Kewpie’s commercial song. A popular jingle with a pleasant sound.
Speaking of Kewpie’s commercial songs, the mid-2000s smash hit “Tarako Tarako Tarako” is famous, but if you watch their ads, you’ll notice lots of other wonderful tracks being used as well.
All of the songs are stylish, approachable, and simply pleasant to listen to.
People often ask, “Whose song is that?” but in fact, the majority of them are original compositions!
In this article, we’ll introduce the songs that have been used in Kewpie commercials so far.
You might just find the track you heard in a CM and were curious about.
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Kewpie commercial songs: Pleasant, popular commercial tunes (31–40)
Original songLITE
When we hear “dressing,” we tend to think of something you put on salads, right? This commercial introduces some creative dressing recipes.
It features a dish that’s somewhere between a salad and udon, and something you can make easily for lunch—doesn’t that make you want to pour on lots of dressing?
Original songOno Yūki
This is a dressing commercial featuring model Risa Hosoya.
While it’s a familiar Caesar dressing, the narration, delivered in a calm tone, presents it as having a fresh, new flavor.
Thanks to the simple visuals of pouring the dressing over a delicious-looking salad, the commercial achieves a sense of luxury.
Original songFumitake Igarashi
A Foods with Function Claims product that’s also effective for combating visceral fat, Kewpie Fitty.
Its appeal is showcased in the “Everyday Table” commercial.
Set to a lively-sounding track, the ad shows people enjoying Kewpie Fitty poured over a variety of dishes.
The song was actually created by Fumitake Igarashi, who works under the keyboard artist name Eager Lush.
Unfortunately, a full version hasn’t been released, but it definitely leaves you wanting to hear more.
Original song
The “That’s Why It’s Beautiful” spot conveys the appeal of Kewpie Half, a product that fits seamlessly into women’s lifestyles.
The song used in this commercial, which exudes an urban vibe, is actually an original track.
Over a pulsing bassline and rich, deep synth tones, a supple female vocal unfolds.
As the rhythmic guitar joins in, you can almost picture a cityscape.
It’s a refreshing piece that perfectly matches a commercial supporting the diverse ways women live.
Give it a listen—it’s also a great soundtrack for jogging or a stroll.
Kewpie commercial songs. Pleasant, popular commercial tunes (41–50)
Original songHarriet
The “Gentle Menu: Peaceful Life” edition features an original commercial song sung by Harriet.
Its gentle, warm melody is a perfect fit for a commercial themed around nursing care.
If it’s playing while someone is caring for another, it might make those tough moments feel a little more relaxed and comforting.
The familiar, pleasant vocals and melody will surely bring a soft, soothing atmosphere to anyone’s heart.
We’d love to hear the full version and have it heal its listeners.
Original songJulian Oscar Tapia
A chopped salad that lets you enjoy the chunky texture of vegetables.
The commercial song for this dish—packed with a variety of ingredients like vegetables, meat, and fruit—features an original track composed by Julian Oscar Tapia.
Set to a lively, Latin-inspired sound, rhythmic male vocals ring out.
The finely percussive instruments and repeating melodies convey an exotic atmosphere.
It’s a CM song whose free-flowing expansiveness expresses a quickening heartbeat.
Give it a listen—it’s a perfect match for a commercial proposing a new way to enjoy salad.