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Whose song is it? Volkswagen’s popular commercial music. A history of CM songs [2026]

Whose song is it? Volkswagen’s popular commercial music. A history of CM songs [2026]
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When you think of the German automaker Volkswagen, you probably picture its familiar “VW” logo! In addition to cute and stylish models like the Golf, Polo, and Beetle, their cool SUVs like the T-Cross and T-Roc have also become popular in recent years.

In this article, we’ll focus on the music used in Volkswagen’s commercials! Alongside sleek Western tracks, you might be surprised to learn that many songs by Japanese artists are also featured.

Try looking up the songs that caught your ear in the commercials!

[Whose Song Is It?] Volkswagen’s Popular Commercial Song. A History of CM Songs [2026] (1–10)

Volkswagen New Golf “Finally Here” Version

stop-motionPorukadotto Sutingurei

[Volkswagen Golf CM] - Japan Edition 2021 (1) Volkswagen Japan 'Golf' TV Commercial

The commercial aired in 2022, titled “The All-New Golf Is Finally Here.” The piece that was used and quickly spread by word of mouth was “Stop Motion.” Even if you don’t immediately remember it, you’ll recognize it when you hear it and think, “Oh, that song.” It’s a track by the rock band Polkadot Stingray.

Its beautiful lyrics, which liken life to stop motion, and its driving melody perfectly matched the vibe of the commercial.

Another reason it drew attention was the overwhelming vocal prowess of Shizuku, the band’s lead singer.

Volkswagen The new T-Cross “T-Cross Life with AiNA THE END” version

Poppin’ RunAina ji Endo

AiNA THE END – Poppin’ Run [Official Music Video]
Poppin' RunAina ji Endo

The Volkswagen T-Cross commercial that began airing in October 2024 features Aina the End.

It shows a vibrant yellow T-Cross driving and Aina singing, making it a very memorable ad.

The song playing in the commercial is called “Poppin’ Run,” which was written specifically for this CM.

It’s very rhythmic and makes you want to start dancing when you hear it!

Volkswagen “The new Golf” version

Go The DistanceDEAN FUJIOKA

DEAN FUJIOKA & The Record of Concealment – “Go The Distance – JP Ver.” (Official Promotion Video)
Go The DistanceDEAN FUJIOKA

This commercial showcases what Volkswagen’s new Golf is like through Dean Fujioka’s driving.

With footage of the car speeding through bright, open scenery, it emphasizes a refreshing yet powerful drive.

The song used is “Go The Distance.” Its sound and vocals have a distinctive floating feel and a sense of tension, yet they also convey a positive vibe—like charging forward.

Volkswagen The new Volkswagen Polo

Lonely BoyThe Black Keys

The Black Keys – Lonely Boy [Official Music Video]
Lonely BoyThe Black Keys

This bluesy track with its roaring guitar sound is The Black Keys’ “Lonely Boy.” Released in 2011, it went on to earn a Grammy nomination and catapulted them into stardom.

The distortion-laced vocals and old-school instrumental tones are especially irresistible for garage rock fans.

Despite its vintage sound, the song itself isn’t as heavy as older rock, making it very easy to listen to!

Volkswagen New Golf “People” Version

Peace and highlightSazan Ōrusutāzu

Southern All Stars – Peace and Highlight [Official Music Video]
Peace and highlightSazan Ōrusutāzu
Volkswagen New Golf JAPAN CM

A band beloved across generations, Southern All Stars released their 54th single in 2013, which was used as the theme song for Volkswagen’s “New Golf” commercial.

Mr.

Kuwata himself appeared in the ad and was driving.

It’s not just the signature Southern sound—despite being thoroughly pop, it’s profoundly deep! As the title “Peace and Highlight” suggests, the lyrics carry a wish for peace, a message that makes you think in any era and even feels heroic.

It’s a wonderful number that makes you want to cherish the small, everyday things you love.

Volkswagen RoboBoy

SunnyBoney M

Volkswagen – Roboboy

Boney M.

was a disco band from Germany active in the 1970s and ’80s, known for hits like “Rasputin.” This song is one they covered; the original was released by Bobby Hebb in 1966.

He wrote it while thinking of his late brother.

In Boney M.’s cover version, you can enjoy the cool vibe of classic disco sound.

Volkswagen NEW 2013 Volkswagen Jamaican commercial

C’mon Get HappyJimmy Cliff

Sunny Side 2013 Volkswagen Game Day Video with Jimmy Cliff Get Happy Full HD

Jimmy Cliff, the legendary Jamaican reggae singer who transcends genres.

This song is a single he released in 2013 and was featured in Volkswagen’s Super Bowl commercial campaign, “Get Happy.” Its upbeat rhythm makes you want to hum along! Overflowing with a happy vibe, this track perfectly suits a calm, sunny day.

It’ll make you want to head out for a drive, play it as background music, and enjoy the outing with your family, your partner, or someone you love.