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Lovely commercial jingle

Lawson’s commercial song. A popular jingle

When it comes to Lawson, one of the major convenience store chains, they sell popular items like L-Chiki and Machi Cafe, and they air a lot of commercials.

They also run speedy lottery campaigns in collaboration with various artists and anime, and you often see commercials for each of these campaigns.

In this article, we’ll introduce, all at once, the songs used in various Lawson commercials like these.

We’ve picked out tracks both old and new—from songs you might have heard in a recent ad to ones you remember from years ago—so please take a look.

Lawson commercial songs. Popular commercial songs (31–40)

Las VegasB’z

This is the campaign song for Red Bull Air Race Chiba 2015 × Lawson, the festival of the world’s fastest motorsport held in 2015.

“Las Vegas,” a track from B’z’s album EPIC DAY, who served as the event’s official supporters, was selected as the event’s theme song.

GET iT OUTSiM vs Crossfaith

#SiMvsCrossfaith – GET iT OUT (OFFICIAL VIDEO)
GET iT OUTSiM vs Crossfaith

This is the campaign song for Red Bull Air Race Chiba 2016 × Lawson.

It’s a collaborative track born from an unprecedented project featuring nine members from the official bands SiM and Crossfaith.

The powerful video, in which a Red Bull Air Race plane appears in the sky above the band as they perform, also became a hot topic.

You&mebīguru kurū

Lawson [Karaage-kun Official Support Song] Beagle Crew / You & Me (chorus only)
You&mebīguru kurū

Formed in January 2006, this is a vocal duo consisting of YASS and NARI.

Their tie-in song for Karaage-kun’s official cheer campaign, “You & me,” is included on the album Crewsing3.

It’s an uplifting, motivational anthem that encourages you to keep moving forward.

DirectionsHitoto Yo

As the Lawson Dream Support Fund’s commercial song, which was established to help children realize their “dreams,” it aired in 2012.

Written based on the experience of the “Song Soup Kitchen” live performances held in disaster-stricken areas, it’s a number that conveys a sense of human connection.

Pink ChampagneE-girls

E-girls / Pink Champagne (Short Ver.)
Pink ChampagneE-girls

This is the commercial song for the “LAWSON × E-girls Speed Lottery Campaign” that aired in 2016.

It’s E-girls’ 17th single, a lively summer dance number that evolves the disco sound of the ’80s.

Lawson’s commercial songs: Popular commercial tunes (41–50)

REVOLVERGENERATIONS from EXILE TRIBE

A Lawson Ponta Card commercial tie-in song.

It’s a cool, upbeat tune that’s quintessentially GENERATIONS.

The track was chosen as the theme song for the film “Our Tomorrow,” and the lyrics match the movie’s vibe, resulting in a very cool piece.