Pocky commercial songs: a comprehensive introduction to the CM tracks through the years
Since its release in 1966, Pocky has been a popular snack across all generations.
Its commercials air frequently, so many of you have probably seen them while watching TV.
Focusing on the music in particular, I’m sure many people vividly remember that Ikimono-gakari’s “Joyful” was used.
In this article, we’ll introduce all the songs that have been featured in Pocky commercials so far!
Besides “Joyful,” there are plenty of other popular tracks, so be sure to check out a variety of songs.
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- Commercial songs from the 2000s. A roundup of nostalgic hits from the 00s.
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- [From timeless classics to the latest hits] A roundup of catchy commercial songs
Pocky commercial songs: A comprehensive look at the all-time CM tracks (21–30)
ReplayMr.Children
A monster band beloved across generations, Mr.Children released this love song in 1993.
After being featured in a Pocky commercial, it became their first single to break into the Oricon Top 20.
While it may not be among their most widely recognized singles, it’s often performed at milestone concerts and is a fan-favorite classic.
Set to a gently buoyant rhythm, the song conveys heartfelt feelings for a loved one and is wonderfully soothing.
It carries a touch of nostalgia and is perfect for seaside walks or drives.
It’s packed with the sweet-and-sour charm characteristic of early Mr.Children.
this townMoritaka Chisato
In the commercial featuring Chisato Moritaka, her song “Kono Machi” (“This Town”) was used.
The track was included on her 1990 album “Kokon Tozai” and on the double A-side single released in 1991 with “Benkyō no Uta.” The song includes lines in the Kumamoto dialect, reflecting Moritaka’s hometown.
It portrays how the town she has lived in since birth keeps changing over time.
It’s filled with a desire to cherish and love her hometown, which still retains many wonderful qualities no matter how much it changes.
Stay by my side even after autumnMinamino Yoko
“Stay With Me Even After Autumn,” by Yoko Minamino, portrays the desire to remain with a beloved partner across the changing seasons.
Chosen for a commercial, the song was released in 1988, with Minamino herself appearing in the ad.
Set to a wistful, autumn-tinted melody, the lyrics express drawing close to a lover and deepening affection.
It’s a track that captures both the sweet, childlike overflow of love and a more mature tenderness in cherishing shared time.
Why not listen while thinking of someone you love?
Goddess ~Mousse-like Tenderness~bīnasumūsu
Venus Mousse was a unit formed by four members—Kaori Iida, Mari Yaguchi, Maki Goto, and Hitomi Yoshizawa—selected from Morning Musume’s lineup in the summer of 2002 for a Mousse Pocky commercial.
This song conveys a sense of gentleness and warmth that perfectly matches the image of Mousse Pocky, known for its light, fluffy texture.
If you were a Morning Musume fan back then, you might have even taken part in the campaign for the limited-edition CD that only people who purchased Pocky could apply for.
YES!POCKY GIRLSPokkī Gāruzu
This is a song by Pocky Girls, a Morning Musume sub-unit formed for a Pocky commercial.
The Pocky Girls members include Nozomi Tsuji, Ai Kago, Ai Takahashi, and a total of nine members.
They performed the commercial song for Mousse Pocky, and unlike Venus Mousse—another unit formed from Morning Musume members with an elegant vibe—this unit stood out for its bright and energetic image.
With lyrics that cheer on student love at high energy, it’s a powerful love song that gives you a boost.
cute personUrufuruzu
Released in 1997 as Ulfuls’ 15th single, it was featured in the Pocky Saka Koi Monogatari TV commercial that aired the same year.
It was also used as an insert song in an omnibus film starring Kippei Shiina and others, which was created based on that commercial.
The simple lyrics evoke a natural, easygoing couple—someone who makes you feel warm when they’re with you, and a little lonely when they’re not.
It makes you think how lovely it is to have a relationship where you can casually share a pack of Pocky and chat about nothing in particular.
Bedroom DiscoRAM RIDER
This is a track that wraps you in a mysterious exhilaration, as if your own room transforms into a dance floor.
Its electro sound and wistful melody blend together beautifully.
Produced by Japanese music producer RAM RIDER, it was released in September 2005 as his second major single.
The theme is a summer memory: dreaming of the dance floor from an air-conditioned room.
The lyrics’ worldview, where a sense of confinement intersects with liberation, sparks the listener’s imagination.
It was also featured in a Glico Pocky commercial and later included on the acclaimed album “PORTABLE DISCO.” It’s perfect for when you want to immerse yourself in music alone, or for a late-summer drive.