[2026] Winter commercial song. The winter song that was playing in the commercial.
When you hear “winter commercial songs,” which tracks come to mind?
Recent hits, a cappella covers by popular actresses, or timeless classics that have been loved for years…
You probably have a variety of songs flash through your mind.
Among them, there may be a song that makes you wonder, “What’s that song called?”
In this article, we’ll introduce a whole range of winter commercial songs all at once!
From staple tracks used in classic winter ad series to more recent picks, you’re sure to find the song you’re looking for!
[2026] Winter commercial songs. Winter songs that played in commercials (1–10)
A second that calls itself eternityGLAY

This is a commercial introducing Seicomart’s 2024 Christmas cakes, produced by the convenience store chain that mainly operates in Hokkaido.
After a series of shots featuring delicious-looking cakes, the ad highlights an early-bird reservation discount.
The background music is by GLAY, a band from Hokkaido, featuring “Eien wo Nanoru Ichibyou” (One Second That Calls Itself Eternity), which has been chosen as Seicomart’s Christmas season commercial song since 2021.
Beginning with lyrics that evoke winter townscapes in Hokkaido, the song portrays the earnest feelings of lovers who care for each other—a winter love song that warms the heart as you listen.
Original songHosono Haruomi

Created in 2024 as a commercial for PARCO’s HAPPY HOLIDAYS campaign, this piece was directed by Naohiro Ukawa using Keiichi Tanaami’s artwork.
Haruomi Hosono also appears in the video and composed the background music.
The song featured in the commercial is an original track written specifically for it, notable for its airy sound and melody.
It matches the tone of the visuals perfectly, with the imagery and music together brilliantly shaping the CM’s world.
winterlustNEW!Laura day romance

Laura day romance’s “winterlust” was chosen as the JR SKISKI commercial song for 2025–2026.
Laura day romance is a three-piece band formed in 2017.
They released this track in January 2026.
The lyrics, which overlay feelings of love onto the deeply snow-covered winter scenery, are striking.
The unhurried tempo and slightly languid female vocals are soothing, making it a song you’ll want to listen to slowly and on repeat.
Christmas EveYamashita Tatsuro

It was released in 1983 as Tatsuro Yamashita’s 12th single.
Its popularity grew after it was used in 1988 as the CM song for JR Tokai’s “Hometown Express (X’mas Edition).” Today, it has become a classic Christmas song and continues its long run as a track that is always played during the holiday season.
Together AgainJanet Jackson

This is the GAP commercial “Give your gift.” aired during the 2024 holiday season, featuring scenes of a cappella singing.
The one-minute spot consists entirely of singing, and music lovers were likely drawn deeply into its world.
The song performed in the ad is Janet Jackson’s “Together Again,” a piece that expresses feelings for a loved one who has passed away.
Its lyrics—conveying sentiments like “I live with you as my support, and I know we’ll meet again”—are sure to move your heart.
It’s a wonderful track you’ll want to listen to while carefully taking in the lyrics.
whiteoutOmoinotake

This commercial, featuring Yuriko Yoshitaka and Hio Miyazawa as a couple, is GLOBAL WORK’s “Melty Knit: You Can’t Go Wrong” ad.
It shows a dinner scene on Yoshitaka’s birthday date.
She’s hoping, “He might finally propose,” but Miyazawa still can’t bring himself to say it—making for a charming development.
Playing in the background is Omoinotake’s “Whiteout,” a song written specifically for this commercial.
Its lyrics, mirroring the ad’s storyline, express a man’s feelings as he struggles to find the courage to speak the precious words he’s been holding in his heart.
With its wintry imagery, it’s the perfect love song for this season.
I want to fall in love so much that the slopes melt.Hirose Kōmi

Singer-songwriter Kōmi Hirose, also known by the nickname “Queen of Winter,” has had many of her songs featured in commercials.
Among them, one of her signature tracks, “Gelandé ga Tokeru Hodo Koishitai” (“I Want to Fall in Love So Much the Slopes Melt”), is especially famous for being used in an Alpen commercial.
The lyrics tell a love story set in winter, sung over a radiant, quintessentially ’90s J-pop sound.
Its catchy, unforgettable melody still makes my heart race even today.
Snow Magic FantasySEKAI NO OWARI

JR East’s winter staple commercial series “JR SKISKI,” broadcast as part of their ski trip campaign.
The song featured in the 2013–2014 commercials is “Snow Magic Fantasy” by SEKAI NO OWARI.
The CM stars Haruna Kawaguchi and Shuntaro Yanagi.
The sparkling melody, which seems to capture that pure excitement you feel when it starts to snow, is especially memorable! To highlight the pop melody, they processed classical instruments, resulting in a grand, majestic arrangement.
Just like their earlier release “RPG,” it creates a fun atmosphere that makes you feel like you’re inside an amusement park or a toy box!
MeltWurtS

The JR SKISKI commercials are always attention-grabbing, bringing a fresh breeze to each era.
In the past they featured ZOO’s “Choo Choo TRAIN” and globe’s “DEPARTURES,” and more recently fresh artists like sumika and Macaroni Enpitsu have provided the songs.
The new CM, “Take Back Winter,” features WurtS’s “Melt.” Notably, the lyrics leave only sketched outlines and entrust the rest to the listener’s free interpretation.
The TV commercial starring actress Sara Minami presents a fresh direction, with Minami looking like she’s genuinely having fun.
Just like this CM, we hope everyone around the world can feel happy this winter!
hugiri

JR SKISKI’s classic winter commercial features Hiyori Sakurada for the 2023–2024 season.
She goes snowboarding with friends, but among them is her ex-boyfriend, and although things are a bit awkward, there’s a calm atmosphere between the two.
Three versions of the ad were produced, and viewers can’t help but feel a flutter of excitement wondering whether they’ll get back together or not.
JR SKISKI commercials are also known for their music, and this time the song is iri’s “hug.” It’s a piece about cherished memories from the past, arranged as a ballad that highlights iri’s rich, warm vocals.
The track pairs perfectly with the story and the snow-swept slopes featured in the commercial.


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