperia, and more
- Summary of SoftBank commercials: The humorous ads, such as the Shirato Family series, are especially appealing.
- [April 2026] Introducing the latest commercials all at once! A roundup of noteworthy ads
- NTT Group commercials. A collection of commercials for mobile phone and internet services.
- A roundup of Western songs used in mobile phone and smartphone commercials
- Rakuten Mobile commercial. Popular actresses and comedians are appearing in it.
- Mobile phone commercial songs. CM songs for smartphones and mobile carriers.
- A roundup of iPhone commercials. The stylish visuals and background music are captivating.
- Summary of au commercials: the appeal lies in a serialized series of friendly, relatable ads.
Mobile phone and smartphone commercials. A roundup of commercials for new models and carriers (41–50)
Apple iPhone 16 Ceramic Shield “Trust Issues”
This commercial highlights the toughness of the Ceramic Shield glass used on the iPhone 16.
A man at an amusement park tries to take a commemorative photo with his iPhone, but fumbles and drops it.
Time suddenly slows down, and everyone around him is transfixed as the iPhone falls toward the ground.
Just when you think the screen must have shattered, it turns out to be fine thanks to the Ceramic Shield.
The commercial features “I Trusted You” by the New York punk band Gustaf, a track they released in 2024.
Its minimal guitar-and-bass accompaniment is striking and sticks in your head after just one listen.
Mobile and smartphone commercials. A roundup of commercials for new models and carriers (51–60)
UQ mobile UQUEEN ‘Choir’ VersionHikari Mitsushima, Ryuhei Matsuda
This commercial introduces, with a unique vibe, how UQ mobile is a great deal not only for young people but also for their families.
It features Hikari Mitsushima as UQUEEN leading a choir, during which she and Ryuhei Matsuda, playing a butler, have a conversation about the savings.
The song performed by the choir—and whistled by Matsuda—is “Wakamonotachi” by The Broadside Four.
Evoking the path young people walk and the hope that lies ahead, the song conveys a positive outlook through its gentle yet grand atmosphere.
Y!mobile “Netflix is a great deal right now” version
This is a commercial that promotes a Y!mobile plan offering a great deal on Netflix, highlighting it by citing examples of titles you can watch there.
Using lines from various works, it conveys the appeal of the plan and the enjoyable experiences it offers.
The content expresses, in a fun atmosphere, both the value of the plan and the excitement that awaits beyond it.
Rakuten Mobile iPhone 17: “The Center-Frame Front Camera Reconnects Grown-Ups” Edition
This commercial conveys the features of the iPhone 17, which is also available through Rakuten Mobile, by showcasing fun moments with friends.
It highlights the photography capabilities, clearly communicating how memories can be beautifully preserved.
The message suggests that the beauty of the photos makes memories more vivid and helps when looking back on them.
docomo iPhone “Surprise Graduation Ceremony” Edition
This commercial promotes the iPhone 17, which you can enjoy at a great value with the Docomo U22 Discount, through a video depicting the youth of high school students.
A high schooler who couldn’t attend the graduation ceremony due to exams films a video; then friends show up, and the scene transforms into a joyful space.
It also seems to highlight the excellent feature of preserving memories beautifully.
The song that further accentuates the excitement portrayed in the footage is Dreams Come True’s Ureshii! Tanoshii! Daisuki! With its dazzling sound and the powerful vocals layered over it, the sense of exhilaration comes through vividly.
SoftBank “Netflix is a great deal right now” versionSuzu Hirose
This is a commercial that tells viewers that with eligible SoftBank plans, you can enjoy Netflix for three months at no extra charge.
The content of the campaign is conveyed through a conversation between Suzu Hirose and her father, and there’s a scene where she responds to her father’s questions using lines from shows available on Netflix.
I found it cleverly done and couldn’t help but be impressed.
SoftBank “A Mother’s True Feelings” Version
This commercial portrays the love behind a mother’s nagging and conveys SoftBank’s commitment to supporting people as they debut with a smartphone.
It emphasizes warmth by showing how strictness can feel like care when rooted in love, layering that sentiment with visuals.
The song that further enhances the gentle, tender atmosphere is “Aiuta,” sung by Sato Moka.
The key points are the clear, translucent vocals paired with the soft sound, which add a refreshing yet emotionally moving feel.