[2026] Winter commercial song. The winter song that was playing in the commercial.
When you hear “winter commercial songs,” which tracks come to mind?
Recent hits, a cappella covers by popular actresses, or timeless classics that have been loved for years…
You probably have a variety of songs flash through your mind.
Among them, there may be a song that makes you wonder, “What’s that song called?”
In this article, we’ll introduce a whole range of winter commercial songs all at once!
From staple tracks used in classic winter ad series to more recent picks, you’re sure to find the song you’re looking for!
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[2026] Winter commercial songs. Winter songs that played in commercials (51–60)
White Marchsumika
For the 2018 winter staple commercial “JR SKISKI,” the campaign song selected was sumika’s “White March.” The commercial featured Kentaro Ito and Honoka Matsumoto.
The song is packed with an exhilarating feeling that makes you want to hit the slopes right away, all wrapped in sumika’s characteristically refreshing melody.
Just as footsteps appear when you walk across white snow, the lyrics express the desire to move forward while leaving your own clear footprints on the path of life.
Set to a marching rhythm, it’s a song that makes you want to stride ahead joyfully—both in life and on a ski trip.
WINTER SONGDREAMS COME TRUE
Released as DREAMS COME TRUE’s 14th single, it was used as the commercial song for Sony’s “SONY MD WALKMAN.” This track is the English version of their 8th single, “Yuki no Christmas.” The jacket features Dorikuma, DREAMS COME TRUE’s character, for the first time.
Forever TogetherSandaime Jē Sōru Burazāzu fromu Eguzairu Toraibu
The dance and vocal group Sandaime J SOUL BROTHERS from EXILE TRIBE captivates fans with their resonant vocals and catchy dance performances.
Their song “Forever Together,” included on their 4th album BLUE IMPACT, was featured as the commercial theme for Samantha Thavasa’s “Samantha × Kawaii × Art.” The crystalline, winter-inspired ensemble pairs perfectly with the cute CM starring Miranda Kerr.
It’s a stylish winter song with a refreshing melody that feels delightful.
Play A Love SongUtada Hikaru
This Suntory Minami Alps Sparkling commercial features Hikaru Utada gleefully playing in a pure white snowy landscape.
The CM song is Hikaru Utada’s “Play A Love Song.” Although the scenery in the commercial looks freezing, the way she frolics and the brisk rhythm of the song convey a sense of fun.
It’s said that filming began when only part of the song had been completed, but being on location in the bitter cold and contemplating the end of winter helped bring the track to completion.
It suggests that even during a cold, tough winter, thinking about the warm, uplifting spring ahead can make everything feel okay.
[2026] Winter commercial songs: Winter songs played in commercials (61–70)
strobeHirose Kōmi
The commercial song for Alpen’s 1998 winter season.
It was released in December 1998 as Kohmi Hirose’s 14th single.
The commercial featured Haruhiko Kato and Mariko Watanabe.
This marked the sixth year of Kohmi Hirose providing CM songs, and the tone grew more poignant and gradually more mature.
silverEVE
As promotion for its ski trip campaign, JR East rolls out its classic winter commercial series, “JR SKI SKI.” The CM song for the 2019 edition is “Shirogane” by Eve, an artist active mainly online, including as a vocalist on Nico Nico Douga.
The commercial features Minami Hamabe and Kenshi Okada.
With its title “Shirogane” (Silver Snow) and a refreshing melody that conjures images of skiers and snowboarders racing down the slopes, the song is a perfect fit for the CM.
It’s a track that makes you long for a passionate romance hot enough to melt the pure white snow on the slopes.
Original song
Featuring Momoko Fukuchi singing her familiar original song, this is the Aattaka Heim commercial, “Favorite Place in Winter.” The seemingly paradoxical catchphrase, “No season is warmer than winter,” really leaves an impression, doesn’t it? Just like the lyrics say, it’s a commercial that makes you long for a warm and cozy home.
