P&G commercials: A compilation of ads for detergents, fabric softeners, deodorizers, and more.
P&G handles a wide range of everyday products, including laundry detergents and fabric softeners, dishwashing liquids, as well as deodorants, shampoos, and cosmetics.
Many of you probably have P&G products at home, and quite a few have likely seen P&G commercials as well.
In this article, we’ll showcase a comprehensive collection of commercials for P&G products.
Many of the ads are friendly and relatable, featuring popular talents and actors, and we’ll also touch on information about the cast.
If there’s a commercial you’ve been curious about, be sure to check it out.
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P&G commercials: A collection of ads for detergents, fabric softeners, deodorizers, and more (21–30)
P&G Lenor Antibacterial Beads “Still Don’t Know” VersionYuki Amami
This commercial features Yuki Amami powerfully introducing Lenor’s antibacterial beads that deliver boil-wash-level odor elimination.
Because yellowing and odors start to bother you quickly, early action is crucial—and these antibacterial beads are the perfect solution.
The ad explains which ingredients work and how, and conveys how that leads to greater comfort.
The refreshing visuals showing odors being eliminated also leave a strong impression of the product’s effectiveness.
P&G Lenor Happiness “Bath Towel & Hand Towel Absorbency” VersionRiho Yoshioka, Marika Matsumoto
This commercial portrays how Lenor Aroma Jewel not only enhances fragrance but also improves quality, shown through casual everyday moments with Riho Yoshioka and Marika Matsumoto.
It highlights towel quality—despite not having used a hair dryer yet, their hair is already starting to dry—conveying increased absorbency.
By demonstrating this boost in absorbency, the ad also emphasizes how it differs from conventional fabric softeners.
Because the effectiveness is conveyed through everyday conversation, it also suggests the product is easy to use in daily life.
P&G commercials: A compilation of ads for detergents, fabric softeners, deodorizers, etc. (31–40)
P&G Lenor Antibacterial Beads: “Deodorize the Whole Family”Yuki Amami, Kensuke Sasaki, Akira Hokuto
This commercial portrays the odor-related concerns faced by the family of Kensuke Sasaki and Akira Hokuto, and conveys that Lenor’s ultra-deodorizing power solves them.
It directly addresses the common problem of smells coming back with regular fabric softeners, and, together with narration by Yuki Amami, shows how easily those odors can be eliminated.
It also depicts various laundry-related odors, giving a sense of the product’s broad effectiveness.
The final scenes, where everyone’s expressions turn into smiles, leave a fresh, uplifting impression.
P&G Lenor Super Deodorant “Shuzo Appears” VersionShuzo Matsuoka
This commercial features Shuzo Matsuoka appearing as “Shu-Zou,” a character highly sensitive to smells, using his reactions to highlight the effectiveness of Lenor Super Deodorant.
It comically portrays the everyday moments when odors become a concern through Matsuoka’s movements, then shows how Lenor is the perfect solution for those troubles.
The imagery that evokes the fresh scent after using the product is also memorable, conveying how it can brighten your everyday life.
Matsuoka’s reactions—his expressions when he senses an unpleasant smell and his smile after deodorization—make the visuals especially appealing.
P&G Lenor Happiness “Talkative Little Sister: Towels & Shirts” EditionRiho Yoshioka, Marika Matsumoto
This is a commercial that comically conveys the effects of Lenor Happiness, in which Riho Yoshioka speaks on behalf of Marika Matsumoto’s reactions to freshly washed laundry.
The story unfolds as she senses the fragrance while hanging the clothes, and her response clearly communicates the product’s strong effectiveness.
Because it’s an everyday, casual conversation, it also suggests that this fragrance is easy to enjoy in daily life.
Including the beautiful visuals of fluttering petals, the ad evokes a sense of a rich, luxurious scent.
P&G Lenor Ultra Deodorant “Old Towel” VersionDaigo Nishihata, Yuna Iio
This commercial features Daigo Nishihata and Yumena Iio appearing as Kitaro and Neko Musume, introducing Lenor’s Citric Acid-in Ultra Deodorizer through their interactions with Medama-oyaji.
It starts with them thinking a towel has been replaced with a brand-new one, then reveals it’s actually the same old towel as always.
Old towels are known for odors returning, and the ad shows how that issue is thoroughly resolved, leaving a scent like new.
Presented with action reminiscent of unleashing a special move, the commercial effectively conveys the strength of its effects.
P&G Lenor Super Deodorant “Dryer Prohibited” VersionTomoharu Shoji, Miki Fujimoto, Yuki Amami
This commercial portrays how Lenor’s Ultra Deodorant understands and addresses the common worry about the smell that inevitably comes with drying laundry indoors.
Tomoharu Shoji follows Miki Fujimoto’s rule that the dryer is off-limits, and he ends up suffering from the odor of indoor-dried clothes.
That’s when Yuki Amami appears and recommends Lenor Ultra Deodorant, resolving the family’s concern.
The overall comedic tone highlights how easily you can achieve a fresh, clean scent.