RAG MusicCM
Lovely commercial jingle

Unforgettable! Memorable commercial jingles. Popular commercial songs.

“Once you hear it, you never forget!” “It keeps replaying in your head.” Do you have a song like that?

In particular, many of the songs used in TV commercials leave a strong impression on us in just a few seconds to a few dozen seconds.

In this article, we’ll introduce memorable CM songs that, for some reason, really stick in your ears!

We’ve picked out a variety of tracks across eras, from long-familiar tunes to recent buzzworthy CM songs.

See if you can find the ones that left a mark on you.

Memorable Commercials [July 2025] (331–340)

Nihon Kogakuin: 'A Hachioji Campus You Can Be Passionate About'

self-proclaimed musicianosage

Nihon Kogakuin College CM: “A Hachioji Campus You Can Be Passionate About” — 6 Colleges, 107 Specialized Fields

This is a commercial with a positive vibe that communicates what you can learn at Nihon Kogakuin and how it connects to your future.

It depicts students studying a wide range of fields—film, sports, entertainment, and more—and their smiling dedication conveys a strong sense of fulfillment found here.

The song that further accentuates the cheerful atmosphere of these smile-filled visuals is Osage’s “Self-Proclaimed Musician.” While it’s a straightforward band sound, the rhythm feels gentle, and combined with vocals that carry a hint of languor, it evokes the image of moving forward.

The lyrics, which seem to portray an approach to engaging with music, also convey a positive attitude of progressing in your own way.

Kao Essential The Beauty “Barrier Loop” Version

LA LA LA Love Songtofubeats、kojikoji

Toshinobu Kubota – LA·LA·LA LOVE SONG with Naomi Campbell [Official Video]
LA LA LA Love Songtofubeats、kojikoji
Kao Essential THE BEAUTY Commercial “Barrier Loop” Version 15 Seconds

This commercial from Essential’s THE BEAUTY introduces a shampoo that protects your hair and depicts the kind of beauty it leads to.

It focuses on Ai Mikami’s hair, and the gentle volume and shine clearly convey how effective it is.

The song that further accentuates the calm atmosphere portrayed in the visuals is a cover of “LA LA LA LOVE SONG.” Compared to Toshinobu Kubota’s original, the arrangement is slower and even more soothing, strongly conveying a sense of relaxation and a floating, airy feel.

Spotify Music for Your Everyday: Drive DJ Edition

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tuki. “Seesaw” Official Music Video
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Spotify | “Music for Your Every Day” Drive DJ Edition (Extended Version)

In this commercial, which starts with a driving scene, it’s mentioned that the family usually takes turns choosing the in-car music.

Prompted by her mother’s words, “Isn’t it your turn today, Hinano?”, the daughter puts on a song.

From her choice, the mother senses that something is troubling her.

She then casually starts a conversation with, “So, how have you been lately?” It’s a wonderful ad that portrays family interactions centered around music.

The song the daughter chooses in this CM is tuki.’s “Seesaw,” a piano ballad that likens a complicated love affair to a seesaw.

Kao Essential: “What kind of hair should I live with starting tomorrow?” (campaign/spot)

The world is supposed to be beautiful.yama

An Essentials video featuring popular TikToker Noa Kato and high school models including Yua Tsutsui has been released

This commercial features four active high school model TikTokers—Noa Kato, Yua Tsutsui, Ayano Masuda, and Kisara Matsumura—and portrays scenes of youth.

Their hair flows beautifully with various movements and the sweeping wind, effectively highlighting Essential’s benefits that support youthful days through that expression.

Further accentuating the fresh air of youth depicted in the visuals is the song “Sekai wa Utsukushii Hazu Nanda” by yama.

With a grand, bright sound and powerfully resonant strings, the vocals build strength toward the chorus, conveying the vigor of sprinting through youth.

Memorable Commercials [July 2025] (341–350)

Kao Essential The Beauty: “Color” Version

The world is supposed to be beautiful.yama

Alice Hirose wears a meltingly blissful expression with her beautiful hair! Essential THE BEAUTY’s new commercial “Essential THE BEAUTY: Color Edition” released

This piece features Alice Hirose taking on a quiz about hair color, using the results to explore the relationship between hair color and hair quality.

It shows that even with the same hair color, hair that’s well-maintained looks more vibrant, and it highlights how Essential supports that—emphasized through her look of surprise.

The song that further accentuates the joy of this new discovery portrayed in the video is yama’s “The World Ought to Be Beautiful.” The grand, resonant sound of the strings is striking, and combined with the vocals, it creates a bright, youthful atmosphere.

Kao Essential The Beauty “Hair Texture Beauty Series Declaration” Version

The world is supposed to be beautiful.yama

Yama’s new song “The World Should Be Beautiful” chosen as the theme for the Kao Essential commercial featuring Alice Hirose! New CM for the “Hair Texture Beauty” series, Essential THE BEAUTY.

This commercial promotes the idea that using Essential gives you smooth hair that feels beautiful to the touch.

It depicts Alice Hirose touching her own hair, and her smile conveys the exhilaration of having beautiful hair.

The song that further highlights the bright, uplifting atmosphere shown in the visuals is yama’s “The World Ought to Be Beautiful.” With its striking string arrangements, the song’s grand sound strongly conveys a forward-looking attitude and a clear, radiant feeling.

UHA Mikakuto UHA Gummy Supplement “Thorough Vitamins ~Multivitamin~” Version

Yes, with pleasure.kocchi no kento

UHA Gummy Supplement “Thoroughly Vitamin ~Multivitamin~” Version (Song: Kocchi no Kento)

This commercial uses lively animation to show that UHA’s Gummy Supplements let you easily get nutrients you might be lacking.

A character modeled after Kento-san appears to someone with an irregular diet, depicting how they perk up with the gummy supplements.

The song “Hai Yorokonde” amplifies the fun atmosphere conveyed by the visuals.

Its rhythm, which makes you want to move, is striking, and the original lyrics carry an encouraging message about overcoming hardship.