![[JAL] A collection of Japan Airlines commercials: ads introducing fun journeys in the sky](https://i.ytimg.com/vi_webp/ng_mGP8lBpc/maxresdefault.webp)
Speaking of Japan Airlines, it’s the flagship Japanese carrier fondly known by its abbreviation, JAL.
Whether for domestic or international flights, many people have likely flown on a JAL route at some point.
JAL’s commercials are known for their distinctive theme of recommending trips to various destinations.
Watching them, you can’t help but feel, “I want to go traveling!”—they’re that compelling.
In this article, we’ll introduce a comprehensive roundup of JAL commercials that have aired to date.
They feature a wide range of destinations in Japan and abroad, so please enjoy watching!
- [Nostalgic Commercials] A compilation of commercials that aired in the Showa era
- [April 2026] Introducing the latest commercials all at once! A roundup of noteworthy ads
- A must-see for people in their 30s and 40s! A roundup of nostalgic 1990s commercial jingles
- JTB commercial. A collection of commercials that make you want to go on a trip.
- A roundup of JR Central commercials. The direction that conveys the allure of travel is captivating, and the music is also a highlight!
- ANA commercial. A refreshing collection of ads that will make you look forward to air travel.
- Nostalgic commercials from the 2000s: revisiting ads that left a lasting impression
- [J:COM Commercials] Popular and All-Time Commercials Summary [2026]
- JR East commercial. A compilation of commercials showcasing beautiful scenery.
- Catchy commercial jingles. A roundup of those songs grabbing attention in ads!
- AC Japan commercials: from humorous presentations to messages that truly resonate.
- [From timeless classics to the latest hits] A roundup of catchy commercial songs
- Commercial songs from the 2000s. A roundup of nostalgic hits from the 00s.
[JAL] A compilation of Japan Airlines commercials: CM introducing fun air travel (1–10)
JAL International Flights A350-1000 “Private Business Class” EditionNEW!Shohei Ohtani
This is a commercial introducing the private business class on the Airbus A350-1000 used for JAL’s international flights.
It highlights the ability to relax and enjoy a refined experience in a private suite with a door.
Shohei Ohtani’s calm narration also plays an important role in shaping the tone of the commercial.
JAL MLB Tokyo Series Boarding Campaign: “Now, It Begins”Shohei Ohtani
This is a commercial introducing JAL’s campaign where you can win tickets to the MLB Tokyo Series, conveying the excitement of Opening Day.
It clearly expresses the thrill of being able to watch Shohei Ohtani’s performance in Japan and the passion surrounding baseball.
You can also feel the strong desire for people to use this campaign to experience the feats of a history-making player firsthand.
JAL Card Sky Mate Sale: “Class Canceled” version / “Part-Time Job” version / “Regular Holiday” version / “Last-Minute Cancellation” version
This is a commercial announcing a sale for JAL Card Sky Mate, available exclusively to those aged 25 and under.
It highlights that when your plans suddenly open up, you can book on the same day and fly at a great price.
While “same-day booking only” might sound inconvenient at first, introducing it as something that lets you head out on a whim—as shown in this commercial—makes it feel instantly appealing!
JAL “Miles to Somewhere” / “Peninsula Color Discovery: Some Peninsula, My Journey”
This commercial introduces two JAL campaigns: “Doko-ka ni Mile” and “Peninsula Discovery.” “Doko-ka ni Mile” is a travel campaign that lets you use your accumulated miles, with the destination randomly chosen from four options.
Watching the woman in the ad fully enjoy the destination she happened to get really conveys the appeal of the campaign.
“Peninsula Discovery” highlights the charms of peninsular regions across Japan.
In the commercial, a woman refreshes herself by experiencing nature, food, and interactions with locals in places she’d never known before.
It’s a commercial packed with the allure of venturing into the unknown—one that makes you want to set off on a trip.
JAL “Notice of the JAL International Flights 70th Anniversary Honolulu Campaign and 70th Anniversary Commemorative Charter”
A commercial celebrating the 70th anniversary of JAL’s international flights.
The brief glimpse of the aircraft from the early days at the beginning really conveys a sense of history.
It makes you want to take another look at JAL’s Honolulu-bound campaigns and time sales, which have continued to carry peace of mind and smiles.
JAL Card: “Live. Earn. Travel.” Edition
This commercial features a twist where two duplicates split off from one woman and have a conversation.
After the woman buys a café au lait in town, the first duplicate appears and scolds her, saying, “You decided to travel, and yet you’re being so extravagant!” In the next moment, a second duplicate shows up and points out to the first one that she’s earning miles.
As it turns out, she paid for the café au lait with her JAL Card.
The ad highlights that you can earn miles by using your JAL Card for everyday purchases.
JALPAK Hawaii: ‘If You’re Going Somewhere, It Has to Be Hawaii’ Version
This is an introductory commercial for JALPAK, the package tour brand operated by JAL.
The theme of this commercial is travel to Hawaii, highlighting the peace of mind that comes from being able to take care of everything—airline tickets, hotel reservations, and other preparations—all in one place.
It also emphasizes that this allows travelers to relax and fully enjoy their trip, and the visuals of the commercial are crafted to create a calm, soothing atmosphere.