[From timeless classics to the latest hits] A roundup of catchy commercial songs
When you watch TV or video sites, you come across all kinds of commercials, and sometimes a jingle you happen to hear just sticks in your head, right?
For example, many classic commercial songs that have been airing for years are incredibly catchy and memorable.
Also, tie-in songs by trending artists can leave a strong impression even within the short span of a commercial.
In this article, we’ll introduce a bunch of those earworm-worthy CM songs all at once!
You might find a track you haven’t heard on air much lately but have been wanting to hear again, or discover the latest song you were curious about and wondering who it’s by!
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[From timeless classics to the latest hits] A roundup of catchy commercial jingles (521–530)
The crown of glory shines upon you.WANIMA
In the promotional commercial for the 2024 Summer Koshien, passionate play-by-play commentary and scoreboards from games held in past tournaments are shown, and watching it brings back memories of the dramas that high school ballplayers have created year after year.
The background music features WANIMA’s rendition of Eiko wa Kimi ni Kagayaku, and its rock arrangement further heightens the intensity of the commercial.
Isuzu truckKAZCO
This song has been used as the theme for Isuzu’s Elf commercials since 2004.
It was originally written only for the portion used in the commercial, but a full version was later produced.
The song was initially sung by Kazuko Hamano, who had previously provided backing vocals for Do As Infinity; she is credited on this track under the name KAZCO.
Later, cover versions were made by various artists, including Nao from Maximum the Hormone, Aina the End from BiSH, and Kohei Otomo.
With lyrics that feel like a cheer for truck drivers and a broad, easygoing melody line, it’s a comfortable, catchy commercial jingle that has remained popular.
Small planetKing Gnu
The hard-hitting sound that colors HONDA’s VEZEL commercial is King Gnu’s “Chiisana Wakusei” (“Small Planet”).
King Gnu’s track amps up the scene as a bright red car dashes swiftly by.
Stylish cars do pair best with stylish music, don’t they?
I want to protect you forever.Kawasaki Takaya
This commercial portrays various situations where people apply NIVEA for each other, conveying softness and warmth.
Each scenario depicts a reunion, effectively expressing human connection and mutual support.
The song that further highlights the warmth captured in the visuals is Takaya Kawasaki’s “Zutto Mamoritai.” His gentle, conversational vocals are striking, and the build-up toward the chorus conveys a powerful desire to protect someone.
Red River Valley
It’s a commercial in which a male employee of Japan Post Insurance writes a letter on the occasion of the retirement of a company president who had taken out a policy.
In addition to conveying the bond of trust built through their professional relationship, the episode showing that they also spent time together privately clearly communicates how sincerely Japan Post Insurance employees stand by their customers.
The background music is “Red River Valley,” known in Japanese as “Akai Kawa no Tanima.” It’s a song known as an American folk tune, and its lyrics evocatively conjure images of vast natural landscapes.
[From timeless classics to the latest hits] A roundup of catchy commercial jingles (531–540)
BabyDon’tCry=BreakingTheLovecosmosy
This is a commercial where the girl group cosmosy introduces ahamo, a pricing plan offered by Docomo.
The members transform from their usual look into colorful outfits and chat happily about how this plan has helped them.
Over the cheerful visuals plays cosmosy’s track “Baby Don’t Cry = Breaking The Love.” Its strong, pounding beat creates a cool vibe, and because the rhythm is so palpable, the vocals also feel danceable.
It’s also notable that the song incorporates classical phrases—an inventive touch that adds a sense of grandeur to its stylish sound.
self-proclaimed musicianosage
This is a commercial with a positive vibe that communicates what you can learn at Nihon Kogakuin and how it connects to your future.
It depicts students studying a wide range of fields—film, sports, entertainment, and more—and their smiling dedication conveys a strong sense of fulfillment found here.
The song that further accentuates the cheerful atmosphere of these smile-filled visuals is Osage’s “Self-Proclaimed Musician.” While it’s a straightforward band sound, the rhythm feels gentle, and combined with vocals that carry a hint of languor, it evokes the image of moving forward.
The lyrics, which seem to portray an approach to engaging with music, also convey a positive attitude of progressing in your own way.