A roundup of Kanebo commercials. The cool visuals featuring popular actors are the main draw.
What kind of image do you have of commercials by Kanebo, the cosmetics manufacturer?
Kanebo’s commercials are known for their star-studded casts featuring popular models, actors, and even artists, and they leave a strong impression with cool visuals that capture them stylishly.
In this article, we’ll introduce a comprehensive roundup of Kanebo commercials produced so far.
We’ll also touch on the featured performers and the background music used, so if there’s a commercial you’ve seen somewhere and were curious about, please use this as a reference.
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Kanebo commercial roundup: Stylish videos featuring popular actors (11–20)
Kanebo: ‘Cosmetics, embrace TAISHI (great ambition).’Sena Nakajima, Yota Hiiragi, Ginkontyo, Ami Yuasa, GENDAI
This commercial features a moving narration that focuses on the beauty everyone possesses.
Through dynamic scenes of people brimming with vitality and lush nature, Kanebo’s commitment to crafting cosmetics comes through clearly.
The BGM is a choral version of “Kuchibiru yo, Atsuku Kimi wo Katare.” Originally released in 1980 by Machiko Watanabe, the song celebrates radiant women with a focus on the lips.
Kanebo “KANEBO Vernix Movie” Version
This commercial showcases, with grand visuals, what Kanebo’s skincare line aspires to achieve.
It focuses on vernix caseosa—the substance that envelops a fetus’s skin—and suggests they aimed to recreate the very first skincare a human encounters.
By also speaking to how vernix has always been present throughout human history, the ad conveys a sense of pursuing an ambitious ideal.
Kanebo KATE Lip Monster “Crystal Pod” EditionAyami Nakajo
This commercial showcases Kate’s Lip Monster Crystal Pod’s beautiful color payoff through the presence of Ayami Nakajo.
Set in a distinctive world where crystals are born and burst, Nakajo’s appearance evokes the lipstick’s bold, powerful hues.
The transition from the crystal motif into scenes that feel underwater also conveys the product’s lip-moisturizing effect, which is a key point.
Kanebo KATE Jelly Lip Foundation: “Glow that settles in for the whole day.” / Moonlit Jellyfish: “Enduring mystery, an unfading glow.”Ai Mikami
This commercial promotes how Kate’s Moonlit Jelly series will turn out, conveyed through Ai Miyaue’s presence.
The key point is a unique, floating-underwater world that expresses how the product adheres closely to the skin and supports its texture.
Within this calm atmosphere, she shows powerful expressions, suggesting that the makeup leads to confidence.
Kanebo “KANEBO Rouge Star Breathe Movie” VersionSena Nakajima
This is an introductory commercial for Kanebo’s lipstick, Rouge Star Breeze.
Sena Nakajima appears against a predominantly red backdrop, and there’s a scene of her applying the lipstick.
The narration adds that it creates more natural, vibrant-looking lips, resulting in a sophisticated commercial that effectively conveys the product’s appeal.
Kanebo KATE “Mellow Brown Eyes” versionAyami Nakajo
This is a commercial introducing KATE’s eyeshadow, Mellow Brown Eyes.
Ayami Nakajo appears wearing Mellow Brown Eyes, and the footage has a cool vibe, featuring striking light based on the brown tones referenced in the product name.
Kanebo commercial roundup: Stylish visuals featuring popular actors (21–30)
Kanebo ALLIE “ALLIE Long-Lasting Primer UV” VersionKyoko Yoshine
This is a commercial introducing Kanebo’s ALLIE Be Durable Primer UV, focusing on how easy it is to use and the benefits you can feel from it.
While protecting against sunburn, it firmly maintains layered makeup so your beauty lasts.
This message is clearly conveyed through Kyoko Yoshine’s smiling presence.
In conclusion
We’ve introduced, all at once, the songs used in Kanebo’s commercials. While popular tracks by domestic artists were often featured in the past, recently there’s been a notable trend toward original music created specifically for the ads. If there’s a song you heard in a commercial that caught your ear, or a track from an old Kanebo ad that left an impression on you, be sure to give it a careful listen!