P&G commercials: A compilation of ads for detergents, fabric softeners, deodorizers, and more.
P&G handles a wide range of everyday products, including laundry detergents and fabric softeners, dishwashing liquids, as well as deodorants, shampoos, and cosmetics.
Many of you probably have P&G products at home, and quite a few have likely seen P&G commercials as well.
In this article, we’ll showcase a comprehensive collection of commercials for P&G products.
Many of the ads are friendly and relatable, featuring popular talents and actors, and we’ll also touch on information about the cast.
If there’s a commercial you’ve been curious about, be sure to check it out.
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P&G commercials. A collection of ads for detergents, fabric softeners, deodorizers, etc. (11–20)
P&G Pantene 2006 commercialYui Aragaki
This commercial, which aired in 2008, features Yui Aragaki riding a bicycle through a town on a hill overlooking the sea.
It highlights how the inclusion of jojoba oil leaves hair with a glossy finish, as if treated with an oil treatment.
In the latter half of the commercial, there’s a scene where Aragaki lets down her previously tied hair, with a close-up emphasizing its silky smoothness.
The background music used is Mariya Takeuchi’s “Shiawase no Sagashikata” (How to Find Happiness).
Released in 1993, the song was previously featured in an AGF commercial and was also chosen as the theme song for the film “Someday, Some Time… Forever.” The lyrics depict happy moments found in everyday life, making it a song that prompts listeners to notice the happiness around them.
P&G Febreze Car – Rainy Season “Rainfall” EditionChidori, Daigo, Ano
This commercial conveys, through the interaction between Daigo and Ano, that the new Febreze for cars effectively eliminates the musty odors we notice during the rainy season.
It depicts the discomfort of moldy smells wafting from the air conditioner when there’s humidity, and shows how switching the mold-deodorizing mode to MAX resolves the issue.
The shift from imagery of unpleasant odors spreading to imagery of a fresh scent expanding also helps viewers imagine its strong deodorizing power.
P&G Lenor Citric Acid In Ultra Deodorizing “For Winter Indoor Drying” VersionDaigo Nishihata
It’s a commercial featuring Daigo Nishihata from Naniwa Danshi appearing as Kitaro from GeGeGe no Kitaro.
Kitaro grimaces at the smell of laundry that’s been dried indoors.
Thinking it shouldn’t be left to dry like that, he rewashes the clothes, adding Lenor “Ultra Deodorizer with Citric Acid.” It’s Medama-oyaji who gives the instructions and product explanation.
The laundry ends up free of unpleasant odors, and Kitaro looks overjoyed.
P&G Lenor Happiness “The Strongest Tag Team”Haruka Ayase
Lenor Happiness is a fabric softener loved for its luxurious fragrance and soft touch.
This commercial introduces a new scent created by using Lenor Happiness together with Aroma Jewel at the same time.
After Haruka Ayase puts on freshly laundered clothes and steps out of her walk-in closet, she finds herself in a beautiful, refined space reminiscent of a five-star hotel.
It’s, of course, an imagined scene, but the dreamy presentation is enough to make many women want to try it at least once.
P&G Lenor Happiness “Window of Happiness: Black & Rose”Haruka Ayase
This is a commercial introducing a new fragrance from Lenor Happiness.
Haruka Ayase presents the scent of the product, and it also highlights how using Lenor Happiness makes fabrics feel fluffier.
It’s also striking how Ayase changes into outfits that match the image of each product.
P&G Bold “White Tea” editionFuma Kikuchi, IKKO
This commercial features Fuma Kikuchi as the “Laundry Lord,” conveying the appeal of Bold through his reactions.
This time, the focus is on a massage scene, depicting a sequence where he’s moved by the scent emanating from a towel.
At the very moment he experiences the fragrance, IKKO enthusiastically chimes in with words of agreement, adding a comedic touch.
From there, the ad clearly explains the reason behind the scent, and because the flow is humorous, it also conveys a desire for viewers to try it casually.
P&G commercials: A collection of ads for detergents, fabric softeners, deodorizers, and more (21–30)
P&G Pantene ‘Secret Treatment Experiment’ VersionKazunari Ninomiya
This commercial showcases how Pantene’s treatment feels to use, set in a hair salon.
Pantene is secretly used in the salon, and we check what reactions people have without knowing it’s Pantene.
Mr.
Ninomiya appears before those who express their delight, and their astonished reactions upon learning it’s Pantene convey the high quality of the product.