A roundup of Mitsubishi Motors commercials: introducing ads that convey an active image!
Speaking of Mitsubishi Motors, recently they’ve offered a wide range of models with an active, outdoor-oriented feel not only in SUVs but also in the kei car class.
Their kei car commercials are appealing with friendly, catchy presentations, while the SUV commercials highlight high functionality and stylishness.
In this article, we’ll introduce a whole lineup of Mitsubishi Motors commercials.
We’ll also focus on the background music, featuring original cover songs from the commercials and classic Western hits, so be sure to check that out as well.
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Summary of Mitsubishi Motors commercials. Introducing ads that convey an active image! (21–30)
Mitsubishi Motors Colt 2003
This is one of the Colt commercial series that aired in 2003, and it’s a memorable spot featuring a narration that seriously contemplates the joy of driving.
The BGM for this commercial is a cover of Over the Rainbow, sung by Judy Garland in The Wizard of Oz.
In this CM, the vocals are performed by Yumi Matsutoya.
Her soft, gentle voice is truly captivating.
Mitsubishi Motors Lancer Cedia Wagon Turbo 2001
This commercial, which aired in 2001 and shows a lively drive as it suddenly warps from the city into the great outdoors, is for the Lancer Cedia Wagon Turbo.
The vivid yellow Lancer racing through rocky mountains really leaves an impression, doesn’t it? By the way, many people have probably heard the song playing in the background of this commercial but don’t know its title.
The piece is Arrivée des camionneurs, composed by Michel Legrand for the film The Young Girls of Rochefort.
It’s also known in Japanese as “Kyaraban no Tōchaku” (Arrival of the Caravan).
Its passionately evocative melodic line stands out, and once you hear it, its catchiness really sticks with you.
Mitsubishi Motors Commercial Compilation: Introducing commercials that convey an active image! (31–40)
Mitsubishi Motors “Autumn Homecoming.” Version
This song is one of Eric Clapton’s signature tracks.
It’s said that he fell in love with the wife of his close friend George Harrison at the time, and, inspired by the Persian literary work “Layla and Majnun,” wrote the song’s lyrics.
It was used in the 2003 commercial titled “Autumn: Homecoming.”
Mitsubishi Motors Lancer 1990
Many of you might recognize the melody of this song, which was featured in a 1990 Mitsubishi Lancer commercial.
The piece is “Moanin’,” released in 1958 by American jazz drummer Art Blakey.
Its striking theme carries a somewhat eerie atmosphere.
Japanese artists such as The Peanuts and TRI4TH have also covered it.
Mitsubishi Motors eK Wagon “Beautiful eK: Rear View Monitor” Version
The eK Wagon commercial features “Bara to Rose” by Yu Sakai, a singer-songwriter from Kochi Prefecture.
The ad highlights the ability to check behind the car with a camera when reversing.
Actress Haruka Igawa appears in it, and many people were probably captivated by her smile.
The stylish vibe of the song further accentuates her beauty.
Watching the commercial makes you imagine what kind of life this couple has led.
Mitsubishi Motors Delica D:5 “Accessories” Version
This video showcases genuine accessories for the Delica D:5.
It features a wide range of options—from exterior dress-up parts and interior add-ons to cargo accessories like roof carriers.
It’s an exciting watch for anyone considering purchasing a Delica D:5!
Mitsubishi Motors: Running alongside nature into the future. 2023
This commercial conveys Mitsubishi Motors’ ideals through footage of a car powerfully driving across diverse landscapes.
With dynamic visuals and narration, it communicates the company’s commitment to contributing to society through technological advancements and its desire to coexist with nature.
The image of the car heading into the distance also evokes positive feelings toward the future—like adventure and challenge.
