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Memorable Commercials [2021]

“This song is great!” 2021 was full of commercial jingles that made you want to say just that.

CM songs that highlight a product’s or brand’s appeal tend to stick with us.

They make you hum along without thinking, or reach for your smartphone to look them up.

Why not take a look back at those memorable commercial tracks? A reunion with nostalgic tunes and encounters with new ones are surely waiting for you!

Memorable Commercials [2021] (11–20)

Sumitomo Life 1UP

Yo, you there, kid.Takehara Pisutoru

Takahara Pistol – 'Hey, you there, youngster'
Yo, you there, kid.Takehara Pisutoru

While he belts out message-driven songs with a wild voice, he’s also a meticulous type who can’t stop worrying if the mic is off by even a centimeter—a charming gap that defines singer-songwriter Pistol Takehara.

The track, which has been featured in Sumitomo Life’s commercials, is a well-known song you hear on various TV programs.

With a chorus so impactful that just a single phrase instantly tells you what song it is, it’s a perfect fit for a commercial.

And yet it’s not a tune that panders to mainstream tastes; its straightforward lyrics leave a strong impression, making it irresistibly catchy—once you hear it, it sticks in your head.

Takemoto Piano

Takemoto Piano Songzaitsu ichiro & takemotto

These songs have long been used as the commercial jingles for Takemoto Piano because the company’s founder, Koichi Takemoto, is a fan of Ichiro Zaitsu.

The commercials are often aired as a two-song set—“Motto Motto Takemotto” and “Minna Maaruku”—and have been broadcast unchanged since 2000, making them familiar across generations.

Even as short pieces, the two songs are irresistibly catchy and indispensable as CM jingles, skillfully incorporating Zaitsu’s gags as well.

They’re also known as tunes that can stop babies from crying, leaving a memorable impact on listeners of all ages.

The Tree of Hitachi

The Tree of HitachiINSPi

Hitachi Tree: What Kind of Tree Is This? with Lyrics
The Tree of HitachiINSPi

A song known as the representative commercial jingle of the Hitachi Group, including Hitachi, Ltd.

Since it has been used with different arrangements since 1973, it’s a famous tune that people of any generation have likely heard.

With its memorable lyrics, catchy pop melody, and exquisite choral work, it’s a song everyone knows—but in fact, the part used in the commercials is only the A section, and few people realize there’s a full version that includes the B section and the chorus.

Even so, the A section alone has more than enough impact, and it’s cherished as an unforgettable commercial song.

JT Web Exclusive Commercial Special Movie: 'Omouta – Thinking of Parents' Edition

Thinking of my parentsKiyosaku

Used in JT’s web-only commercial series built around the concept “When people think of people, it all becomes song,” the special film ‘Omouta: Thinking of Parents’ features the track ‘Omouta ~Thinking of Parents~.’ It’s sung by Kiyosaku from MONGOL800, who also composed it.

In addition to “Parents,” there are six versions such as “Couple” and “Friends,” all unforgettable and moving once you hear them.

Why not listen to ‘Omouta’ and share your feelings?

Sekisui House

Sekisui House SongMurakami Yuki

The Sekisui House Song, used in commercials for the homebuilder Sekisui House, Ltd., headquartered in Osaka City, Osaka Prefecture, is a famous jingle that almost everyone has heard at least once.

Composed by Asei Kobayashi with lyrics by Hidehiko Hashiba in 1970, it has a long history.

In 2010, to commemorate the company’s 50th anniversary, the Sekisui House Song ~ 50th Anniversary Version was produced, sung by singer-songwriter Yuki Murakami.

In 2020, marking the 60th anniversary, the Sekisui House Song ~ 60th Anniversary Version featuring Aki Yashiro was also released.

Kao Quickle Joan “Joan’s Adventure” Version

JoanHata Motohiro

Motohiro Hata – “Joan” Music Video
JoanHata Motohiro

Motohiro Hata is a singer-songwriter with a one-of-a-kind voice that no one can imitate.

His songs are of course great, but many people are probably drawn above all to his vocals.

His voice is especially memorable in Kao’s “Joan” commercial.

In the CM version, the way he sings the product name “Joan” stands out, and when Hata sings it, it somehow sounds like a foreign woman’s name, instantly giving it a stylish feel—how intriguing! The full version of the song is also available, so be sure to give it a listen!

In conclusion

The commercial songs of 2021 were a collection of tracks that added color to our lives. The memorable melodies we heard in everyday moments gently wrapped the image of each product or brand, leaving lasting memories in our hearts. The tunes we couldn’t help but hum in front of the TV, and the music we happened to hear in the streets that made us stop in our tracks, will surely become a catalyst for discovering new music.