Unforgettable! Memorable commercial jingles. Popular commercial songs.
“Once you hear it, you never forget!” “It keeps replaying in your head.” Do you have a song like that?
In particular, many of the songs used in TV commercials leave a strong impression on us in just a few seconds to a few dozen seconds.
In this article, we’ll introduce memorable CM songs that, for some reason, really stick in your ears!
We’ve picked out a variety of tracks across eras, from long-familiar tunes to recent buzzworthy CM songs.
See if you can find the ones that left a mark on you.
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Memorable Commercials [July 2025] (321–330)
Bubble GumNewJeans
This commercial showcases beautiful hair with Essential through a unique world where the members of NewJeans take on a school sports festival.
By showing various moments related to the event—like them sprinting and cheering—it conveys that their hair stays soft in any situation.
The song that further emphasizes the light, airy feeling expressed in the visuals is NewJeans’ “Bubble Gum.” While the rhythm is calm, the beat resonates strongly, giving the impression of conveying everyday relaxation along with the excitement found within it.
This is my way of life.PUFFY
This commercial portrays McCafé as the perfect place to stop by on your way home from work, where you can enjoy a fun time with a variety of drinks.
It shows Aoi Miyazaki and Suzu Hirose sipping smoothies and frappes, using their smiles to convey deliciousness and a sense of uplift.
Further enhancing the cheerful atmosphere depicted in the visuals is a reworked version of PUFFY’s “That’s the Way I Live,” with lyrics themed around taking a detour.
Staying faithful to the easygoing vibe of the original is a key point, and the blend of the sound and vocals clearly communicates a relaxed mood.
GALAXYRIP SLYME
This is a SoftBank commercial introducing the Galaxy Z Fold7.
A giant Galaxy Z Fold7 appears, and there’s a striking scene where Ryota Bando steps inside its screen, along with the familiar “Father Dog” from the commercials playing a game—memorable visuals abound.
It’s a slightly unconventional way of presenting the product, but it likely piqued many viewers’ interest in the new device.
The background music is another highlight: a parody version of RIP SLYME’s “GALAXY,” chosen to match the product name.
For those who listened to the song in real time in the 2000s, the unexpected reunion with a nostalgic tune must have been thrilling.
UNDERCOVER feat. Ayumu ImazuSIRUP
This is a promotional commercial for the Tone Up UV released by Mizuhashi Hojudo Pharmaceutical.
In addition to highlighting its strong UV protection, it clearly emphasizes the product’s ability to brighten the appearance of the skin.
It also mentions that the formula is packed with serum ingredients, effectively conveying the product’s appeal.
The background music features UNDERCOVER feat.
Ayumu Imazu by SIRUP and Ayumu Imazu.
Released in 2025, the track boasts a stylish vibe and a fresh, pleasant sound—one that makes you want to listen closely.
SceneSPARTA
This commercial portrays an athlete who, despite carrying anxiety, continues to work hard in pursuit of results, while also conveying Pocari Sweat’s desire to support that effort.
The footage comparing the athlete to their past self is striking, expressing—amid a sense of tension—that effort bears fruit little by little.
The song that further accentuates the distinctive tension depicted in the visuals is “Scene” by SPARTA.
Built on a tense track layered with spoken, conversational rap, its gradually intensifying progression evokes a sense of forward-looking strength.
Chase the ShineSPYAIR
SPYAIR’s “Chase the Shine,” released in 2025, is a track that exudes the momentum of charging straight toward the goal.
It opens with a section centered on electric guitar and vocals, then gradually builds toward the chorus, conveying a sense of power being unleashed.
The lyrics depict steadily working toward the finish line and the determination to run through, giving listeners a strong push forward.
The song was also used in a boat racing commercial, effectively highlighting the energy and strength of the visuals.
Chase the ShineSPYAIR
This commercial shows the morning exercises that are part of a boat racer’s daily routine and delves into the spirit of a veteran racer played by Takashi Sasano.
Boat racing is a sport where people of all ages and genders can excel, and Seiichi Takatsuka—the model for Sasano’s character—continued to compete as an active racer even past the age of 70.
In this CM, Nako Yabuki highlights how Sasano approaches boat racing to his junior, Oshiro Maeda, and many viewers were likely moved by that attitude.
The BGM features SPYAIR’s “Chase the Shine.” Alongside imagery evocative of boat racing, the lyrics depict someone forging their own path with the resolve of “I absolutely don’t want to lose!”—a message that ignites the listener’s spirit.