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JR’s CM song roundup, including SKISKI and more

When it comes to JR commercials, there are all kinds: ones that showcase beautiful footage of tourist spots around Japan, ones that capture trains in motion, and of course the classic “JR SKISKI” series that appears every winter!

These commercials use music that perfectly matches their imagery—gentle tracks that highlight the beauty of the visuals, or upbeat tunes that convey the exhilarating speed of a train.

Many of the songs featured in the “JR SKISKI” series go on to become beloved winter staples, so there are quite a few standout CM tracks.

In this article, we’ll introduce all the songs that have been used in JR commercials so far.

You’re sure to find those buzzworthy tracks or the ones you heard in a CM and couldn’t get out of your head.

[Including SKISKI] Summary of JR Commercial Songs (21–30)

JR West “5th Anniversary Sanyo–Kyushu Shinkansen Through-Service Campaign”

Why do we travel?Kobukuro

From the very first line, this Kobukuro travel song sweeps you into a vacation mood, and its gently woven melody grows more and more comforting.

It was included on their 2016 album “TIMELESS WORLD.” Chosen as the tie-in song for JR West’s “5th Anniversary of Sanyo–Kyushu Shinkansen Through Service,” its messages of hometown love and the many words painting dreams really resonate.

It makes you want to listen while swaying on a train.

You can feel the thrill of new experiences awaiting at your destination and the excitement of your heart opening up.

A warm, quintessential Kobukuro number—it sounds like it’ll make for a wonderful trip!

dazzling personUtoku Keiko

It was released in 1993 as Keiko Utoku’s second solo single.

The song became her best-selling track, charting on Oricon for 22 weeks and achieving long-term sales.

It is one of Keiko Utoku’s signature songs and was used as the theme song for JR Tokai’s “Plus One Campaign” commercial.

[Including SKISKI] Summary of JR’s Commercial Songs (31–40)

JR SKISKI 'White and Heat. Girls' Version / 'White and Heat. Boys' Version

you’re myPablo Haiku

Pablo Haiku – “you’re my” MV (JR SKISKI tie-up song)
you're myPablo Haiku
[JR SKISKI] Pablo Haiku’s newly written song “you’re my” heats up the youth of winter! / Pablo Haiku Interview

This is a commercial that promotes JR SKISKI by showcasing scenes of winter leisure that support fun times in the season.

It features sports on snowy mountains, and the way friends call out to each other and smiles emerge expresses the excitement of winter.

The song that further highlights the relaxed atmosphere of those enjoyable moments is Pablo Haiku’s “you’re my.” Written specifically for this commercial, the gentle sound and easygoing vocals blend to convey a laid-back sense of fun.

JR West Hokuriku Shinkansen Kanazawa–Tsuruga Opening: “Connecting Hokuriku — Time Well Spent”

Hymn to Love with stringsToukyou Sukapara Daisu Ookesutora

Featuring scenes from Toyama, Fukui, and Ishikawa—each showcasing their local attractions—this is a commercial from JR West.

It promotes the opening of the Hokuriku Shinkansen once again, and the ad shows Ayami Nakajo actually riding the train.

The background music is “Hymne à l’amour with strings” by Tokyo Ska Paradise Orchestra.

“Hymne à l’amour” was originally a classic chanson sung by France’s Édith Piaf, and many people in Japan may recognize it from Fubuki Koshiji’s cover as well.

JR West 'Three Cities Story' commercial song

Beautiful city ~ Let’s do our best, We love KOBE ~Hiramatsu Eri

It was released in 1995 as Eri Hiramatsu’s 16th single.

The song was unveiled as the campaign anthem for Kobe’s post-earthquake recovery effort “Ganbaroya! WE LOVE KOBE,” following the 1995 Great Hanshin-Awaji Earthquake.

It was also used as the CM song for the resumption of JR West’s tourism campaign “Santo Monogatari,” which had been temporarily suspended due to the disaster.

TrainKetsumeishi

JR East 20th Anniversary Shinkansen YEAR Campaign CM

It was released in 2007 as Ketsumeishi’s 17th single.

It was used as the CM song for JR East’s commercial commemorating the 20th anniversary of the JR Group’s establishment, marking Ketsumeishi’s first tie-in song in a while.

Top of the WorldCarpenters

Carpenters Top of the World The Carpenters HQ
Top of the WorldCarpenters

This is a song released by the Carpenters in 1972 that reached number one on the Billboard Hot 100.

In Japan, it has been covered by many artists and widely used in commercials and TV dramas.

It was also used as the theme for JR West’s Hikari Rail Star commercial.