RAG MusicCM
Lovely commercial jingle

Unforgettable! Memorable commercial jingles. Popular commercial songs.

“Once you hear it, you never forget!” “It keeps replaying in your head.” Do you have a song like that?

In particular, many of the songs used in TV commercials leave a strong impression on us in just a few seconds to a few dozen seconds.

In this article, we’ll introduce memorable CM songs that, for some reason, really stick in your ears!

We’ve picked out a variety of tracks across eras, from long-familiar tunes to recent buzzworthy CM songs.

See if you can find the ones that left a mark on you.

Memorable Commercials [July 2025] (211–220)

House Foods Hokkaido Stew “Delicious Ingredients: Autumn” Version

The Tale of the StarsMatsutōya Yumi

Hokkaido Stew <Delicious Ingredients • Autumn> Edition

This commercial conveys the flavor and warmth of House Hokkaido Stew through scenes of a family cooking stew together.

By showing the stew being made in a fun, lively way, it gently expresses the excitement of wondering what kind of taste awaits.

The music that further emphasizes the warm atmosphere depicted in the footage is Yumi Matsutoya’s “Hoshi no Monogatari” (Star Story).

Its piano-centered, gentle sound is striking, and even with its overall calm rhythm, it conveys a deep sense of comfort.

Haagen-Dazs “Devil’s Whisper” / “Angel’s Invitation”

Original songMINJU、MOKA

Haagen-Dazs Web CM “Devil’s Whisper”

The commercial introducing Devil’s Whisper Chocolate and Angel’s Invitation White Chocolate features ILLIT members MINJU and MOKA.

In each spot, the two appear dressed as a devil and an angel, singing and dancing.

The result feels just like a music video.

They sing original CM songs whose lyrics describe the flavors of each ice cream.

Both tracks are highly engaging—and, above all, a delightful treat for fans.

JR East 'Enjoy! SixTONES, Enjoy! Shinkansen.' version

Shine with USixTONES

“Enjoy! SixTONES, Enjoy! Shinkansen.” 15-second version

This commercial showcases how JR East’s Tohoku Shinkansen supports enjoyable journeys, as portrayed through SixTONES.

The direction is striking, with a scene moving from underground to above ground where the light comes into view, positively expressing the moment of setting off on a trip.

The sight of the Shinkansen racing through vast landscapes is another highlight, conveying the excitement of departing for new places.

Further heightening that sense of anticipation is SixTONES’ song “Shine with U.” Its brilliant sound and lively vocals leave a strong impression, evoking expansive scenery and a forward-looking feeling.

Suntory Green Tea Iyemon: “Iyemon – Kyoto in Your Heart. Autumn Leaves.” (CM)

A Journey Where Flowers BloomHarayuko

Suntory Green Tea Iyemon: 'Iyemon – Kyoto in Your Heart. Autumn Leaves.' 30-second version, Nao and Yuzu Aoki, Suntory

This commercial for Iyemon features scenes of Kyoto adorned with autumn leaves, rich in atmosphere.

It depicts Nao and Yu Aoki visiting Kyoto; Aoki, who had been weighed down by many worries, says, “Coming to Kyoto cleared my mind.” The spot ends with the two of them drinking Iyemon together.

Nao’s Kansai dialect is another highlight.

The background music is Haruko Hara’s “Hanasaku Tabiji.” Its elegant, courtly melody makes you feel as if your heart is being cleansed just by listening.

Saison American Express “Scenery and Balloons” Version

You and IToukyou Sukapara Daisu Ookesutora

Saison Gold AMEX “Landscape and Balloons” 30-second version

Life happens only once and moves in one direction—it’s a calm, reflective vibe for this commercial.

In the visuals, that irreplaceable journey through life is represented by balloons floating in the sky.

The background music is Tokyo Ska Paradise Orchestra’s song “Kimi to Boku” (“You and I”).

The whistling is particularly striking, and it’s actually from the original track—not a special arrangement for the commercial.

Since Skapara is often associated with a dazzling brass sound, it leaves a surprisingly fresh impression.

Nissin Foods Cup Noodles “More Toppings” Version

feels like HEAVEN ~Surely it will come, surely it will come~HIIH

feels like HEAVEN ~Surely it will come, surely it will come~
feels like HEAVEN ~Surely it will come, surely it will come~HIIH
CUP NOODLES CM “More Toppings” Version (30 seconds)

This is a commercial that promotes the fact that Cup Noodles BIG now has more toppings, using a distinctive animation where the ingredients scurry around.

Centered on the mystery meat and imitation crab, many toppings crawl out of the cup, and even their size grows, expressing the extra value with a horror vibe.

The element that gives this comical animation its horror atmosphere is a parody of the song “feels like HEAVEN ~Kitto Kuru Kitto Kuru~.” It’s the well-known theme from the horror film “Ring,” and thanks to the movie’s image, it conjures the fear of an unknown presence drawing near.

The lyrics have been adapted to be about the increase in toppings, but since the melody is unchanged, it still feels tense, doesn’t it?

Suntory Suntory Draft Beer “MY San-Nama Can” Version

Colonel BogeyKenneth Joseph Alford

This is a commercial announcing a campaign where you can receive Suntory Draft Beer in cans featuring caricature illustrations.

The illustration style is super cute, with a design that would make even people who don’t drink want one! In the CM, the performers’ names are chanted to the melody of “Colonel Bogey,” making it very catchy and memorable.

“Colonel Bogey” is a classic march composed in 1914 by Kenneth Joseph Alford.