Smartphones have now become indispensable in our lives, and we’ve started seeing commercials related to them more and more often.
In addition to manufacturers and carriers producing ads for new models, not only the major carriers but also MVNOs are creating commercials to promote great-value plans and campaigns.
In this article, we’ll showcase a wide range of commercials related to smartphones all at once!
Some of them feature clever and entertaining concepts, while others draw attention for their cast or background music, so keep an eye out for those aspects as you watch.
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- [Samsung] A roundup of Galaxy commercials: cool ads that convey a sense of cutting-edge innovation
- Compilation of Android smartphone commercials: Pixel, Galaxy, Xperia, and more
- Summary of SoftBank commercials: The humorous ads, such as the Shirato Family series, are especially appealing.
- [April 2026] Introducing the latest commercials all at once! A roundup of noteworthy ads
- NTT Group commercials. A collection of commercials for mobile phone and internet services.
- A roundup of Western songs used in mobile phone and smartphone commercials
- Rakuten Mobile commercial. Popular actresses and comedians are appearing in it.
- Mobile phone commercial songs. CM songs for smartphones and mobile carriers.
- A roundup of iPhone commercials. The stylish visuals and background music are captivating.
- Summary of au commercials: the appeal lies in a serialized series of friendly, relatable ads.
Commercials for cell phones and smartphones. A roundup of commercials for new models and carriers (1–10)
Rakuten Mobile iPhone 14 Pro “The Cheapest Among Japanese Carriers!” EditionNEW!
This commercial powerfully highlights that even with Rakuten Mobile, the iPhone 14 Pro is available—and claims you can get it cheaper than anywhere else.
The footage shows a variety of people coming together and moving in sync with smiles, vividly expressing the anticipation and excitement for the iPhone in a powerful way.
The song that further amplifies the energetic atmosphere portrayed in the video is Queen’s “We Will Rock You.” The stomping-like opening sound is striking, and the way the voices gradually layer conveys a strong sense of unity.
Rakuten Mobile Rakuten Hand “I did an Iniesta Hand” versionNEW!Iniesta
This is a commercial that portrays Iniesta engaging in soccer and, through an unexpected turn of events, promotes Rakuten Mobile.
During the match, the whistle blows, and just when it seems he’s been called for a handball, instead of a yellow card he’s handed Rakuten Mobile’s Rakuten Hand.
It’s not a handball, but a Rakuten Hand.
The scene then shifts to Iniesta smiling, comically highlighting that it’s an appealing device.
Rakuten Mobile Rakuten UN-LIMIT VII “Data Plan” EditionNEW!Ryoko Yonekura
This commercial promotes Rakuten Mobile’s plans that solve smartphone problems, powerfully narrated by Ryoko Yonekura.
By using concrete figures, such as comparisons with typical pricing, the appeal comes across even more strongly.
Her shifts between a serious expression and a smile are also key points, conveying an attitude of empathy toward users and evoking a sense of excitement that makes everyday life more enjoyable.
Rakuten Mobile Rakuten UN-LIMIT VI “Flames of Challenge” VersionNEW!Masahiro Tanaka
This commercial emphasizes the powerful spirit of challenge embodied by Masahiro Tanaka and conveys that Rakuten Mobile is continuing to take on challenges in the same way.
The visuals focus on his powerful pitching, with flames rising and overlapping captions highlighting the appeal of Rakuten Mobile, which heightens expectations for its features.
The song that strongly amplifies the sense of power depicted in the footage is Queen’s “We Will Rock You.” Its striking, stomp-like sound leaves a strong impression, and the layered vocals evoke an image of moving forward with determination.
Rakuten Mobile Rakuten UN-LIMIT VII “A Surprise Has Arrived” EditionNEW!yuzu
This commercial conveys the comfort and exhilaration of Rakuten Mobile through scenes of a surprise live performance by the duo Yuzu.
A key point is the depiction of not only people on-site but also viewers in various locations watching the live stream, which also expresses the stability of a network that connects you anywhere.
The song being performed during this lively show is Yuzu’s “RAKUEN.” It’s a track that seems to capture the excitement of diving into a fun place, with bright sounds and light, airy vocals conveying positive emotions.
The structure that encourages handclaps also evokes a sense of powerful unity, as if everyone is moving forward together.
Rakuten Mobile “Zuzugyagu Gacha” VersionNEW!
This commercial promotes the idea that with Rakuten Mobile, data is unlimited and the connection is fast and comfortable to use, all conveyed through a lively song.
Set to the rhythm of Zuzu’s “Zuzu Gag Gacha,” it introduces the appeal of Rakuten Mobile, mixing in gags to convey a sense of ease and fun.
The contrast between the light movements of Thomas Inoue—Zuzu’s original character—and Zuzu’s own comical motions also adds to the humor.
Rakuten Mobile iPhone 14 Pro “The Cheapest Among Japanese Carriers!” EditionNEW!
This commercial powerfully highlights that even with Rakuten Mobile, the iPhone 14 Pro is available—and claims you can get it cheaper than anywhere else.
The footage shows a variety of people coming together and moving in sync with smiles, vividly expressing the anticipation and excitement for the iPhone in a powerful way.
The song that further amplifies the energetic atmosphere portrayed in the video is Queen’s “We Will Rock You.” The stomping-like opening sound is striking, and the way the voices gradually layer conveys a strong sense of unity.