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JR’s CM song roundup, including SKISKI and more

When it comes to JR commercials, there are all kinds: ones that showcase beautiful footage of tourist spots around Japan, ones that capture trains in motion, and of course the classic “JR SKISKI” series that appears every winter!

These commercials use music that perfectly matches their imagery—gentle tracks that highlight the beauty of the visuals, or upbeat tunes that convey the exhilarating speed of a train.

Many of the songs featured in the “JR SKISKI” series go on to become beloved winter staples, so there are quite a few standout CM tracks.

In this article, we’ll introduce all the songs that have been used in JR commercials so far.

You’re sure to find those buzzworthy tracks or the ones you heard in a CM and couldn’t get out of your head.

[Including SKISKI] Summary of JR CM Songs (41–50)

Me in the palm of your handNishida Hikaru

It was released in 1990 as Hikaru Nishida’s eighth single.

The song was used in JR West’s “Summer Marine Campaign” commercial, and Hikaru Nishida appeared in the commercials from 1990 to 1997.

It’s an energetic and cheerful song that perfectly matches her image.

[Including SKISKI] Summary of JR Commercial Songs (51–60)

JR SKISKI 'White and Heat. Girls' Version / 'White and Heat. Boys' Version

you’re myPablo Haiku

Pablo Haiku – “you’re my” MV (JR SKISKI tie-up song)
you're myPablo Haiku

This is a commercial that promotes JR SKISKI by showcasing scenes of winter leisure that support fun times in the season.

It features sports on snowy mountains, and the way friends call out to each other and smiles emerge expresses the excitement of winter.

The song that further highlights the relaxed atmosphere of those enjoyable moments is Pablo Haiku’s “you’re my.” Written specifically for this commercial, the gentle sound and easygoing vocals blend to convey a laid-back sense of fun.

Kyushu, forever and beyondDREAMS COME TRUE

DREAMS COME TRUE × DOIMO [Kyushu Everywhere] Collaboration MV
Kyushu, forever and beyondDREAMS COME TRUE

This is a song that DREAMS COME TRUE released in 2015 as a digital-only single.

It was written as a campaign song for the “DREAMS COME TRUE × Kyushu Shinkansen” project, adding sparkle to the opening of the Kyushu Shinkansen.

The lyrics and music were created by Miwa Yoshida.

Choo Choo TrainZoo

Released in 1991 as ZOO’s fourth single, this signature song sold about 1.05 million copies.

It was used as the theme song for JR East’s “JR Ski Ski” commercial, and later became an even bigger hit when EXILE covered it.

The high-quality dance performance also drew significant attention.

JR East 'Enjoy! SixTONES, Enjoy! Shinkansen.' version

Shine with USixTONES

“Enjoy! SixTONES, Enjoy! Shinkansen.” 15-second version
Shine with USixTONES

This commercial showcases how JR East’s Tohoku Shinkansen supports enjoyable journeys, as portrayed through SixTONES.

The direction is striking, with a scene moving from underground to above ground where the light comes into view, positively expressing the moment of setting off on a trip.

The sight of the Shinkansen racing through vast landscapes is another highlight, conveying the excitement of departing for new places.

Further heightening that sense of anticipation is SixTONES’ song “Shine with U.” Its brilliant sound and lively vocals leave a strong impression, evoking expansive scenery and a forward-looking feeling.

Ryohei Suzuki

Original songsawada kaori

“Iza Iza Nara” Horyu-ji Edition – 60 Seconds
Original songsawada kaori

This is a song specially written by Kaori Sawada for JR Central’s commercial “Iza Iza Nara.” Centered on piano with overlapping strings and vocals, the warm sound evokes the joy of travel as the calm atmosphere gradually turns lighter.

It has a jazz-inspired lightness while maintaining an overall gentle feel, which is soothing.

The commercial depicts Ryohei Suzuki’s journey to Nara, and its warmth is also expressed through autumnal Nara scenery and interactions with local people.

Matcha LatteAves

Aves’s “Matcha Latte” is a gentle piece in which guitar and piano weave a beautiful melody.

The sound has an overall floating quality, and the tones resonate beautifully, quietly calming the heart.

The title “Matcha Latte” is also striking, effectively conveying a sense of relaxation through its theme.

The commercial is themed around an autumn trip to Iwate, expressing what sights await in Iwate in the fall, interwoven with the smiles of the journey.

A local mascot character also appears, conveying a vivid sense of excitement for a trip to Iwate.