RAG MusicCM
Lovely commercial jingle

Shiseido commercial song. Popular commercial jingle.

Shiseido is a cosmetics manufacturer that has secured an unshakable position with its refined aesthetic sense.

You can sense that perfection from their container designs and package commercials, can’t you?

Tie-ins have been getting attention recently, but what’s quietly creating buzz is that cutting-edge creators and up-and-coming artists are actually making the CM songs.

In this article, we researched popularity based on reliable feedback from our readers, and carefully selected the most well-regarded commercials among them.

Fans, be sure to check it out!

Shiseido commercial songs: Popular commercial tunes (41–50)

cool breezeIwasaki Yoshimi

Yoshimi Iwasaki “Suzukaze (Cool Breeze)”
cool breezeIwasaki Yoshimi

It’s a single released by Yoshimi Iwasaki in May 1980, which was used in a Shower Cologne commercial.

There’s an anecdote that because Iwasaki is shy, the cover photo was taken from a distance.

Its highest position on the Oricon chart was 18.

Shiseido CM songs: Popular commercial songs (51–60)

Forbidden Rouge MagicImawano Kiyoshiro, Sakamoto Ryuichi

It’s a collaborative single by Kiyoshiro Imawano and Ryuichi Sakamoto, released in February 1982.

It was used as the theme song for Shiseido’s spring campaign commercials.

It reached number one on the Oricon weekly chart.

It was later covered by Asako Toki.

NAVISION “Declaration: In Time for Tomorrow” 30-second version

Something newMakino Ryutaro

Rie Miyazawa shows off flawless skin in new commercial; becomes the new muse for skincare brand NAVISION.
Something newMakino Ryutaro

This is the commercial for SHISEIDO’s new brand NAVISION, titled “A Declaration That Will Make It in Time for Tomorrow.” The image character is Rie Miyazawa, aiming to appeal to women in their 40s and older who are becoming conscious of anti-aging.

With a screen direction filled with clear, translucent light, the ad lets viewers savor Rie Miyazawa’s age-transcending beauty as she rolls on sheets in a white camisole and petticoat.

ELIXIR REFLET “Pore-Clearing Foaming Cleanser” Edition

How to Use Elixir First Aging Care Pore-Clearing Foaming Cleanser | Shiseido
ELIXIR REFLET “Pore-Clearing Foaming Cleanser” Edition

This is a 2019 commercial for Shiseido ELIXIR Reflet “Pore-Clearing Foam Cleanser.” The cheerful calls of “Pores, check! Glow-ball, check!” are fun.

With the fluffy, growing foam, you can get a thorough pore-cleansing wash.

The track used is unknown, but it’s an upbeat, jazzy horn number that feels perfect for starting the day refreshed and energized.

Riho Yoshioka appears as the image character.

SENKA Perfect Whip Silky “Tonkotsu Girl” Version, 15 seconds

This is the 2017 Shiseido Senka Perfect Whip Silky “Tonkotsu Girl” commercial.

Hikari Mitsushima was chosen as the image character.

It opens with the intriguing line, “In summer, I’m a tearful tonkotsu girl,” which doesn’t make much literal sense but grabs attention.

The ad’s message is that Senka’s foaming emulsion, chilled in the refrigerator, gently cools and refreshes skin that’s become greasy and sticky in the summer heat.

Fragments of LoveEvery Little Thing

"Fragments of Love" MUSIC VIDEO / Every Little Thing
Fragments of LoveEvery Little Thing

This is a single released by Every Little Thing in October 2000, which was used in a Ma Cherie TV commercial.

It reached No.

2 on the Oricon charts.

Every Little Thing performed this song at the Kōhaku Uta Gassen.

d program Skin Repair Cream 'Preemptive Care Wins' Edition

Original [Vocalise]ermhoi

The song playing in the d program Skin Repair Cream commercial featuring actress Suzu Hirose is an original track sung by Elmhoy, a singer and trackmaker with roots in Japan and Ireland.

She is also active as a member of millennium parade, the project led by Daiki Tsuneta of King Gnu.

The piece employs “vocalise,” a vocal technique that uses only vowels without lyrics.

Composed by Taishi Nukata, who works on music for commercials and stage productions, it creates a one-of-a-kind beauty with a transparent sound image.

It really makes you want to hear a long version.