RAG MusicCM
Lovely commercial jingle

The Iichiko commercial song. A popular jingle.

Speaking of the TV commercials for Iichiko, the barley shochu from Oita Prefecture, they’ve been on the air for many years.

The cool, subdued narration set against footage from around the world has earned a devoted following.

The music used in Iichiko’s commercials has drawn attention alongside the visuals as well, featuring a variety of songs—primarily by Billy BanBan and Fuyumi Sakamoto, among others.

In this article, we’ll introduce all the songs that have been featured in Iichiko’s commercials so far!

They’re all tracks that really tug at the heartstrings and invite a touch of nostalgia, so take this opportunity to give them another listen!

iichiko’s commercial song. Popular commercial songs (51–60)

Sanwa Shurui iichiko “Smooth-Skin” Version

Your poembiriibanban

iichiko TV commercial 2005 Smooth Skin version

The “Tsurutsuru” edition, aired in 2005, is memorable for its scenery of a stork gliding slowly through the sky.

Tsurutsuru is a town near Suwałki, a rural town on the Polish border.

The song is Billy BanBan’s “Kimi no Uta,” which was used from 2005 to 2007.

It’s a pleasant commercial with a relaxed atmosphere flowing over images of a country town, and it’s a place you’d want to visit at least once.

SANWA SHURUI iichiko “Boston/New England” Edition

Your poembiriibanban

iichiko TV Commercial 2006: Boston/New England Edition

The 2006 version is the “Boston/New England” segment.

Under a blue sky, a man plays baseball, makes a home-run-worthy deep fly catch at the fence, the shortstop turns a double play, and there are even top-down shots of the pitcher—an impressive showcase of the sport’s dynamism.

The background music is Billy BanBan’s “Kimi no Uta” (“Your Poem”).

It’s a piece marked by acoustic sounds and synthesizer, with a distinctive first half built on a sultry, alluring melody.

The lyrics—portraying a man’s feelings toward a woman he once dated, saying “I want to see you again”—really resonate.

Because the melody and lyrics match so well, I think you can enjoy it even more by listening while reading the lyrics.